Med Spa Success Strategies artwork

Marketing · Ricky Shockley

Med Spa Success Strategies

by Ricky Shockley

Welcome to the Med Spa Success Strategies Podcast - where med spa & aesthetics practice owners come to discover strategies and tactics that help them better market and manage their practices so that they can grow, scale and have more financial freedom.

Latest episodes

Showing 20 · updated from the feed

Weight Loss & Hormone Therapy Marketing is Getting HARDER - Here's What to Do About It

Weight loss and hormone therapy are becoming two of the hardest services for med spas to market profitably.As GLP-1 medications, testosterone therapy, and hormone treatme

Oct 5
15 min

Med Spa Financial Strategy: Profit, Debt & Second Location Growth w/ Arron Bennett

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient and effective marke

Oct 2
49 min

Why Your Med Spa Clients Secretly Switch to Competitors (& How to Stop It!)

Get your copy of Med Spa Magic the Book: The Med Spa Owner’s Guide to Predictable Growth and Market Dominance: https://a.co/d/04QxCVFOSome of the biggest reasons clients

Sep 30
8 min

Wed Thoughts: Why Your Med Spa Clients Secretly Switch to Competitors (& How to Stop It!)

Get your copy of Med Spa Magic the Book: The Med Spa Owner’s Guide to Predictable Growth and Market Dominance: https://a.co/d/04QxCVFOSome of the biggest reasons clients

Sep 30
9 min

Should Med Spas EVER Discount? (The Tradeoffs You HAVE to Know!)

Introducing Med Spa Magic the Book: The Med Spa Owner’s Guide to Predictable Growth and Market Dominance, Ricky Shockley’s new book and a complete framework for understan

Sep 28
15 min

Social Media for Med Spas: The Content Mix That Actually Books Clients

Introducing Med Spa Magic the Book: The Med Spa Owner’s Guide to Predictable Growth and Market Dominance, Ricky Shockley’s new book and a complete framework for understan

Sep 21
17 min

Meta Ads for Med Spas: How to Stop Relying on Discounts Alone

Introducing Med Spa Magic the Book: The Med Spa Owner’s Guide to Predictable Growth and Market Dominance, Ricky Shockley’s new book and a complete framework for understan

Sep 7
20 min

Is Your Med Spa Scaling Into Chaos? Leadership, Systems & Retention w/ Elisabeth Hall

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketi

Sep 4
53 min

Is Your Med Spa Scaling Into Chaos? Leadership, Systems & Retention w/ Elisabeth Hall

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketi

Sep 4
54 min

Stop Losing Med Spa Leads: AI, Speed to Lead & Better Sales Conversations w/ Ben Stover

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketi

Aug 28
54 min

How to Scale Your Med Spa in a Saturated Market: Fix the Foundation First

Introducing Med Spa Magic the Book: The Med Spa Owner’s Guide to Predictable Growth and Market Dominance, Ricky Shockley’s new book and a complete framework for understan

Aug 24
17 min

Med Spa Magic the Book - The Med Spa Owner’s Guide to Predictable Growth and Market Dominance

Introducing Med Spa Magic the Book: The Med Spa Owner’s Guide to Predictable Growth and Market Dominance, Ricky Shockley’s new book and a complete framework for understan

Aug 17
16 min

How to Build a Thriving Med Spa as a Non-Provider: Hiring, Compliance & Growth w/ Ashley Winkler

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient & effective marketi

Aug 7
1 h 04 min

Med Spas - Stop Losing Patients to Sameness: 10 Ways to Get Different

Med spas are losing patients every day, not because they're worse than the competition, but because they look exactly like everyone else.In this episode, Ricky Shockley s

Aug 3
19 min

Med Spa Expansion Strategies: High Retention, Smart Devices & Scaling w/ Allie McAllister

Welcome to the Med Spa Success Strategies Podcast, presented by Ricky Shockley of Med Spa Magic Marketing. If you're ready to implement more efficient and effective marke

Jul 31
40 min

Med Spa Marketing Strategies - The Trade-Offs Nobody Explains

Med spa marketing is not a system where every problem has one perfect solution. Every decision creates a trade-off between patient volume, acquisition cost, patient quali

Jul 27
26 min

11 Med Spa Marketing Questions Every Established Owner Needs Answered

Established med spa owners face a different set of marketing questions than practices that are just getting started. Once you have a team, an established patient base, an

Jul 20
37 min

Marketing Strategies That are CRUSHING It for Med Spas (Summer 2026 Edition)

The med spa market is more competitive than ever, and the practices winning in 2026 are not relying on one tactic, one ad campaign, or one promotional offer. They are bui

Jul 13
51 min

The 2026 AI Med Spa Marketing Playbook

AI is changing the way med spas approach marketing, but it is not replacing strategy, taste, context, or the human layer that makes marketing actually work.In this episod

Jul 6
35 min

The KILLER Marketing Strategy NO Med Spas Are Doing - How to Build a Med Spa Media Empire

Ready to simplify your med spa operations and grow smarter? Visit https://www.glossgenius.com/medspasuccessstrategies and use code STRATEGIES for 50% off of GlossGenius's

Jun 29
19 min

Chart trend

Position in the Marketing chart (US), last 90 days.

#57
all-time peak
58
days in the top 100 since Dec 2024

Chart positions

Where Med Spa Success Strategies ranks today in each Apple Podcasts chart (US, Oct 17, 2026).

#199 ▼ 76 Marketing US

What listeners say

A curated, balanced selection of Apple Podcasts reviews.

I love this podcast. I’ve learned something new every time it’s on. You have wonderful guests who are so insightful and speak so directly. They also make it very easy to understand. I take notes when I listen. I thank you for making this podcast!

jillsherm · Dec 2025

Ricky Shockley’s Medspa Success Strategies podcast is a game-changer for aesthetic business owners. Each episode delivers actionable insights, marketing tips, and proven strategies to help medspas grow and thrive. Clear, concise, and incredibly valuable for anyone serious about success in the aesthetics industry.

Raquel Merlini · Apr 2025

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