CO-PRO

Selema Masekela: Building Culture Beyond the Mic

Selema Masekela is one of the most recognizable voices in action sports. From snowboarding and surfing to skateboarding and the X Games, he has spent decades helping brin

Ian Rogers: The Blueprint for Modern Music Apps

Today we sit down with Ian Rogers and chat about the difference between people who are genuinely excited by technology and the people who see a way to make money from it.

Pat Moore: From Big Airs to Boardrooms and Everything In Between

On this episode of the Co-Pro Podcast, we sit down with professional snowboarder Pat Moore. We trace his full journey from growing up in New Hampshire and first strapping

The Photographer Behind Motorcycle Culture | Michael Lichter Interview

In this episode of Co-Pro, we sit down with legendary motorcycle photographer Michael Lichter. We talk about brand and what it means to him through the lens. How he’s bui

Laurel Burton on Leading the Modern Agency

Laurel Burton is a force. As CEO of Instrument, she’s built a career by wearing a hundred hats, pushing through late nights, and leading with the kind of creative fire th

Ehren McGhehey: The Brand That Runs on Danger

“Danger” has always had a place in pop culture. From Kenny Loggins’ “Danger Zone” to Rodney Dangerfield and Danger Mouse, the word has a long history of showing up wherev

Mel Strong on Nike’s Golden Era and Purpose Driven Investing

We sit down with Mel Strong to talk through her path through Nike’s world, from SB and ACG to Nike Running, and the culture that shaped each chapter. She shares a behind-

Tricia Byrnes & Jen Sherowski: Pro Snowboarding’s Past, Olympics & The Next Generation

Modern snowboarding needs a conversation that cuts through the noise. That’s why we sat down with Tricia Byrnes and Jen Sherowski, hosts of the Going-Off podcast, to talk

Bruno Musso and the Blueprint That Shaped Action Sports

From downtown Manhattan to the global stage, Bruno Musso has been quietly engineering the DNA of modern action sports culture for over 30 years. In this episode, we sit

Full Throttle Thinking W/ Casey Potter

This week on the Co-Pro Podcast, we ride with Casey Potter, founder of CP Design and a creative shaped by moto, culture, and purpose-driven brand work. From designing hel

From Barbies to Burnouts W/ Leo Battersby

This week on The Co-Pro Podcast, powered by Nemo Design, we’re hanging out with Leo Battersby,  the creative mind who helped transmute toys into pop culture gold. As a fo

Raising the Vibrations W/ Jesse Conte

In this episode of The Co-Pro Podcast, powered by Nemo Design, we sit down with Creative Director and multidisciplinary artist Jesse Conte. For over 20 years, Jesse has s

From Powder to Purpose W/ Brad Steward

In this episode of the Co-Pro Podcast, we sit down with Brad Steward, snowboard pioneer, entrepreneur, filmmaker, and founder of Bonfire Snowboarding. Brad shares storie

Behind the Camera with Director Rob “Whitey” McConnaughy

On this episode of the Co-Pro Podcast, we sit down with Cannes Lion–winning director Rob McConnaughy, better known as Whitey. Whitey started directing snowboard and skat

Sebo Walker: Skating, Art, Fatherhood & What Comes Next

Sebo Walker came by the studio, and we ended up talking about way more than skating. We get into how skating feeds his art, how art feeds his skating, and what it actuall

How to Be Core with Kelly Vaught

What does it really take to build brand experiences that people feel, not just see? In this episode of the Co-Pro Podcast, we sit down with Kelly Vaught, Principal at Be

Nike Skateboarding: The Untold Story (Part 2)

Welcome back to Part Two of The Untold Stories of Nike Skateboarding, powered by NEMO Design. In Part One, we introduced the people behind the project and teased the earl

Nike Skateboarding: The Untold Story

For decades, skateboarding wanted nothing to do with Nike. Too big. Too corporate. Too far removed from a culture built on instinct, rebellion, and earned credibility. An

Sweat the Details w/ Aaron Draplin

On this episode of the Co-Pro Podcast, we open the proverbial can of worms with Aaron Draplin — designer, maker, Field Notes co-founder, and all-around creative force of

Hot off the Press with Pat Bridges

From stretchy ski pants to the golden age of baggy snowboard gear, Pat Bridges has seen it all. Growing up as one of the only snowboarders in his Vermont town, Pat went o