On Your Terms® artwork

Marketing · Sam Vander Wielen

On Your Terms®

by Sam Vander Wielen

A podcast for online business owners who refuse to choose between revenue and a real life. Most business advice tells you to hustle harder, post more, and "always be on." I'm here to tell you that's BS—and I have the multi-seven-figure business to prove it. I'm Sam Vander Wielen, and I've built a thriving online business while protecting my mornings, unplugging at night, and actually living the life I built my business for. Every week, I share the marketing strategies, legal foundations, and lifestyle boundaries that keep my business profitable without stealing my peace. Whether you're building your first six figures or scaling past seven, this show will help you grow your revenue without sacrificing your presence, your sleep, or your sanity. Because success isn't just about how much you make—it's about having the freedom to actually enjoy your life. New to my world? I’m a lawyer-turned-entrepreneur who built an 7-figure digital product business helping thousands of founders legally protect and grow their online businesses. These days, I’m here to share not just the legal clarity but the lessons, stories, and strategies that make business and life more fulfilling. I'm the author of the best-selling book, When I Start My Business, I'll Be Happy, and a weekly newsletter called Sam's Sidebar. Originally a proud Philly girl, I now live ON Long Island with my husband, Ryan, and bernedoodle/velcrodog, Hudson.

Latest episodes

Showing 20 · updated from the feed

I Planned a Year of Doing Nothing. I Took 19 Flights Instead. [Summer Read-Aloud]

My gap year was supposed to be boring. Instead I've taken 19 flights before summer even ended, and somehow I still feel more rested than I have in years. This episode is

Aug 31
12 min

I Built a Multi-Million Dollar Business to Avoid Feeling Anything. [Summer Read-Aloud]

I got forced to slow down, and it's the lesson I need to learn over and over again. In this episode, I read a personal essay from my Substack about a tennis injury that

Aug 24
8 min

How I Stopped Doomscrolling and Started Watching This. [Summer Read-Aloud]

Have you ever had a moment so small (a bird, of all things) crack open something so much bigger about how you're living your life? This week's episode is part of my summ

Aug 17
9 min

How My Productivity Killed My Creativity [Summer Read-Aloud]

We've lost the plot when it comes to creating content. In this week's summer read-aloud, I share a personal essay on how my own productivity systems, batching, optimizing

Aug 10
10 min

I Declared a Gap Year. Then I Turned It Into a Full-Time Job. [Summer Read-Aloud]

What happens when you give yourself an entire year off and can't actually take it? That's the question I'm sitting with in this week's essay. I declared 2026 my entrepren

Aug 3
9 min

How I Stopped Letting the Algorithm Decide What I Like [Summer Read-Aloud]

I recently stood in a long line for pancakes I wasn't even sure I wanted. And it made me realize how much of what I consume, eat, buy, watch, isn't actually chosen by me

Jul 27
10 min

15 Habits that Rebuilt Me After I Lost Everything [Summer Read-Aloud]

One of the strange gifts of your life completely burning to the ground is the fertile soil it leaves behind for you to begin again. That's where I found myself after losi

Jul 20
11 min

More Memories of Other People's Lives Than Our Own [Summer Read-Aloud]

Everyone's obsessed with the getting off social media part — deleting the apps, doing the digital detox, bragging about their screen time going down. But almost no one ta

Jul 13
11 min

296. I Took a Whole Month Off and Didn't Tell a Soul — Here's What Happened.

I'm taking a little summer break, not just from the podcast, but from working in general. And yes, my friends are already cackling about that one, because as my friend St

Jul 6
35 min

295. I Went to Craft + Commerce. Here's Everything I Learned.

If you've ever wondered what it's actually like to attend one of the best conferences in the online business space, I'm bringing you along this week. Every June, I pack m

Jun 29
57 min

294. Why 'Must Be Nice' Is the Most Dangerous Thing You Can Say to Yourself

“Must be nice.” It sounds harmless. Like a throwaway comment, a passing thought, something you mutter when you see someone doing something you wish you could do. But I’ve

Jun 22
26 min

293. I've Sold $9M in Digital Products. Here's My Honest Take on the Market Right Now

Everyone keeps coming up to me like they're attending my business's funeral. "How are things?" And I'm standing there like... everything's actually great? My business kee

Jun 15
31 min

292. How to Actually Make Instagram Reels for Your Business (Without Losing Your Mind)

You know reels are one of the best ways to grow your business on Instagram. You've seen other people crushing it. You've probably even sat down to film one yourself, mayb

Jun 8
47 min

291. 11 'Bad Habits' That Actually Built My 7-Figure Business

Every entrepreneurship influencer on the internet has an opinion about what you should be doing. Six AM wake-ups. A content calendar mapped out six months in advance. Tra

Jun 1
38 min

290. I'm Sorry, But Someone Had to Say It (On Apologizing For Everything)

I recently apologized to my shower handle. No, really. I turned off the water before rinsing out my conditioner, reached back to flip it on again, and instinctively said

May 25
22 min

289. Why Doing Less Is Actually the Strategy

You're busy. You're building. You're making a thousand decisions a day — what to post, what to buy, what to eat, what to cut. And somewhere along the way, all of that cho

May 18
42 min

288. I Pulled Back From Social Media. It Performed Better.

What if stepping back from social media was actually the thing that made it work better for your business? I'll be honest with you: my relationship with social media has

May 11
41 min

287. Why Nobody Thinks of You When It's Time to Buy

Have you ever wondered why people in your audience don't think of you when they're ready to buy — even though you've been showing up, creating content, and putting offers

May 4
48 min

286. I Went to an Invite-Only Mastermind. Here's Everything I Learned

I just got back from three days in Atlanta with some of the most impressive people in the online business space, and I am still processing all of it. We're talking New Y

Apr 27
48 min

285. The Step Everyone Skips Before They Launch

You've watched other people's launches from the sidelines. The big revenue numbers, the sold-out offers, the "We Hit Our Goal in 24 Hours" Instagram stories. You want tha

Apr 20
38 min

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