Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

The Future of SEO When Agents Replace Website Visitors

Under 50% of web page requests come from humans. Brian Alvey, CTO of WordPress VIP, runs the platform behind NASA, News Corp, Salesforce, and NBC, and previously built mo

Skiing out-searches snowboarding

Is working in-house or at an agency the better career move for SEO professionals in today's rapidly changing search landscape? The answer might surprise you. See Privacy

How Is AI Changing SEO Career Progression?

SEO job postings aren't shrinking; they're being retitled and redistributed. Tyson Stockton is COO and Co-Founder of Previsible, an AI discovery agency serving enterprise

Why Is AI Discovery Replacing the Search Industry’s Acronym Debate?

Four acronyms now compete to define search: GEO, SEO, AEO and LLMO. Jordan Koene is CEO and Co-Founder of Previsible, the AI discovery agency he founded in 2020. He previ

How Can Search Leaders Turn Practitioner Insights into Strategic Learning?

Over 1,900 episodes have turned search conversations into compounding practitioner knowledge. Jordan Koene, CEO and Co-Founder of Previsible, the AI discovery agency serv

What Does a Perfect Day Look Like?

The transcript only covers the opening "perfect day" question, where Jordan talks about baseball with friends and family. It has no SEO data, frameworks, or strategies, s

How Should Search Leaders Navigate the AI Shift?

Organic traffic down 30% while revenue holds flat points to an attribution problem, not a visibility problem. Jordan Koene, CEO and Co-Founder of Previsible, former CEO o

Education vs work

Paywalled education filters out talent before hiring begins. Venkata Pagadala, AI Product Manager for Search at AT&T, argues that financial barriers to learning hide capa

Late night vibe coding?

Enterprise SEO teams can turn first-party data into better search results. Venkata Pagadala is AI Product Manager for Search at AT&T, where he works on agentic AI for en

The most underrated piece in your AI tech stack

Teams solve classification problems manually, then repeat the same work. Venkata Pagadala, AI Product Manager for Search at AT&T, builds agentic AI systems for enterprise

Are you calling it SEO, AEO, or GEO?

SEO, AEO, and GEO now compete as labels for the same enterprise discipline. Venkata Pagadala, AI Product Manager for Search at AT&T, leads agentic AI work for enterprise

Building AI Agents That Actually Work for Enterprise SEO

Agentic AI workflows fail without classified first-party data. Venkata Pagadala, AI Product Manager for Search at AT&T, classified 5.8 million queries, removed 3 million

If a site was negatively impacted from the Google August 26 Spam update what should they start doing immediately?

Google confirmed the August 26 spam update. Kaspar Szymanski, Senior Director at SearchBrothers.com, is a former senior member of Google's Search team with hands-on websp

What's the biggest mistake companies make when submitting a Google reconsideration request?

Every rejected reconsideration request raises the recovery bar. Kaspar Szymanski, Senior Director at SearchBrothers and former senior member of the Google Search team, b

What's the most common warning sign that a website is at risk of a Google manual action?

Google Search Console gives no clear-cut warning of an impending manual action. Kaspar Szymanski, Senior Director at SearchBrothers and former senior member of Google's S

Does using AI to create SEO content at scale increase your risk of a Google penalty?

AI-generated content at scale can trigger Google penalties. Kaspar Szymanski, Senior Director at SearchBrothers.com and former senior member of Google's Search team with

What's the biggest misconception SEOs have about Google's August 2026 Spam Update?

Google's August 2026 Spam Update is being misread as an AI penalty. Kaspar Szymanski, Senior Director at SearchBrothers.com and a former senior member of the Google Searc

Google Spam Update: This episode is about prevention and SEO worst case scenario readiness.

Spam updates and manual actions are hitting sites simultaneously. Kaspar Szymanski, Senior Director at SearchBrothers and former senior member of Google's Search team, ha

The biggest organizational barrier preventing brands from succeeding in AI search

Organizational silos remain the top barrier to AI search success. Siiri Lee, Senior Director of Global Direct-to-Consumer at MANSCAPED, brings over two decades of experie

Onsite vs offsite as AI search continues to drive change

Off-site signals now outweigh on-site control in AI search. Siiri Lee, Senior Director of Global Direct-to-Consumer at MANSCAPED, brings two decades of experience scaling