The Creative Bodega with Em Connors | Email & Content Marketing for Solopreneurs artwork

Marketing · Em Connors

The Creative Bodega with Em Connors | Email & Content Marketing for Solopreneurs

by Em Connors

Welcome to The Creative Bodega, a podcast about email marketing, content, and personal branding for female solopreneurs who are done building their business on rented land. Here's the belief this whole show runs on: the followers you rent from an algorithm will never be as valuable as the audience you own. Instagram can bury you overnight — your email list can't.  So each week, host Em Connors shows you how to build an owned audience you actually control, stay consistent without the burnout, and turn casual followers into people who buy from you again and again. From what to actually write when the page is blank, to staying consistent when life lifes, to selling in a way that sounds like you and not a pushy sales bro — Em answers the real questions with strategies straight from her own million-dollar business. And because life happens, she doesn't hold back on the unfiltered truth of running a business while raising a family — the messy, the honest, and the "here's what I'm actually figuring out right now." Every so often, Em also pulls back the curtain with other women who've built businesses their own way — real conversations about how they grew, what they'd do differently, and how they stay sane while doing it. If you're ready to stop shouting into a feed that isn't showing you, and start building something you own — alongside a community of women who get it — you're in the right place.

Latest episodes

Showing 20 · updated from the feed

86: 4 Free Instagram Moves That Grow Your Email List (No New Apps)

📝 Grab this episode's one-page cheat sheet with all four moves and the exact steps to implement them right here! Ever pull up your own Instagram profile and realize

Sep 21
13 min

85: Why I'm Going All In on Email (& Done Being the Posting & Instagram Girl)

✨💌 DOORS ARE OPEN: The Newsletter System: my 6-week program for building a newsletter you'll actually keep writing. Doors are open this week only. Limited spots, we

Sep 14
31 min

84: The 5 Excuses Keeping You From a Thriving Email List That Sells

✨💌 Join the Newsletter System waitlist - hop on for first access when the doors open September 14th You keep meanIng to start the newsletter. Or you started one, then qu

Sep 7
23 min

83: How I Never Run Out of Newsletter Ideas (Or Stare at a Blank Page)

✨💌 CLICK HERE to hop on The Newsletter System waitlist (join for first dibs on the limited spots plus a behind-the-scenes tour of my full newsletter process) You want to

Aug 31
26 min

82: Here's Why You Keep Ghosting Your Email List (It's a System Problem, Not a You Problem)

You started an email list. You were proud of it. And then...you never emailed it. 😅 Now every time you think about sitting down to write, the cursor blinks, your brain go

Aug 24
21 min

81: I'm Done Teaching the Thing That Built My Business (Going All In on Email Marketing)

💌 Join The Newsletter System September Waitlist — first access when doors open September 14th, limited spots available! Have you ever been genuinely good at something, e

Aug 17
31 min

80: Ep6: Nobody Told Me How to Stay Consistent With Content When Motivation Disappears

You've poured hours into a post, hit publish, and watched it land with a thud. Just crickets. And in that moment, the question creeps in: is something wrong with me?

Aug 10
19 min

79: Ep5: Nobody Told Me No One Is Watching That Closely on Instagram

Episode 79: Why You Think Everyone's Watching You (And Why They're Not) You've got that post sitting in your drafts. The one that feels a little too loud,

Aug 3
13 min

78: Ep4: Nobody Told Me These Habits Were Keeping Me Invisible

Do you ever feel like you're doing everything "right" online, posting, following the tips, showing up consistently, and still getting completely ignored? It's n

Jul 27
15 min

77: Ep3: Nobody Told Me I'd Have To Share My Life Online With Strangers

You know you're supposed to share parts of your life online. But what, exactly? You're private. Your kids don't want to be content. And you have zero inter

Jul 20
15 min

76: Ep2: Nobody Told Me My Camera Energy Was Part Of My Brand Visuals

Your Canva templates are perfectly on-brand. Your color palette is locked. So why does your content still feel a little cold when you hit record? You're not imaginin

Jul 13
11 min

75: Ep1: Nobody Told Me How Long Building a Personal Brand Actually Takes

Do you ever wonder if the discomfort of putting yourself out there is ever going to go away? You post, you wait, you check the numbers, and some days it still feels like

Jul 6
19 min

74: The Ultimate Canva Organization Episode with Canva Verified Expert Brenda Cadman

If your Canva account is a complete disaster — designs floating in space, uploads you've had since 2017, and templates you used once and can never find again — you a

Jun 29
30 min

73: Instagram Followers Don't Pay Your Bills: What I Should've Been Tracking Instead

Have you ever posted something, checked back an hour later, and felt your stomach drop? You poured real energy into it. And the response was...crickets. If you've be

Jun 22
21 min

72: How I Went From Dreading My Newsletter to Writing It in 30 Minutes

If the thought of writing a newsletter every week makes you want to close your laptop and never come back, this one's for you. I get it. I've felt that exact dr

Jun 15
17 min

71: You Can't Sell What People Can't See: How I Fixed My Own Visibility Gap

Have you been showing up consistently, posting tips, sharing your face, doing all the things, and still wondering why your offer isn't getting signups? You're n

Jun 8
13 min

70: My Summer Bare Minimum Content Plan (& Why Maintenance Mode IS a Strategy)

If you've been staring down July thinking you have two choices: keep the exact same pace you've been keeping all year, or go completely dark and hope your audie

Jun 1
22 min

69: Content Pillars That Actually Convert: The 4-Part System for Solopreneurs

If you've ever sat down to plan your content and realized you genuinely don't know what to post, your pillars might be the problem. Not because you picked the w

May 25
22 min

68: Why Your Freebie Isn't Converting (& a Simple Fix With 6,930 Downloads to Prove It)

If your freebie has been sitting out there and barely anyone is downloading it, you're not imagining it. And it's probably not your offer, your niche, or your a

May 18
20 min

67: 3 Pinned Posts Every Solopreneur Needs (And Why Yours Aren't Working)

Someone lands on your Instagram profile. You have two or three seconds before they decide to follow, look around, or leave. If your pinned posts are random, outdated, or

May 11
16 min

Chart trend

Position in the Marketing chart (US), last 90 days.

#13
all-time peak
62
days in the top 50 since Feb 2025

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#156 ▼ 24 Marketing US

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