IN IT with Jordan Harper and Ashley Buckler

The 10 Visible Signs of Aging, and Why It Took Six Years for Barefaced to Launch a Cleanser

If you're someone with a shelf full of half-used products who still isn't seeing results, this conversation is a reset. Your skin starts changing in your 30s and 40s, and

Self-Imposed Mom Guilt: Where Impossible Standards Come From and How to Set Ones You Can Live With

If you're someone who feels guilty lying on the couch while your spouse is up and moving, or who fills every spare minute so you never feel like you're wasting time, you'

Can Women Really Have It All? Anne Mahlum, Founder of [solidcore] on Why No Plan B Is the Best Plan, and Why the Order You Build Your Life In Is Up to You

If you've ever wondered whether you can really have it all, or felt behind because your life isn't following someone else's timeline, this conversation is a reset. We sat

You Got What You Wanted and It Still Feels Empty: Sahil Bloom on the Arrival Fallacy, and the One Statement That Makes Every Decision Easier

Season 2 is here! Most of us are building a life without ever stopping to ask if it's the one we actually want. Sahil Bloom did the math and changed everything in 45 days

Being Present When Your Inner World Is Loud: What Anxiety Actually Is, Why You Can't Think Your Way Out of It, and What to Do Instead

You've read the books. You've done the work. You know better, and you still can't shake it. This episode is our season one finale, and it's one of the most honest convers

Turning Your Hardest Season Into Your Biggest Asset: How a Cancer Diagnosis at 22 Sparked a Multi-Million Dollar Business

Loren Castle was diagnosed with Hodgkin's lymphoma at 22, and baking became her therapy. That therapy became Sweet Loren's, now in 35,000+ supermarkets, with Loren at the

Building From Nothing: You Do Not Need a Plan, You Need Conviction. Why Playing It Safe Is Costing You More Than You Think.

Most people wait until they have a plan. Michelle Grant didn’t. Michelle is the founder of Lively, the lingerie brand she launched in 2016 and sold in 2019, and Gorgie, t

Creatine, Blood Sugar Balancing & Why You Should Try Eating With Your Other Hand

If you’ve ever felt like the wellness world is just one big game of information overload — you’re not wrong. And you’re not alone. Too many supplements, too many routines

Six Years, a Wrapped Van & the Birthday Tour We’ve Been Planning for Months

Six years. Four cities. Five days. And yes, a fully wrapped van. The Barefaced Birthday Tour is finally here and we are hitting the Southeast to celebrate with you in per

Delusional Self-Belief, Future-Proofing & Why Having Kids Makes You a Better Entrepreneur

Scott Clary has interviewed some of the most successful people on the planet. What do they all have in common? They don’t choose between ambition and a meaningful life —

What If It Was Never Anxiety, ADHD, or Bad Sleep — For You or Your Kids — What If It Was This?

Most people have never connected the dots between how they breathe and what's happening to their health and the health issues they can't seem to solve. This episode chang

Pelvic Floor PT: The Prevention Conversation We Never Had and What Every Woman Needs to Know Now

Most of us don't think about their pelvic floor until something goes wrong. Peeing when you sneeze, pain during sex, a brutal postpartum recovery. By then, we’re already

Reimagining Education: The Case for Personalized Learning and What It Actually Looks Like in Practice

If you’ve ever felt like school doesn’t fully fit your child, this episode will expand how you think about what’s possible. MacKenzie Price is reimagining education, aski

Group Fitness Is Keeping You Stuck: Stop Counting Reps, Skip ClassPass, Ignore the Weighted Vest and What to Do Instead

If you've been working out consistently and still not seeing results, it's not you. It's what you've been taught. Dr. Shannon is a doctor of physical therapy who built ei

Mental Load for Moms: The Invisible Work Nobody Talks About. Why “Just Tell Me What to Do” Doesn’t Work (and What Actually Helps).

If you've ever sat in your car and cried from the overwhelm (like Jordan did this morning), you already know what mental load is. Paige Connell built a loyal following fo

BONUS: THANK YOU! An Amazing Launch Week + A Big Giveaway

Consider this your handwritten thank you note for an amazing first week of IN IT. New to Barefaced? Start here: ⁠Take the Barefaced AI Skin Analysis⁠ Your simplified skin

Cosmetic Office Treatments: Should you be collagen banking? Don't get a laser before doing this first. Over 35? You need a different approach.

Before you book that laser, read this. Jordan has spent the last decade experiencing the treatment room from both perspectives: as a provider and patient, and the biggest

Marriage Expert: Three Questions That Replace Years of Miscommunication & a New Way to Think About Resentment That Could Save Your Marriage

If you've ever looked at your husband and felt something closer to resentment than romance, you're not broken. Dr. Tracy is a couples therapist and psychologist who has s

Nurse Practitioner on Fixing Skincare: The 4 Products Your Skin Actually Needs (Stop Buying More)

You've tried the products and treatments. You're not seeing results. Here's why. Jordan Harper built Barefaced around one observation: women were spending real money on t

TRAILER: We're All IN IT ... So We Might As Well Talk About It

You're in your 30s or 40s. You're building something, raising someone, and trying to take care of yourself at the same time. The questions are piling up: about your healt