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Marketing · Todd Baldwin

Everyday Excellence

by Todd Baldwin

Everyday Excellence dives into the minds of operators, marketers, founders, and behind-the-scenes leaders who show up, solve problems, and drive results — not for the spotlight, but because excellence is how they operate. From hard-earned lessons to smart growth strategies, this show pulls back the curtain on what it really takes to lead with integrity and level up without burning out. Whether you're scaling a team, building a brand, or just trying to get a little better every day, this podcast brings you honest insight from people who’ve been there. No fluff. Just the real stuff.

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Latest episodes

Showing 20 · updated from the feed

Santa Staffing: Building a Global Entertainment Business with Mitch Allen

In this episode of Everyday Excellence, host Todd Baldwin interviews Mitch Allen, founder and Head Elf of HireSanta. Mitch shares how an unexpected opportunity to dress

Oct 9
51 min

Carpet Cleaning Entrepreneurship: Building a Local Service Business with Adam Stokes

In this episode of Everyday Excellence, host Todd Baldwin interviews Adam Stokes, owner of Maverick Cleaning Solutions LLC. Adam shares his journey from working traditi

Oct 6
44 min

Window Cleaning Entrepreneurship: Building a Local Service Business with Ari Hinrichs & Christina Gianfrancesco

In this episode of Everyday Excellence, host Todd Baldwin interviews Christina Gianfrancesco and Ari Hinrichs, co-owners of Hammerhead Window Cleaning. They share the s

Oct 5
44 min

Entrepreneurial Growth: From Owning a Job to Building a Company with Ax Torres

In this episode of Everyday Excellence, host Todd Baldwin interviews Ax Torres, President and Co-Owner of Pristine Remodeling, LLC. Ax shares his journey from growing u

Oct 4
45 min

Cleaning Business Growth: Scaling from Solo Cleaner to a Team with Nicole Aquilina

In this episode of Everyday Excellence, host Todd Baldwin interviews Nicole Aquilina, owner of Dust to Glory, a residential and commercial cleaning company serving Living

Oct 2
44 min

Roofing Business Growth: Scaling Through Culture, Technology, and Community with Tanner Tennyson

In this episode of Everyday Excellence, host Todd Baldwin interviews Tanner Tennyson, Owner of Integrity Roofing & Construction. Tanner shares the journey behind buildi

Sep 29
1 h 02 min

High-Performance Leadership: Building Better Businesses and Lives with Matt Balducci

In this episode of Everyday Excellence, host Todd Baldwin interviews Matt Balducci, owner of HomeHero Roofing. They explore Matt’s entrepreneurial journey from building

Sep 29
53 min

Women in HVAC: Growing a Woman-Owned Trade Business with Jackie Sorensen

In this episode of Everyday Excellence, host Todd Baldwin interviews Jackie Sorensen, third-generation owner of Thorson Heating & AC. They explore what it takes to take

Sep 16
54 min

Home Services Entrepreneurship: Building a Premium Garage Door Brand with Mike Venidis

In this episode of Everyday Excellence, host Todd Baldwin interviews Mike Venidis, owner of Good Golly Garage Doors in Phoenix, Arizona. Mike shares his journey from sp

Sep 4
57 min

Local Service Marketing: Building a Plumbing Brand Around Customers with Michael Marvon and Lucas Jones

In this episode of Everyday Excellence, host Todd Baldwin interviews Michael Marvon, owner and Lucas Jones, Marketing Director of Smiley Drain. Michael shares the entre

Aug 27
1 h 01 min

Cleaning Business Growth: Scaling Without Sacrificing Quality with Jim Caragianes

In this episode of Everyday Excellence, host Todd Baldwin interviews Jim Caragianes, CEO of Rose’s Cleaning Inc. They explore how Jim and his wife Rose grew a grassroots

Aug 24
1 h 01 min

Small Business Systems: Driving Profitability Through Process and Accountability with Chris Edwards

In this episode of Everyday Excellence, host Todd Baldwin interviews Chris Edwards, Co-Founder and Head of Installs of Right This Way Flooring. Chris shares his journey

Aug 17
48 min

Contractor Leadership: Building Systems, Culture, and Sustainable Growth with Stephanie Allen

In this episode of Everyday Excellence, host Todd Baldwin interviews Stephanie Allen, Co-Founder & Operations leader of AirWorks Solutions, Inc. Stephanie shares how sh

Aug 16
53 min

Business Growth Through Personal Development: Building a Growth-Focused Culture with Lisa Farley and Dean Wilkinson

In this episode of Everyday Excellence, host Todd Baldwin interviews Lisa Farley and Dean Wilkinson, owners of Accurate Door. They explore how Lisa and her team have tran

Aug 13
53 min

Business Pivots: Rebuilding for Profitable Growth with Matt Green

In this episode of Everyday Excellence, host Todd Baldwin interviews Matthew Green, owner of Blue Duck, a Central Indiana home services company specializing in lawn care,

Aug 12
1 h 02 min

Empathetic Leadership: Building Stronger Teams Through Personal Connection with Matthew Efird

In this episode of Everyday Excellence, host Todd Baldwin interviews Matthew Efird, owner of Lighting Pros and Mosquito Joes. Matthew shares how he transformed the seas

Jul 30
57 min

Leadership Transition: Growing and Modernizing a Family Business with Tiffany Bailey

In this episode of Everyday Excellence, host Todd Baldwin interviews Tiffany Bailey, CEO and co-owner of Bayside Sod Inc. Tiffany shares her journey of taking over her

Jul 29
52 min

Home Services Leadership: Building Culture and Processes for Growth with Zane Fonseca

In this episode of Everyday Excellence, host Todd Baldwin interviews Zane Fonseca, General Manager of Landry Mechanical Inc. Plumbing HVAC & Electric. Zane shares how h

Jul 28
59 min

Construction Entrepreneurship: Building a Customer-First Contracting Business with Jeremiah Wallace

In this episode of Everyday Excellence, host Todd Baldwin interviews Jeremiah Wallace, founder and owner of Wallace Roofing & Exterior Construction. Jeremiah shares his

Jul 27
53 min

Roofing Entrepreneurship: Building a Customer-First Home Services Business with Chris Black

In this episode of Everyday Excellence, host Todd Baldwin interviews Christopher Black, owner of Mighty Dog Roofing of Waynesboro. Christopher shares his unconventional

Jul 2
1 h 00 min

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