Point Of The Story artwork

Marketing · Sara Joelle

Point Of The Story

by Sara Joelle

Welcome to Point of the Story — the only podcast you won’t have to listen to on 2x speed! Hosted by Sara Joelle — Website Copywriter, Marketing Mentor, Unapologetic Squirrel, and single mom navigating life with ADHD, this show is for the online business girlies, the moms juggling business and babies (and b******t), and the creative minds trying to balance it all. New episodes every Thursday!

Latest episodes

Showing 20 · updated from the feed

Inside the $7M Yap Challenge Everyone's Jealous Of: Is it Possible to Get Results like Jessi Jean? with Expert Copywriter & Coach Julie Chenell

Everyone wants to reverse-engineer Jessi Jean's $6 million launch like it's a cheat code. And I fully get it! $2 million in 24 hours will make anyone start taking notes.

Sep 17
50 min

How to Recover From a "Failed" Launch: Helping my Podcast Manager Get a Fucking Grip (Mentorship Moment Series Ep. 1 with Adrienne Cruz)

If you've listened to literally any episode I've ever recorded, you already know Adrienne. She's my podcast editor, my future neighbor (currently manifesting this), and t

Sep 10
1 h 32 min

The Perfect ADHD Monday Routine: This Is How You Become a Morning Person

I'm back for my first full week of routine after a long, unstructured summer, and because I love you, I'm about to bully you a little. If you've got ADHD and you've ever

Sep 3
46 min

Squirrel's Guide To Spending: What's REALLY Worth Your Money? (Life & Business!)

Whatever number you think I spend in a given month, multiply it by five. Because not only do I have a spending problem, I also have ADHD, as we damn well know, and about

Aug 27
1 h 03 min

Have We Lost the Art of Discourse? & Other Things I'm Thinking About

So my podcast editor Adrienne FaceTimes me at 9:30 PM while I'm literally drifting off to sleep on Cape Cod, and my brain immediately goes to, "Oh my God, am I getting ca

Aug 13
55 min

Stop Hiding Behind Your Laptop: In-Person Networking Tips for Online Business Owners With Andrea Shah

I know you love your online little bubble. I know you call your internet friends your "coworkers" even though you've never met them in person (same). But Andrea's here

Aug 6
54 min

The Biggest Lore Drop Yet, Doubling Kal's Income, and a Venmo Heist (Switcheroo Series Ep. 3 with Kalyl Kadri)

Kal from Words Hurt hosted this Switcheroo Series episode, and instead of just winging it, he called my best friends and got the actual receipts on me. So this is not a

Jul 30
57 min

Small Audience = Big Sales! How To Convert Your Email List Even if It’s Under 500 Subscribers with Natalie Daly

My friend Natalie Daly's email list has never had more than 500 people on it, and she's still made multiple six figures from it. So if you've been blaming your tiny audie

Jul 23
53 min

Squirrel's Guide to Morning Routines: The ADHD Science You Need To Have a Better Day

Today I might hurt your feelings. I'm sorry about that, but this is a soapbox I need to get on because I refuse to let you ruin your own day. We're getting into the neur

Jul 16
17 min

The Truth About Quitting Your Business for a 9-to-5 with Jemilla Mills-Smith

You know how sometimes you meet someone and you're like, "I need to know everything about you"? That's my friend Jemilla of Storyteller Studios. This is honestly a "meet

Jul 9
46 min

Audacity, People Pleasing, Confidence, Threads Icks, and That One Time I Threatened To Sue Walmart (Switcheroo Series Ep. 2 with Adrienne Cruz)

"You will be giving me the job, or I will call my attorney." That's a real sentence fifteen-year-old me said to a Walmart HR rep, on the phone, in homeroom, over a paint

Jul 2
1 h 21 min

Why ADHDers Can't Start Anything — Even The Things They WANT To Do (And No, You're Not Lazy)

Whoever said "do the hardest thing first" has never had ADHD. That advice is the neurotypical fever dream of the century, and on behalf of the entire neurodivergent comm

Jun 25
28 min

You’re Too Pretty To Be Stressed About Money: Getting Your Financial Shit Together With Hot Girl CFO

You're too pretty to be stressed about money. That's the thesis of this episode, and the Hot Girl CFO is here to make sure you actually believe it. In this episode, I s

Jun 18
52 min

Audio Messaging You Like You’re My Best Friend

Every single morning, I record my friends a podcast. And by podcast, I naturally mean a long-winded audio message spanning anywhere from eight minutes to thirty minutes

Jun 11
42 min

How to Vacation Proof Your Business: The 8 Things Your Business Needs So You Can Actually Take a Break

"Your business works for you while you sleep." Love that for us! BUT can we talk about what that really means? Because I feel like every girlboss from 2020 to 2022 said

Jun 4
41 min

How To Go OFFline When Your Business Is ONline (Without Feeling Guilty)

I don't exist in July. That sentence is a content pillar of my business, and if you've been around long enough, you already know that! But what you might not know is th

May 28
1 h 01 min

Inside Success Story: What Years of Mentorship Really Looks Like with Amy Hanneke

An incomplete list of things Amy Hanneke has done since joining Success Story: Decided to drop design and just be a copywriter. Tried design again. Said never fucking m

May 21
1 h 02 min

Doubling Your Revenue, Design vs. Copy, and the Cape Cod Instagram Lore (Switcheroo Series Ep. 1 with Sarah Kleist)

My best friend Sarah Kleist showed up today, kicked me out of the host seat, and decided she was running the show… and I let her. (Ok fine, I planned it, but still!) We

May 14
56 min

You're Not Procrastinating, You're Just Stuck (And You Can Fix It!) With Executive Function Coach Sarah Lovell

Picture yourself at a coffee shop. Noise-canceling headphones in. Oat milk latte secured. You opened the laptop, you pulled up the thing you need to do, you have the docu

May 7
45 min

Your Limiting Beliefs Are Lying to You (And Someone Less Qualified Is Cashing In) with Sage Rountree

Have you ever watched someone accomplish something and thought, “I could do that. Actually, I could probably do that better!” But yet, here you are NOT doing it, while t

Apr 30
38 min

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