Marketing Happy Hour

Why Your Personal Brand Is Your Most Important Career Asset | Cassie + Ally

In this solo episode, Cassie and Ally pull back the curtain on the career strategies they have been teaching inside their Denison Edge sessions and the MHH Collective, an

How to Monetize Your Corporate Marketing Experience | Allie Hartman of Creator Partnerships Lab

In this episode, we sit down with Allie Hartman, founder of Creator Partnerships Lab, who spent 16 years building influencer and creator marketing programs for brands lik

Why IRL Is Winning: How Lucky Strike Is Building a Brand Around Experience | Julie Zukof, Lucky Strike Entertainment

In this episode, we sit down with Julie Zukof, VP of Brand Marketing at Lucky Strike Entertainment — the umbrella brand behind Lucky Strike, AMF, Bolero, and the Professi

Making Your Marketing Feel Like an Invitation, Not an Ad | Ashley Johnson of Visit Newport Beach

In this episode, we sit down with Ashley Johnson, SVP and Chief Marketing Officer of Visit Newport Beach, who has spent twenty years building some of California's most be

What Every Marketer Can Learn from the Restaurant Industry | Brianna Keefe of Toastique

In this episode, we sit down with Brianna Keefe, founder and CEO of Toastique — a fresh, made-in-house cafe concept that started as a single 1,000 square foot store in Wa

How to Turn Your Brand's Most Loyal Fans Into Your Best Marketing Channel (Lessons from Disney’s D23)

In this episode, Cassie and Ally are fresh off attending D23, Disney's biennial fan expo in Anaheim and one of the largest brand-driven community events in the world, and

How to Separate Your Personal Worth from Your Professional Title | Ally Golden of MHH

In this episode, Cassie turns the mic on co-host Ally Golden for a candid, long-overdue conversation about her career journey — from a PR degree she couldn't quite use, t

Why Word of Mouth Still Beats Every Paid Channel | Lauren Schulte Wang of The Flex Co.

In this episode, we sit down with Lauren Schulte Wang, founder and CEO of The Flex Co., the brand behind the menstrual disc that has sold over 185 million units, holds 88

REWIND: How National Geographic Stays Culturally Relevant with 400M+ Followers | Elizabeth Thompson of National Geographic

In this throwback episode, we sit down with Elizabeth Thompson, Senior Manager of Social Media at National Geographic, who leads strategy for one of the largest social ec

Yes Way Rosé's Playbook for Building a Lifestyle Brand | With Co-Founders Erica Small and Nikki Huganir

In this episode, we sit down with Erica Small and Nikki Huganir, the co-founders of Yes Way Rosé — a wine brand that started as a $200 tote bag and an Instagram account i

Why 95% of This Brand's Marketing Budget Goes to In-Person Events | Meredith Mills-Merritt of The Original Southside

In this episode, Ally sits down with Meredith Mills-Merritt, founder and CEO of The Original Southside, a premium ready-to-drink gin cocktail inspired by her mom's summer

How Rare Beauty Built Real Community Loyalty | Elle Rudnick, Manager of Consumer Marketing

Cassie sits down with Elle Rudnick, Manager of Integrated Marketing at Rare Beauty, to talk about what it really takes to build a community-first brand in a category that

The Brand Strategy Behind PacSun's Comeback | Brie Olson, CEO of PacSun

In this episode, we sit down with Brieane (Brie) Olson, CEO of PacSun, for a conversation that is equal parts brand strategy masterclass and career inspiration. Brie has

The Press Release Is Dead — Here's What's Actually Working in PR Right Now | Mady Lanni of Manychat

In this episode, we sit down with Mady Lanni, Senior PR Strategist at Manychat — the social media automation platform powering those viral "comment to get the link" momen

Cassie’s Unfiltered Career Story (Pivots, Big Risks, and Pitching Yourself)

Five years ago, Marketing Happy Hour was launched from scratch — Canva logo, Google searches, and zero podcasting experience. In this milestone episode, Cassie walks thro

Stop Designing for Yourself: DIBS Beauty Co-Founder on Customer Clarity and Retail Marketing | Jeff Lee

In this episode, we sit down with Jeff Lee, CEO and co-founder of DIBS Beauty, one of the fastest-growing color cosmetics brands in the country, now carried in over 1,300

Building Marketing Strategies Grounded in Tangible Results (+ Modernizing Legacy) | Blair Lancer of Lancer Skincare

How do you breathe new life into a legacy brand without losing the clinical authority that made it famous? In this episode, Blair Lancer, CMO of Lancer Skincare, pulls ba

The 2026 Creator Playbook: UGC Strategy, Relationships & What's Actually Working Right Now | Elijah Khasabo of Vidovo

In this episode, we sit down with Elijah Khasabo, co-founder of Vidovo — a UGC and influencer platform connecting brands with creators — who started his entrepreneurial j

Using Claude + AI Tools for Content Creation and Organization | Kahlea Wade, April 2026

What happens when a non-tech founder decides to stop "pushing" prompts and starts "pulling" solutions from AI? Kahlea Wade, founder of Alora Society, returns for her reco

The Disney Blueprint: How a 100-Year-Old Brand Stays Relevant

In this episode, Cassie and Ally dive into the high-level strategies shared by Disney’s top creative and marketing leaders during a standout session at SXSW. They break d