Roadmap to Referrals

Ep #429: How You Define Referrals

Do you really know when a referral is a referral?   I'm kicking off my Referral Fundamentals series by breaking down what people commonly get wrong about referrals an

Ep #428: Surprise Episode

Can referral advice from 2019 still help your business in 2026? Absolutely.   In this special compilation episode, I'm revisiting three questions from some of my earl

Ep #427: Why Great Service Doesn't Automatically Generate Referrals

What if you're doing incredible work for your clients, but the referrals still aren't coming consistently?   That's exactly where my conversation with Kelly Brubaker

Ep #426: The Referral Opportunities Most Never Plan For

Are you overlooking referral opportunities simply because you don't recognize them as referral opportunities?   In this short episode, I'm sharing seven situations th

Ep #425: Referral Strong for 7+ Years

Can a referral strategy continue to deliver results years after you first learn it?   Recently, I caught up with one of my alumni clients, attorney Katherine Taylor.

Ep #424: Are Referrals Your Untapped Growth Lever?

Is the biggest opportunity to grow your business hiding inside the referrals you are already getting?   Attorney Terry Bruner talks about why his firm, despite genera

Ep #423: Are You Overlooking Your Best Referral Opportunities?

What if your referral data is already telling you exactly where to focus?   In this episode, I share the simple framework I use to determine whether you should streng

Ep #422: Breaking Down the Referral Work

Have you ever wondered what actually goes into generating referrals without asking?   In this episode, I'm sharing what I teach my clients to generate consistent refe

Ep #421: What's Really Behind More Referrals

What if wanting more referrals isn't actually about getting more clients?   This is something that almost no one talks about when it comes to referrals. Yes, referral

Ep #420: Referral Masters Think Differently

Have you ever wondered why some business owners consistently receive referrals while others struggle to generate them?   In this episode, I'm sharing why building a r

Ep #419: Intentionally Designing Your Business

For this week's podcast takeover, I'm turning the microphone over to Ivy Slater, host of Her Success Story podcast.   I share the story behind my business journey, th

Ep #418: Referrals & Profits Go Hand in Hand

In this special podcast takeover episode, I'm joining forces with Ryan Kimler from the Net Profit Podcast to share my unique approach to generating referrals without the

Ep #417: Get More Clients

Get ready for another podcast takeover! I'm thrilled to have Shauna Lynn Simon, the powerhouse behind the Real Women, Real Business podcast, flip the script and interview

Ep #416: Leveling Up Your Referral Quality

What happens after you've figured out how to consistently generate referrals?   In this Where Are They Now episode, I sit down with alumni client Jackie Ho, architect

Ep #415: What Referrals Really Gave Me

What happens when referrals become the foundation of your business growth?   In this episode, I'm sharing a personal reflection on the impact referrals have had on my

Ep #414: How Much of Your Business Should Come from Referrals?

A question I hear often is, "How much of my business should come from referrals?" You may be surprised that my answer isn't 100%.   I'll walk you through real client

Ep #413: Building a Client Acquisition Engine with Referrals

Have you ever wondered why some referrals become clients quickly, while others go nowhere?   In this episode, I'm joined by Jeremy Kanne, a fractional CMO who works w

Ep #412: How To Do a 7 Minute Referral Quarterly Review

What if reviewing your referrals only took 7 minutes? In this episode, I walk you through exactly what to track, measure, and review each quarter to stay in control of yo

Ep #411: Referrals Now & Forever

What happens when you stop asking for referrals and start building a system instead?   In this "Where Are They Now?" episode, I reconnect with David Ferguson, a finan

Ep #410: Turn Clients and Event Organizers into Your Best Promoters

It's time for another podcast takeover episode! I'm sharing an interview I did on Speaking Your Brand with Carol Cox, where we talk about why great work alone isn't enoug