Establish Yourself®: Clear Brand Messaging, Offers, and Systems for Coaches and Consultants artwork

Marketing · Annie Franceschi | Brand + Business Strategist

Establish Yourself®: Clear Brand Messaging, Offers, and Systems for Coaches and Consultants

by Annie Franceschi | Brand + Business Strategist

Grow your coaching or consulting business with clarity, confidence, and a bit of brand magic. Hosted by former Disney storyteller Annie Franceschi, this show helps coaches, consultants, and service-based experts clarify your message, create premium signature offers, streamline your systems, and attract more of your dream clients—without burnout or endless social media. Inspired by the bestselling book, "Establish Yourself" (2022), this podcast is your place to: • Get clear on your brand message and stand out in your market • Build referral systems and collect powerful testimonials • Package your expertise into signature offers and frameworks • Book clients from speaking and grow without social media • Work smarter, not harder, with streamlined systems and productivity tips You’ll get answers to questions like: • How do I attract clients who will pay more for my services? • What’s the best way to rebrand my business? • How can I grow my business without burning out? • How do I turn my services into premium offers clients can’t resist? • What are the easiest ways to save time and work more efficiently? • How do I get more referrals and testimonials? • How can I get clients from speaking? • How do I create frameworks to package my expertise? • How can I manage my time effectively despite being overwhelmed? With actionable business advice, inspiring success stories, and a sprinkle of Disney magic, each episode is your guide to building a profitable, fulfilling coaching or consulting practice. Whether you’re rebranding, launching a new offer, or scaling to six figures and beyond, this is where clarity meets momentum. Hit subscribe now, and let’s make your business the greatest—together. _______ 💡For resources to clarify your brand, visit: https://www.greateststorycreative.com/podcast All podcast content is © Greatest Story Creative LLC And provided per terms available at greateststorycreative.com/terms

Latest episodes

Showing 20 · updated from the feed

88. How to Finish 2026 Strong (Without Setting Overwhelming Goals)

What if you didn’t wait until January to decide what needs to change? You’ve already lived almost nine months of 2026. That’s nine months of information about what’s wor

Sep 29
14 min

87. Is Creating a Membership Worth Your Time Right Now?

Have you been thinking about creating a membership to add recurring revenue or scale beyond one-to-one work? Memberships CAN be a powerful way to package your expertise,

Sep 22
18 min

86. Is Posting on LinkedIn Worth Your Time Right Now?

Should you be posting on LinkedIn to grow your coaching or consulting business? Or have you been posting consistently, trying to “do LinkedIn right,” and still wondering:

Sep 15
13 min

85. Is Speaking for Free as a Marketing Strategy Worth Your Time Right Now?

Would speaking for free be a smart way to market your business? Of if you’ve already been giving great talks, getting glowing feedback, and are you still wondering: Where

Sep 8
18 min

84. Is Starting a Podcast Worth Your Time Right Now?

Have you been wondering whether starting a podcast would actually be worth your time? With so many ways you could market your business, it’s easy to get pulled into a st

Sep 1
24 min

83. The Simple Client Question That Turns One-Time Buyers Into Lifelong Fans

Yesterday, I raved to my bestie about a company I’d been ready to throw in the towel on just a month earlier. What changed? How they handled my customer experience! What

Aug 25
13 min

82. Choose Your Own Adventure! Need Balance, Messaging, or Branding?

Remember the amazing Choose Your Own Adventure Books?! Well, instead of one big lesson today, I’m giving you three possible paths you get to choose from, based on what yo

Aug 18
5 min

81. The Messaging Flywheel: How to Turn Your Message Into Momentum

What if the biggest opportunity in your messaging isn’t finding better words… but getting better at using them? Most business owners think of messaging as a tool: your e

Aug 11
17 min

80. How I Wow Clients, Save Time, and Find Marketing Insights With One Client Call Tool

If you record client calls, strategy sessions, or coaching conversations, you know the recording itself is only part of the job. The real time drain often comes afterward

Aug 4
14 min

79. Leverage the Framework Game Plan to Drive Impact, Clients, and Revenue (Frameworks to Authority Series)

Having a branded method is a smart move, but knowing how to use it is what turns your brilliance into a client magnet. In this fourth and final part of the Frameworks to

Jul 28
17 min

78. Build a Framework Pyramid to Package Your Expertise With Confidence (Frameworks to Authority Series)

The key to turning your expertise into a business that scales? It’s not just about having one great method. It’s about building a body of branded work — an ecosystem of

Jul 21
19 min

77. Branding Your Frameworks: The Key to Scaling Your Coaching or Consulting Practice Now (Frameworks to Authority Series)

The thing about standing out as a coach, consultant, or speaker: it’s NOT about posting more random stuff. It’s about becoming known for methods and frameworks people can

Jul 14
15 min

76. How to Create a Body of Work That Attracts Big Opportunities (Frameworks to Authority Series)

Does marketing yourself feel like an endless tornado of tactics? You’re not alone. If you’ve ever stared at LinkedIn wondering what to post while others seem to be landin

Jul 7
22 min

75. Standing Out Is a Black Hole: Why Clear Messaging Gets Clients

If you’ve been waiting to find the perfect niche, the perfect differentiator, or the magic phrase that finally makes you stand out… this episode is your permission slip t

Jun 30
9 min

74. Discovery Calls Without a Script: The One Question That Builds Real Trust

If you’ve ever gone looking for the perfect discovery call script, this episode may be the permission slip you didn’t know you needed. Because after being on the other s

Jun 16
12 min

73. Turn Free Talks Into Real Clients: A Proven Path to Get Clients From Speaking

Part 2: "Clients From Speaking Series" ________ You’ve heard that speaking is supposed to be one of the best ways to attract clients… so why does it so often lead to c

Jun 9
19 min

72. Speaking as Marketing: Get Booked to Speak Without Cold Pitching

Part 1: "Clients From Speaking" Series _________ When you know you need clients but don’t want to spend hours making cold pitches, burning money on ads, or waiting for

Jun 2
24 min

71. Corporate to Clients: The Branding You Actually Need to Start Consulting or Coaching

Get the new, free "Branding Essentials Checklist" that comes with this episode! ✅ Find it now at greateststorycreative.com/checklist ________ Coming out of corporate -

May 26
17 min

70. Inbox Zero: How I Stopped Using Email as My To Do List

Is your inbox full of tasks, notes to reply to, and overwhelm!? Been there more times than I'm willing to admit... But I've finally found a system (and free tool!) that

May 12
15 min

69. The Negative Comment Spiral: Handle Feedback Without Catering to Critics

Ever gotten one critical comment, one weird email, or one unexpected reaction on a sales call… and suddenly started questioning everything? In this episode, I’m sharing

May 5
19 min

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#55
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12
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