Talk Copy to Me | Content + Copywriting Podcast

Your Website Doesn't Need a Rewrite. It Needs an Edit

Have you ever shared your website with a lead and tacked on a little apology at the same time? Something like:  "Ignore the services page, I haven't updated it in a

10 Takeaways From 10 Years of Running My Business Full Time

Ten years ago, I quit my last traditional job and jumped into full-time self-employment with almost no safety net.  Earlier this month, that moment officially became a d

How to Prepare for a Website Update Before Hiring a Web Designer (or Copywriter!)

Every website redesign starts the same way: you get excited, you start looking at colors and fonts and templates, and in that excitement, you think you're finally re

What Happened After I Rethought My Business

You know that feeling when you finally get clarity on something you've been struggling with or ruminating on for a long time? It feels amazing for about five minutes

When Rewriting Your Website Turns Into Rethinking Your Whole Business

At some point in your business, you hit a moment where the project you thought you were doing turns out to be something much, much bigger. For me, that moment happened th

Can AI Write My Website?

Can I let AI write my website copy?  There's a really good chance that you've thought that. Heck, maybe you already tried to let AI write your website copy...b

Before You Decide: Here's Exactly What Happens In Rewrite Your Site

Most program sales pages give you a topic list. This episode gives you something more useful: what it actually feels like to be inside Rewrite Your Site, my group copywri

An Honest Review of the First Round of Rewrite Your Site

A course built around writing the copy for your small business website seems like it has one goal: to produce a website in the end.  What nobody tells you is that it als

Why Your Website Sounds Generic (And What Research Actually Fixes It)

Most people sit down to write their website and end up rewriting the same headline over and over—not because they can't write, but because they skipped the step that

Ordinary Is Not a Bad Word: Building a Business That Fits Your Life

You've been told that if your business isn't scaling, you're falling behind. But what if that message was never meant for you—or most of us online business

Writing a Book One Blog Post at a Time

What if you could write a book without the crushing weight of actually having to sit down and..write the book?  See, many people freeze at the idea of writing a business

When (and Why) to Revise Your Published Book with Jodi Brandon

Here's something nobody tells you when you publish your first book: you're probably going to need to update it. Maybe not right away, but at some point, your in

The Truth About Writing a Book While Running a Business with Jessica Lackey

Think you need to have it all figured out before you write a book? Think the words will just flow once you finally sit down to write? Think you can't possibly juggle

How Do YouTube Ads Work with Jyll Saskin Gales

Have you been avoiding YouTube ads because they feel overwhelming, expensive, or just... a lot? You're not the only one overwhelmed by the idea of video advertising.

What to Have Ready Before Paying for Google Ads with Olivia Lawson

Ever wonder why your Google Ads aren't converting, even when your targeting feels spot-on?  The problem might not be your ads at all—instead, it's likely your

7 Copywriting Predictions for 2026 You Need to Hear

Curious what copywriting trends are actually worth paying attention to in 2026? With AI tools everywhere and everyone yapping about what you "MUST" do on social media, it

A Rare Behind-the-Scenes Glimpse Into My Business

You know that feeling when you're constantly putting out fires instead of actually building your business?  Yeah, me too. After a handful of years of running my bus

Selling to the People Who Are Already in Your Audience with Colie James

Ever feel like you're constantly creating content for strangers on social media? If so, are you doing it while ignoring the people who've already paid you for y

Comparing Rewrite Your Site to the Other Ways You Can Work With Erin Ollila

Is Rewrite Your Site worth it?  That's the question anyone has when they invest in a course or program: Will I get the return on investment financially, emotionally

Why These Early Bird Bonuses Are Worth More Than You Think

Enrollment for Rewrite Your Site is open, and if you join by 11:59pm EST on November 27th, you get three early bird bonuses that aren't available in the same form af