Sales Enablement Innovation

In-person SKO: Avoiding stress and achieving success, with Stephanie White

On this episode, GTM Enablement Leader and SEC Ambassador Stephanie White joined us on the podcast to discuss the challenges and opportunities that come with in-person sa

What enablement needs to know about product marketing, with Jonathan Pipek

On this episode, we spoke to Jonathan Pipek about the relationship between sales enablement and product marketing - and what enablement professionals can learn from produ

How enablers can make AI work while on a budget, with Sneha Mittal

On this episode, we spoke to Sneha Mittal about the latest developments in AI for enablement professionals, and how you can make the most of artificial intelligence even

End-to-end sales plays that drive real revenue growth, with Nicholas Hill

On this episode, we spoke to Nicholas Hill about the power end-to-end sales plays can hold, how to maximize their effectiveness, and what can go wrong if you're not caref

Building relationships with internal champions, with Annabel Hosking

On this episode, we spoke to Annabel Hosking about how you can find, build relationships with, and maximize the value of your internal enablement champions. Key talking

Finding success by hosting podcasts for your sales reps, with Lisa Bono

On this episode, we spoke to Lisa Bono about how hosting a podcast for your sales reps can boost engagement and drive results. Key talking points:How to start with an e

Using gamification to create engaging enablement, with Molly Sestak

On this episode, we spoke to Molly Sestak about the power of gamification, and how gamifying your training sessions can create a new level of engagement. Key talking poi

The power of intrinsic motivation in enablement, with Krystina Moustakis

On this episode, we spoke to Krystina Moustakis, Sales Performance Specialist at KrystinaM.com about the power of intrinsic motivation in sales enablement, and her advice

Applying AI to your enablement strategy, with Jonathan Kvarfordt

On this episode, we spoke with AI and enablement whiz Jonathan Kvarfordt! Jonathan explained the current AI landscape, how enablement professionals can maximise their u

Achieving alignment and gaining buy-in, with Brooke Coletti

On this special episode, we spoke to Brooke Coletti ahead of her keynote at 2024's Sales Enablement Summit in San Francisco! Brooke discussed her keys to alignment, the

“Certifications at scale mean a consistent baseline of competence and confidence”, Alan McIntosh

On this episode, we spoke to Alan McIntosh, Senior Manager, International Channel & Strategic Programs Enablement at RingCentral and SEC One to Watch in 2024! Alan disc

“Helping sellers grow revenue is a shared responsibility”, Nitin Kartik

On this episode of the podcast, we spoke to Nitin Kartik, Director of Product Marketing at Carbyne! Nitin took the time to dive into his experience with sales enablement

“5 key shifts to drive higher performing sales teams”, Jeff Jaworski

On this episode of the podcast we were joined by the vastly experienced Jeff Jaworski. Jeff dived into the world of sales coaching, the lessons he learned from his time a

“For me, enablement is a part of RevOps”, Simon Gilks

This special episode of the podcast was recorded live at the Sales Enablement Summit in London in late 2023. Simon Gilks, VP of Revenue Operations at Enhesa, joined us to

“The key to proving enablement value is AI”, Jonathan Kvarfordt

This week, we were joined by SEC Ambassador, Head of GTM Revenue Enablement and Product Marketing, and Founder of GTM AI Academy - Jonathan Kvarfordt! Jonathan has been

“Establish boundaries for the greatest chance at success”, Phil Putnam

On this week’s podcast episode we were joined by the fantastic Phil Putnam, VP of Sales Enablement at Notified, to discuss a whole host of sales enablement topics! Phil

“Change is an opportunity for us in enablement”, Sarah Fricke and Ben Purton

Key talking points:The ‘fitness coach’ analogy and why it’s perfect for enablementMeasuring the actual value of your enablementBecoming comfortable with change and seeing

“I define enablement as whatever a sales org needs in order to be more efficient”, Emily Payne

Key talking points:Scaling sales enablement from the early stagesTying your enablement programs to real resultsThe most important stakeholders and getting their buy-in Wh

“No, but…” and why that matters in enablement, Stephanie White

Key talking points:How to build an enablement function from scratch, and how to assess your first stepsUsing “No, but…” to make your mark in an organization and buy yours

“Understanding how adults learn is key”, with Carla Price, Liftoff

Key talking points:What enablement looks like at Liftoff, and where the team’s key responsibilities lieThe importance of understanding learning styles to successful enabl