How To Be A Handmade Boss artwork

Marketing · Steph Cole-Lewis

How To Be A Handmade Boss

by Steph Cole-Lewis

Whether you’re a complete beginner on Etsy, or want to scale your handmade business to multi-6 figures, the “How To Be A Handmade Boss” podcast gives you actionable advice and workshop style full length episodes to grow your handmade business on Etsy and beyond.We get it. Starting or growing a handmade business can be really overwhelming, and sometimes you feel like you have an expensive hobby rather than a profitable business. If you have questions like “How can I make sales in my business?” “How do I start a handmade shop?” “How can I make this passion my full-time gig?” or “How do I sell my crafts online” then you’re in the right place boss!I’m Steph, a multi 6-figure handmade business owner (in the top 0.1% of all shops on Etsy), bestselling author of “How to be a handmade boss”, visionary and coach behind Handmade Bosses. However, It wasn’t always rainbows and unicorns though. Today, my business(es) are bustling, but way back in 2014 when I started, it was HARD. Favourites but no sales, slow sales and low profits seemed in the beginning, like the trajectory of my business. Luckily following the system I’ve now curated, All of that changed and I went full-time in my handmade business in 2016.Let’s focus on turning your passion into profit, because the world really does need these special creations that you only bring to life.

Latest episodes

Showing 20 · updated from the feed

#132 Etsy Stats for Beginners: Which Numbers Actually Matter?

About It: www.handmadebosses.com/whynosales Etsy Stats can give you a lot of numbers without necessarily telling you what to do with them. In this episode, you'll

Sep 16
13 min

#131 How Many Listings Should You Have on Etsy?

Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It: www.handmadebosses.com/whynosales How many listings do you actually need on Ets

Sep 9
13 min

#130 - Should You Use Etsy Ads As A New Seller?

Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It: www.handmadebosses.com/whynosales Should you use Etsy Ads as a new seller, or a

Sep 2
8 min

#129 - Why Is My Etsy Shop Getting Views But No Sales?

Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It: www.handmadebosses.com/whynosales Getting Etsy views but no sales can feel wild

Aug 26
8 min

#128 - How To Price Your Etsy Products: A Walkthrough

Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It: www.handmadebosses.com/whynosales Not sure how to price your handmade items on

Aug 19
13 min

#127 - Should You Shorten Your Etsy Titles?

Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It: www.handmadebosses.com/whynosales Should you shorten your Etsy titles, or is th

Aug 12
11 min

#126 - Etsy’s New Payment Account Explained: What Sellers Need to Know

Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It: www.handmadebosses.com/whynosales Etsy has redesigned its Payment account, and

Aug 5
8 min

#125 - Why Your Social Media Isn’t Leading To Sales Yet

🎁 Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It: www.handmadebosses.com/whynosales Getting views and likes on social media but

Jul 29
20 min

#124 - Social Media for Beginners: What To Post When You Have No Idea Where To Start

🎁 Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It: www.handmadebosses.com/whynosales Stuck on what to post for your handmade bus

Jul 22
16 min

#123 - Etsy for Beginners: The Simple Shop Check I’d Do Before Chasing More Views

Grab the free guide: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It 👉 www.handmadebosses.com/whynosales Before you chase more Etsy views, ads, Pinte

Jul 15
9 min

#122 - Etsy for Beginners: Why Buyers Don’t Trust New Etsy Shops Yet

Grab the free guide Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It here: www.handmadebosses.com/whynosales 🧡 New to Etsy and getting views but no sa

Jul 8
14 min

#121 - Etsy for Beginners: Build Your First Product Range Without Making 47 Random Things

👉 Free resource mentioned: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It - www.handmadebosses.com/whynosales This will help you spot where your lis

Jul 1
9 min

#120 - Etsy for Beginners: How to Know If Your Handmade Product Is Ready to Sell

👉 Free resource: Why Your Etsy Listings Aren’t Selling Yet - and What To Do About It - www.handmadebosses.com/whynosales This will help you spot what might be stopping b

Jun 24
11 min

#119 - How To Get Your First Etsy Sales Without Posting Everywhere

👉 Grab the free guide here: https://www.handmadebosses.com/whynosales ❓ Trying to get your first Etsy sales can feel like you need to be everywhere at once. Instagram.

Jun 17
11 min

#118 - Etsy SEO For Beginners: Stop Using Random Keywords

Etsy SEO sounds fancy, but honestly? It’s mostly about using the words your buyers are already typing into Etsy. This Etsy for beginners video is for handmade sellers wh

Jun 10
10 min

#117 - How To Start Your Etsy Shop Without Overthinking Everything

Starting your Etsy shop does not need to become a full-blown personality crisis. If you’re new to Etsy and trying to get everything perfect before you list anything, thi

Jun 3
9 min

#116 - Etsy For Beginners: Why Your Listings Aren’t Selling Yet

If your Etsy listings aren’t selling yet, don’t panic and don’t start dramatically deleting your entire shop at midnight. Start here. This free guide, Why Your Etsy List

May 27
10 min

#115 - Etsy for Beginners: How Hannah Turned Her Hobby Into a Real Handmade Business

Are you new to Etsy? Or maybe you’ve started selling your handmade products but still feel like you’re winging it with a cup of tea in one hand and mild panic in the othe

May 20
29 min

#114 - Starting an Etsy Shop on a Budget: What to Spend, What to Skip, and What Actually Matters

Want to start an Etsy shop without spending a fortune? In this episode, I’m breaking down how to start your Etsy shop on a budget without wasting money on the wrong thing

May 13
15 min

#113 - Etsy Shop Not Getting Sales? The Real Reasons Your Shop Feels Quiet

🙊 If your Etsy shop feels weirdly quiet, this episode is for you. 👻 We’re digging into the real reasons your shop can feel like a ghost town, even when you’re trying har

May 6
15 min

Chart positions

Where How To Be A Handmade Boss ranks today in each Apple Podcasts chart (US, Sep 22, 2026).

#146 NEW Marketing US

What listeners say

A curated, balanced selection of Apple Podcasts reviews.

Steph is amazing! I’ve been listening to her podcast from the beginning. She is a wealth of knowledge, easy to listen to, and trust worthy. She is the only person I have come across giving advice that is actually solid and without trying to sell, sell, sell - although her products are also amazing! Steph keeps it real and I look forward to her podcast episode each week.

s_nell · Sep 2025

I listen to a lot of podcasts that talk about mindset and goal setting, which I love. How to be a Handmade Boss delves into mindset as well, but then really gives solid information about things you can implement immediately to help grow your Etsy shop, some great behind the scenes knowledge and tested techniques. I’ve binged all the episodes once I found this podcast. It is a must to add to your podcast library if you are running or hope to open an Etsy shop or your own website for a handmade business. Steph is very relatable and the theme song rocks!

57:kat · Jun 2024

I love listening to Steph talk about her shop and sharing her knowledge freely with everyone. You can tell she is genuine and wants everyone to succeed. Thanks for sharing your knowledge with us!

Mkhawk · Jun 2024

I can’t say enough about this podcast. It’s great! I was able to catch up, listening to them at work yesterday and conspicuously took four pages of nuggets. It gave me motivation to dive back into my Etsy shop. I did sign up for her other course about a month ago, and I’m excited to continue with her learning path. I highly recommend, listening to her podcast the information she provides is something people typically would pay for.

heatherlylopez · May 2024

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