July 13, 2020
Landing Pages That Convert: 6 Profitable Must-Haves
Here’s a little fun fact about me. I’m a self-confessed podcast junkie (I listen off-and-on to 30 different podcasts)! Some businesses, some entertainment, or a good story are always in my podcast library. Maybe you’re the same? You know I’m all about improving website conversions. So one day after listening to a podcast on landing pages, it got me curious. How many small business owners really understand how to tweak a landing page so that it generates more customers? The results were surprising. That’s because I did a quick Google search and found only 25% of online businesses knew how to optimize their landing pages for conversions. This means, 75% of online businesses can’t convert the traffic sent their way. They’re wasting their time and hard-earned money sending traffic to landing pages that don’t convert. Put simply, they don’t know the handful of key ingredients every landing page needs for high conversions. But you will. That’s because today's podcast shows you my best secrets on how to improve your landing page conversions with proven strategies I use with my students all the time. This way, you can start getting better conversions and convert more leads from your landing page. Here’s a sneak peek of what you’ll discover on today’s podcast… 5:00 - A common, yet easily fixed landing page mistake and how to avoid it. This mistake is a massive turn-off to your prospects, yet many businesses think it’s good marketing. 9:50 - What never to include on your landing pages. This confuses the heck out of your prospects and slashes your opt-ins. (Listen at 9:50s) 14:05 - The little-known 60-second video that handles objections, builds trust and makes selling on the phone so much easier. 16:45 - How to ethically and honestly turn long-winded testimonials into compelling and concise sales messages. This taps into your prospects’ secret desires and could easily DOUBLE your conversions. 22:45 - The icon I use on all my clients sites that persuades even the most stubborn prospects to opt-in. It makes them feel confident they're getting a good deal and effectively closes the sale in their minds. And plenty more. Have a listen and you’ll find out what I’m talking about. I had a lot of fun recording this one. If you want to boost your conversions on your landing pages, then you’ll love it too. Sign up for my FREE video masterclass training "How to Create & Launch Your Own Profitable Client Generating Website"... save your seat here:
