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Marketing · Nina Addeo

I Do Wedding Marketing Podcast

by Nina Addeo

The I Do Wedding Marketing podcast brings marketing know-how and wedding experience together in one place. This podcast is ideal for wedding industry professionals looking to apply a social media strategy for their brand on their own, or to outsource it.

Latest episodes

Showing 20 · updated from the feed

Ep. 219 | The Power of Relationship-Driven Business Growth with Jenn Laiacona

Building a successful wedding business takes more than great work and a strong marketing strategy. The relationships you build with fellow wedding professionals, venues,

Oct 14
33 min

218. Blogging with Benefits in an AI World with Nicole Londono of Lattes for Lunch

AI is changing the way couples search for wedding professionals, and that means wedding businesses need to think differently about the content they create online. In thi

Oct 1
25 min

Ep. 217 | The Preferred Vendor List Playbook with Kevin Dennis

Preferred vendor lists can be one of the most powerful referral sources for wedding professionals, but earning a spot on the right lists requires more than simply asking

Sep 16
36 min

Ep. 216 | Our Curated Fall Education Calendar for Wedding Pros

There are so many great wedding industry events happening over the next few months, so in this solo episode, I’m sharing the conferences, summits, workshops, and educatio

Aug 12
31 min

Ep. 215 | Pinterest is Your Secret Marketing Superpower with Dana Bahr

If Pinterest has been sitting on the back burner of your marketing strategy, this episode is your sign to take another look. I'm joined by Pinterest Marketing Strategist

Jul 22
30 min

Ep. 214 | How to Make the Algorithm Work for Your Wedding Business

In this episode, I'm breaking down how the algorithm actually works, why it's much simpler than most wedding pros think, and how I was reminded of this recently by a stra

Jul 17
10 min

Ep. 213 | Stop Overcomplicating Reels: Use This Free Instagram Tool

In this week's solo episode, I'm sharing one of my favorite tools for creating content faster: Instagram’s Edits App. I'm breaking down why I love it, how to use templat

Jul 1
9 min

Ep. 212 | How Sarah Roshan Created One of the Most Influential Communities in Weddings

If you've ever been on a call with me, there's a very good chance you've heard me ask, "Have you heard of Emerge Event Collective?" That's why I was so excited to sit do

Jun 17
30 min

211. Couples Are Exiting Your Website at These 3 Spots & PLUS How to Fix It with Devon Balicki of Design and Devon

If you’ve tuned into this podcast before, you know I’m passionate about helping wedding pros create content that actually converts… not just content that gets likes. So

May 27
32 min

Ep. 210 | What Theme Parks Can Teach Wedding Pros About Marketing with Becca Pountney

This week on the I Do Wedding Marketing Podcast, I’m joined by the UK’s leading wedding industry marketing expert, Becca Pountney, for a conversation about how wedding ma

May 20
47 min

Ep 209 | Is Your Instagram Bio Costing You Bookings??

Your social media bio might be the reason potential clients are clicking away before they ever inquire… 😬 In this episode of the I Do Wedding Marketing Podcast, I’m divi

May 15
13 min

Ep. 208 | How Retreats Can Elevate Your Brand + Community with Nadine Bozeman

Welcome back to another episode of the I Do Wedding Marketing Podcast! Today I’m sitting down with Nadine Bozeman, host of Secrets of a Bridal Seamstress Podcast and Busi

May 6
27 min

Ep. 207 | Everybody DOESN’T Know This! (Even If You Think They Do)

We spend so much time worrying that what we want to say has already been said and that it’s not “original enough.” But here’s the truth: it’s not about the message… it’s

Apr 29
8 min

Ep. 206 | How I Use AI & Tech to Run My Social Media Business

In today’s episode, I’m breaking down the exact tech tools and AI platforms I use to run my social media management business, and how you can use them in your wedding bus

Apr 18
23 min

Ep. 205 | The 5 Pricing Archetypes Every Wedding Pro Falls Into with Danison Fronda-Tietz of Bowtie and Biz

In this episode of the I Do Wedding Marketing Podcast, I’m sitting down with Danison Fronda-Tietz, licensed CPA, former financial analyst for The Walt Disney Company (you

Feb 25
37 min

Ep. 204 | How Evergreen Content Can Book You Weddings

Valentine’s Day marks the unofficial end of engagement season. And while we’re all hoping for that inquiry rush, today’s episode is about something that works whether you

Feb 18
20 min

Ep. 203 | Where Trends Fit in to a Social Media Strategy as a Wedding Pro

Coming in hot post-Super Bowl with something that’s been on my mind: Trending content.  Because what better time to talk about trends than after the most-watched content

Feb 11
13 min

Ep. 202 | From Mid-Market to Luxury in the Wedding Industry | Pearl Farquharson

Today’s episode is a masterclass in embracing the luxury wedding marketing with Pearl Farquharson - Founder and Creative Director of the award-winning Boston + Miami even

Feb 4
43 min

Ep. 201 | Planning for What’s Next in the Wedding Industry, with Heidi Thompson

In this episode of the I Do Wedding Marketing Podcast, we are so excited to welcome back wedding business consultant, strategy expert, and smart-marketing advocate Heidi

Jan 28
41 min

Ep. 200 | The Marketing Systems You’re Ignoring (and How to Fix That!) with Cinthia Onines of Boda Bliss

🎉 This episode is not just another episode. It is Episode 200 of the I Do Wedding Marketing Podcast, and I still cannot quite believe it! Before we dive into this episod

Jan 21
29 min

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