AMA Marketing / And with Bennie F. Johnson

Telling the unforgettable story that leads to legacy

John Cardone, Vice President of Marketing and Communications at Carlow University joins AMA’s Bennie F. Johnson to talk about the importance of telling the unforgettable

Finding the commitment in your business

Sean Greenwood, Vice President of Public Relations for Ben & Jerry's joins AMA’s Bennie F. Johnson to talk about understanding your business’s commitment to the community

Keeping community at the center

Emily Mazreku, Director of Marketing Strategy at Breakthrough T1D joins AMA’s Bennie F. Johnson to talk about the full circle moments in our work, creating and holding sp

Breaking down the fundamentals

Ulli Appelbaum, Founder of First The Trousers Then The Shoes joins AMA’s Bennie F. Johnson to talk about the value of marketing fundamentals, the need for empathy, and ho

The value of wrong sounding muppets

Susan Westwater, Co-Founder of Pragmatic Digital joins AMA’s Bennie F. Johnson to talk about the importance of experimentation, why we should look to the future, and lear

Being a collector of the innovative stories

Daniel Khabie, Co-Founder of Court Avenue, joins AMA’s Bennie F. Johnson to talk about collecting journeys and stories, why we should all be living as innovators, and why

Global engagement and the collision of music and culture

Chris Epple, Vice President of Marketing for Harman, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the global engagement that comes with t

Connecting people in moments of creativity

Carryl Pierre-Drews, Executive Vice President, and Chief Marketing Officer at the Interactive Advertising Bureau (IAB), joins AMA's CEO and podcast host, Bennie F. Johnso

Why we should take jobs we can shape

R. Ethan Braden, Vice President and Chief Marketing and Communications Officer, Texas A&M, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about w

Being in love with an iconic brand

Mollie Hansen, Chief Marketing Officer for Airstream, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about being in love with an iconic brand, wh

Finding the magic in the idea

Barry LaBov, Founder and CEO of LABOV Marketing Communications and Training, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding the mag

Why innovation and perfection can’t live together

Jocelyn Lo, Vice President of Global Brand and Communications, Seedtag, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about why innovation and p

Moments of brand joy

Tusar Barik, Senior Vice President, New York Times Advertising, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the moments of creating bran

Nexus of communications and marketing

Ray Day, Vice Chair of Stagwell and Executive Chair of Allison Worldwide, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding the nexus

Why AI is nothing without strategic judgment

Nicole M. Alexander, author of Ethical AI in Marketing: Aligning Growth, Responsibility and Customer Trust, joins AMA's CEO and podcast host, Bennie F. Johnson, for a con

Finding disruption in yourself

Mark Singer, Chief Marketing Officer of Deloitte Digital U.S., joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about finding disruption in yoursel

Giving back and helping the next generation

Sponsored episode: This episode of the AMA’s Marketing / And Podcast is brought to you by 24Notion. 24Notion is a full-service global creative marketing, digital technolo

Finding marketing in ourselves

Lola Bakare, Author of Responsible Marketing: How To Create An Authentic & Inclusive Marketing Strategy, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conver

Brand essence and sonic marketing

Becky Wixon and Bryan Biniak of Balance the Mix, join AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about brand essence, the sticky middle parts, the

The need for a strategic enemy

Laura Ries, author The Strategic Enemy, joins AMA's CEO and podcast host, Bennie F. Johnson, for a conversation about the value of strategic enemies, the need to create o