Unthinkable with Jay Acunzo

Bonus - How Stories Happen #3 - Ann Handley, Bestselling Author

🟢  Dear Unthinkable listener: Thank you SO much for your support over the years! I invite you to find and follow the new show, How Stories Happen, in your preferred podca

Bonus - How Stories Happen #1 - Andrew Davis, Keynote Speaker

🟢  Dear Unthinkable listener: Thank you SO much for your support over the years! I invite you to find and follow the new show, How Stories Happen, in your preferred podca

Keep Making What Matters | Follow My New Show, How Stories Happen

Find and follow How Stories Happen in your favorite podcast player, or visit howstorieshappen.com to learn more about the show and find the appropriate link for you. Eve

Going Streaking: the Relationship Between Creative Ambition, Quality, and Consistency

Why do we constantly underestimate how long something will take in the short-term? In other words, we tend to over-estimate just how much we can achieve right now. Then,

How to Find Great Stories

As Ira Glass said, "Great stories happen to those who can tell them." This idea says everything we need to know to develop stronger stories in our work, so we can stand o

The Difference Between Forgettable and Favorite

The story of a surprisingly dynamic and captivating idea from a (sometimes) bland and boring space -- and what we can learn about crafting more resonant work. What does

Be Honest | One-Shot #26

No matter your craft, when you develop an idea, a project, or a key moment within a piece, the power of what you're sharing tends to start with the same question: Can yo

Create to Find Your Answers (Overcoming the Gap)

We want to make things that matter. To our careers, companies, and communities.  When THAT is our aim and THAT is our driving belief, and yet our work comes out feeling

Twas the Night Before Launching (2023)

Have a wonderful holiday season and a beautiful start to your 2024! Back in the new year with more... UNTHINKABLE IS TAKING A BREAK -- BUT DON'T UNSUBSCRIBE We're back

Signature Stories: Jay Baer

Signature Stories is a miniseries where world-class business storytellers take us inside one important story and dissect it with us. It's like Song Exploder meets storyte

Signature Stories: Simone Stolzoff

Signature Stories is a miniseries where world-class business storytellers take us inside one important story and dissect it with us. It's like Song Exploder meets storyte

Fighting Endless AI Junk

We interrupt the current series to bring you this message. Find and share this rant in essay form. Subscribe to Jay's free newsletter to become a stronger storyteller.

Signature Stories: Amanda Natividad

In this episode, we're joined by Amanda Natividad, the VP of marketing at SparkToro, who shares a story about the time she met her marketing hero: her now-boss, Rand Fish

Signature Stories: Jenny Blake

Up next in Signature Stories, we're joined by Jenny Blake, author, speaker and podcaster. She's written three books and hosts the wildly popular podcasts "Free Time" and

Signature Stories: Michael Bungay Stanier

Up next in Signature Stories, we're joined by Michael Bungay Stanier, speaker, coach and author of the wildly popular book "The Coaching Habit" and the brand new book, "H

Signature Stories: Melanie Deziel

Up first in this mini-series, Creator Kitchen co-founder and author Melanie Deziel sits down with Jay to share a story about her time as the first-ever editor of branded

Tasty | One-Shot #25

What is taste? And once we understand it, how do we use our own taste? In this one-shot, Jay dives into they days before dating apps to find something unexpected - Bryan

Writer’s Block (Maker Monsters 4)

Writing matters... a lot. You don't need us to tell you that. But what happens when you feel like you can't write? Yes, on this episode we're talking about writers' block

Fun with Formats

In this episode of Unthinkable, why formats matter so much. If you want listeners to stay engaged, for readers to finish an article, for your whole experience to resonate

How to Define Quality | One-Shot #24

How you define quality is contextual, it's in the eyes of the beholder. In this one-shot, Jay breaks down the three questions we each need to ask to define quality - Who