UGC Pro Podcast

The Income Evolution: How to Turn Your Side Hustle Into Predictable, Recurring Income (Part 3)

Most people start a side hustle chasing projects—one deliverable, one invoice, one paycheck at a time. And while that works in the beginning, one-off work doesn’t create

How to Build a Side Hustle From Your Existing Skills: The Smart AND Sustainable Way (Proven Blueprint)—Part 2 of 4 in Partnership with Entrepreneur Magazine

Are you building a side hustle before you need it — or because you need it now? In this episode, I break down how to start a side hustle without reinventing yourself, wh

Layoffs Are Rising! Build This Before It’s Too Late (My Side Hustle Strategy): Part 1 of 4

What would happen if your paycheck stopped tomorrow? In this episode, I break down why your 9–5 job is no longer a safety net — it’s a single point of failure — and how

Meta Ads in 2026: Andromeda, Gem & Lattice Explained SIMPLY For Creative Marketers

If your Meta ads have been tanking lately, it’s not your ad account — it’s your creative strategy. In this episode, we break down what really changed with Meta's new ad d

Creator Vault: Empowering UGC Creators and Influencers with Transparency ft. Mia Mirzayan (Founder of Creator Vault)

I’m beyond excited for today’s episode, because I’m joined by Mia Mirzayan: a powerhouse UGC Creator, Creative Strategist, and the CEO + Founder of Creator Vault. After

The Storytelling Playbook for Creators & Entrepreneurs: How to Use Storytelling to Grow Your (Personal) Brand and SELL—FREE 90 Minute Panel

Storytelling isn’t optional—it’s how clients, customers, and media decide what you stand for. In this live Deschutes Women in Business panel, we break down practical stor

UGC Truths: Pricing, Portfolios, Creative Strategy & Landing High-Paying Brand Deals

Join me and Terri as we go through a series of questions having to do with UGC and creative strategy. In this episode, I share my story of how I got started in user-gener

Neurodivergent Entrepreneurship: 72 Hours Without ADHD Meds & What It Taught Me

What happens when you go 72 hours without your ADHD meds as a neurodivergent entrepreneur? In this raw and reflective episode, Kelly Rocklein (Creative Strategist, Founde

PART 2: From Massage Therapist to Six-Figure Strategist—Sam’s UGC-to-Creative-Strategy Leap!

This is the follow-up episode to part 1 of 2 (listen to part 1 if you haven't already). In this episode, we dig into UGC creative strategy end-to-end—how ideas become br

PART 1: From Massage Therapist to Six-Figure Strategist—Sam’s UGC-to-Creative-Strategy Leap

In this episode, I sit down with Sam—a former massage therapist and modern dance grad who discovered UGC on TikTok, landed her first creative strategy client from my free

Breaking Out of Low-Paying UGC Deals: The Path to Creative Strategy & Building a Profitable Career in 2025

🎙️ What is Creative Strategy & How UGC Creators Can Get Paid More Join Arbel's private community (Creator5) here: https://whop.com/creator5?a=kellyb4 If you’ve been won

The New UGC Coach Trend That's Confusing Creators: "High-Ticket Retainers" / "Face of The Brand"

In this episode, I cut through the hype and give you the real blueprint for building long-term success as a UGC creator. I share why gimmicky programs aren't the answer,

TEA TIME: High-Ticket UGC Deals & What to Post for Inbounds as a UGC Creator

Back & Bigger Than Ever: Creator Confidential Recap, High-Ticket UGC Deals, What to Post for Inbounds, & What Future Episodes to Expect on the UGC Pro Podcast... After a

Two Weeks In & Fired? The Toxic Truth About Creative Hiring

What happens when a rising creative strategist leaves her secure role for a dream opportunity — only to be let go just two weeks in? In this eye-opening episode of the UG

AI, UGC & Infinite Message Testing: The Future of Creative Strategy & The Creator Economy

In this Part 1 or 2 episode of the UGC Pro Podcast, Kelly and Shane unpack how AI is transforming UGC, creative strategy, and infinite message testing—without replacing t

What It’s Really Like Your First Week as a Creative Strategist (Client Examples + SOW Walkthrough)

Ever wonder what a creative strategist actually does in week one? In this deep-dive episode, Kelly shares her unfiltered experience onboarding two clients, walking throug

Introducing: UGC Pro Podcast

Welcome to UGC Pro, the podcast where creative strategy, UGC innovation, and freelancing success collide. Hosted by Kelly Rocklein—a self-taught creative marketer with ov