The Manager's Playbook

Inside the Playbook: Wallo267 on The Reality of Artist Management

In this clip from The Manager’s Playbook, Wallo267 breaks down why the best artist managers are more than managers. They’re all-purpose partners. Wallo explains how a gr

The Manager’s Playbook: Wallo267 - Million Dollaz Worth of Game, Artist Development, Accountability, Management & Music Business (EP 82)

In this episode of The Manager’s Playbook, Mauricio Ruiz sits down with Wallo267, entrepreneur, author, speaker, and co-host of Million Dollaz Worth of Game, for a raw co

Inside the Playbook: Jermaine Dupri on Writing 'We Belong Together' with Mariah Carey

Simply put, a conversation like this doesn't come cheap. Book a 1-on-1 meeting with the guests you’ve been watching. See who's available on The Manager's Marketplace: ⁠⁠

Inside the Playbook: Jermaine Dupri on What Makes a Song Last Forever

Jermaine Dupri joins The Manager’s Playbook to talk about writing songs that last, from Jagged Edge’s “Let’s Get Married” to Usher’s “Confessions.” JD breaks down how re

Inside the Playbook: Jermaine Dupri on What Makes a Superstar

Jermaine Dupri joins The Manager’s Playbook to talk about spotting superstar talent, discovering Kris Kross, writing “Jump,” and why hit records still matter more than hy

The Manager’s Playbook 081: Jermaine Dupri - Hit Records, So So Def, Artist Development, Music Business & Finding Superstars

Jermaine Dupri joins The Manager’s Playbook for a masterclass on hit records, artist development, and what today’s music business is getting wrong. As the founder of So

Inside the Playbook: Symba on Scaling Your Music Career

In this clip from The Manager’s Playbook, Symba and Mauricio break down how artists can build the right team, avoid bad label deals, and create leverage before signing an

Inside the Playbook: Symba on How To Protect Your Career In The Music Business

In this clip from The Manager’s Playbook, Symba breaks down why he built his own direct-to-fan app after feeling stuck inside the algorithm and major label system. He ta

Inside the Playbook: Symba on How to Rebuild After a Failed Music Rollout

In this clip from The Manager’s Playbook, Symba breaks down what happens when a label rollout misses, momentum resets, and the records don’t match what fans first connect

The Manager’s Playbook 080: Symba - Major Label Deals, Artist Development, Artist Leverage, Dr. Dre & Direct-to-Fan

In this episode of The Manager’s Playbook, Symba joins Mauricio Ruiz for an honest conversation about major label deals, artist development, management, leverage, and the

Inside the Playbook: Tom Windish on The Real Cost of Touring

Tom Windish joins The Manager’s Playbook to break down why big streaming numbers do not always translate into real ticket sales, and what it actually takes to build a lon

Inside the Playbook: Tom Windish on How to Build a Music Agency

Tom Windish joins The Manager’s Playbook to talk about the business behind booking, building an agency, and what it actually takes to grow artists in the live music world

Inside the Playbook: Tom Windish on How to Build a Touring Business That Actually Scales

Tom Windish joins The Manager’s Playbook to break down why artists need to take more ownership of ticket sales in today’s touring business. In this clip, Tom explains wh

Inside the Playbook: Tom Windish on How Live Music Is Changing

Tom Windish joins The Manager’s Playbook to break down what booking agents actually do and why live music still matters in a world where attention is harder to earn than

The Manager’s Playbook 079: Tom Windish - Booking Agents, Touring, Ticket Sales, Artist Development & Live Music

In this episode of The Manager’s Playbook, legendary booking agent Tom Windish breaks down what booking agents actually do and why your favourite artists can have streams

Inside the Playbook: Clinton Sparks on The Formula For A Career That Actually Lasts

Clinton Sparks breaks down how to build a music career people actually remember. In this clip from The Manager’s Playbook, Clinton shares his formula for winning in the

Inside the Playbook: Clinton Sparks on Networking In the Music Industry

Clinton Sparks breaks down why networking is the piece most people misunderstand. In this clip from The Manager’s Playbook, Clinton shares how he built a reputation by a

Inside the Playbook: Clinton Sparks on Mixtape Culture

Clinton Sparks breaks down what it really means to do it for the culture. In this clip from The Manager’s Playbook, Clinton reflects on supporting Clipse’s We Got It For

Inside the Playbook: Clinton Sparks on DJ Snake’s Rise

Clinton Sparks breaks down the real story behind DJ Snake and Lil Jon’s “Turn Down for What.” In this clip from The Manager’s Playbook, Clinton shares how he signed DJ S

The Manager’s Playbook 078: Clinton Sparks - Artist Branding, Get Familiar, Music Marketing & Networking

In this episode of The Manager’s Playbook, Mauricio Ruiz sits down with legendary producer, DJ, songwriter, and entrepreneur Clinton Sparks for a conversation on artist b