Sold a Story artwork

Documentary · APM Reports

Sold a Story

by APM Reports

Millions of kids can't read well. Scientists have known for decades how children learn to read, but many schools don’t know about the research. They buy teacher training and books that are rooted in a disproven idea. In Sold a Story, Emily Hanford investigates four authors and a publishing company that have made millions selling this idea.

Chart trend

Position in the Documentary chart (US), last 90 days.

#1
all-time peak
40
days in the top 3 since Nov 2024

Latest episodes

Showing 20 · updated from the feed

‘Dyslexia and the Reading Wars’: Emily Hanford's Conversation with The New Yorker’s David Owen

The New Yorker staff writer David Owen opened a recent piece with a personal story: To hide that she couldn’t read, his niece turned pages when her classmates did. Owen j

Apr 28
1 h 00 min

Emily Hanford LIVE with Reid Lyon and Margaret Goldberg

Early in her teaching career, Margaret Goldberg was skeptical of the science of reading. Today, she is working with neuroscientist Reid Lyon to bring it into more classro

Dec 9 2025
57 min

14: The Cuts

Education research is at a turning point in the United States. The Trump administration is slashing government funding for science and dismantling the Department of Educa

Aug 21 2025
37 min

13: The List

Steubenville became a model of reading success. Then a new law in Ohio put it all at risk. In this episode, we look at the "science of reading" lists some states are maki

Mar 6 2025
33 min

12: The Evidence

There’s a name for the program at the heart of Steubenville’s remarkable reading results. It’s called Success for All. It’s been around for decades, and numerous studies

Feb 27 2025
30 min

11: The Outlier

There’s a school district in eastern Ohio where virtually all the students become good readers by the time they finish third grade. Many of the wealthiest places in the c

Feb 20 2025
31 min

The Podcast That's Changing Education

Nationally acclaimed journalist Emily Hanford's work is changing the ways schools around the country teach reading. In this award-winning podcast, she investigates why so

Nov 1 2024
3 min

10: The Details

Some of the teachers, students, parents and researchers we met in Sold a Story talk about the impact the podcast has had on their lives and in schools — and share some of

Apr 11 2024
31 min

9: The Aftermath

Schools around the country are changing the way they teach reading. And that is having major consequences for people who sold the flawed idea we investigated in Sold a St

Apr 4 2024
27 min

Introducing: Sold a Story en Español

A Spanish adaptation of Sold a Story is now available. Hosted by journalist Valeria Fernández, the podcast is condensed into one 58-minute episode, plus a conversation be

Mar 19 2024
6 min

8: The Impact

Across the country, school districts are dropping textbooks, state legislatures are going so far as to ban teaching methods, and everyone, it seems, is talking about "the

May 18 2023
24 min

7: Your Words

Voicemails, emails, tweets: We got a lot of messages from people after they heard Sold a Story. In this episode, we bring you some of their voices. A 10-year-old figures

May 11 2023
25 min

Brains On: How Do We Learn to Read — and Why is It Hard?

This week we have an episode of a show called Brains On. It’s a science podcast for kids from our colleagues at APM. In this episode, Emily joins the Brains On hosts to t

Apr 11 2023
37 min

What the Words Say

There are kids like C.J. all over the country. Schools tell their parents they are reading at grade level, but the kids are not. And whether they ever get the help they n

Apr 6 2023
53 min

At a Loss for Words: What's Wrong with How Schools Teach Reading

Molly Woodworth had a secret: She couldn’t read very well. She fought her way through text by looking at the first letter of a word and thinking of something that made se

Mar 30 2023
53 min

Hard Words: Why Aren't Our Kids Being Taught to Read?

Jack Silva had a problem. He was the chief academic officer of a school district in Pennsylvania, and more than 40% of the kids in his district were not proficient reader

Mar 23 2023
52 min

Hard to Read: How American Schools Fail Kids with Dyslexia

The parents knew something wasn’t right. The school said everything would be fine. But their kids weren’t learning how to read. In this documentary, originally published

Mar 16 2023
53 min

6: The Reckoning

Lucy Calkins says she has learned from the science of reading. She's revised her materials. Fountas and Pinnell have not revised theirs. Their publisher, Heinemann, is st

Nov 17 2022
42 min

5: The Company

Teachers call books published by Heinemann their bibles. The company's products are in schools all over the country. Some of the products used to teach reading are rooted

Nov 10 2022
47 min

4: The Superstar

Teachers sing songs about Lucy Calkins. The longtime professor at Columbia University’s Teachers College is one of the most influential people in American elementary educ

Nov 3 2022
33 min

Chart positions

Where Sold a Story ranks today in each Apple Podcasts chart (US, Sep 10, 2026).

#23 ▲ 1 Documentary US
#154 ▲ 20 Society & Culture US

What listeners say

A curated, balanced selection of Apple Podcasts reviews.

I am veteran teacher of NYC public schools in grades 3 to 6. I’ve gotten training on the balanced literacy, Clay, Fountas, Pinnel and Caulkins curriculum/framework. I was thrown after bingeing on this podcast. Then I sat on my couch in the dark as I processed what I heard and reflected on my career. I’m still processing and reflecting. Is teaching decoding the magic bullet? I’m not sure but so much of what I think I know has been thrown into question. Thank you for this eye opening reporting.

Betsy27 · Jul 2026

This is an awesome podcast! I listened to episodes 1-13 in less than a week. Emily presents a problem clearly in episodes 1-6. Then, in episodes 7-13, she presents a case study for a possible solution. This will inform how I teach my toddlers to read, and it will inform how I pick schools for them in the future. I would recommend this podcast to anyone with children.

Mr. Caleb S. · Jul 2026

Wow! I pulled my daughter from public school during Covid when she came home and I realized what she didn’t know. They had been passing her through because she was a ‘good kid’ and she would ‘get it’, eventually. She had reading recovery. What you explain is how I remember her reading recovery classes and books she would bring home. I have such a mix of emotions, mostly anger and sadness. I’ve worked hard catching her up in homeschooling blind to what went on in school … if I had listened to this earlier I could have helped her more purposely … it seemed odd to me she didn’t know how to sound something out and honestly I’ve blamed her, no idea she didn’t have this instruction at school. I’m so angry! Her spelling is horrible although her reading is good. It’s been odd to me that she can read but spell so horribly. She never learned the phonics… we are going back to phonics this year! She will be an 11th grader! Her reading and comprehension is great I’m hoping with this realization I’ll get her up to speed quickly on spelling. Thank you so much for this reporting. My 4th grader who was taught in homeschool only (phonics) spells better than her at new complicated words. Wow wow wow everything makes sense.

Tiffiney · Jun 2026

The move away from Phonics did not start where this Podcast’s coverage of America’s literacy crisis starts—it goes back decades earlier. But this show covered enough of what was happening at that time to make clear what a mess Reading education was in at the time. Much has improved since the release of this pod, but much of that change was because of this podcast.

qLauraQ · May 2026

Very biased, only telling about one side of reading instruction. Does not consider the fact that children learn to read in many different ways so teachers must use many different techniques to meet all those needs. This person is selling only ONE method. No balance at all. Proceed with caution.

70 rules · Nov 2024

While some of Hanford’s points are valid, it feels that as this podcast’s reach has grown, “Science of Reading” has become yet another in the easy panaceas in education. The work of Hanford and others talks about a scientific approach, but fails to acknowledge the great difficulty of applying science to learning in a way that provides good data and outcomes that aren’t impacted by tons of other variables. It also tends to paint reading education as a broad brush where teachers are ignorant of phonics and its importance, and completely abandoned it, which isn’t the case. As Hanford’s celebrity has grown, she’s been amplified by some of the worst political forces in education who embrace any narrative that attacks public education and public educators without ever taking a deeper look at all the factors that play into whether kids learn. There is good information here, but realize that what sounds good in theory also has to be put into practice and analyzed and there is far too little of that type of work in education right now. You can’t extrapolate that what works on an MRI is necessarily true in day to day classroom teaching.

LouSchoolBeat · Nov 2024

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