Event Peeps

Building an Invested Community, with Club Ichi's Liz Lathan and Nicole Osibodu

Liz Lathan and Nicole Osibodu, co-founders of Club Ichi, have found that the most powerful, successful events build community through casual conversation, playful experie

Designing Theatrical, Immersive Worlds, with Dr. Ilana Gilovich-Stossel

Creative director and experiential storyteller Dr. Ilana Gilovich-Stossel takes us behind the scenes of immersive theater experiences like "Sleep No More" and Hendrick's

The Power of Mentorship and Betting on Yourself, with Anna Nicholson of Yahoo

Mentorship has played a big role in Anna Nicholson's career, and now, she's giving back to the next generation, as a mentor in the Experiential in Color Mentorship Progra

The Work-Life Balance Reset, with Melissa Vilders of SAP

Melissa Vilders, director-events strategy and experience for SAP Global Events, has figured out the work-life balance formula that fits her life and encourages fellow mar

EM Editors Take San Diego Comic-Con 2025

In this special editors-only episode, join Event Marketer's Juanita Chavarro Arias, managing editor, and Kait Shea, senior editor and manager-digital content, as they rec

Exploring Digital + Live Platforms, with Justin Breton of Walmart

Justin Breton is all about embracing the unknown and taking a chance on new technologies. As head of brand marketing innovation at Walmart, he oversees content-to-commerc

Inside Canada Olympic House and Air Canada's Paris 2024 Campaign, with Mosaic and Wasserman

In part two of our look back on the Paris 2024 Olympic and Paralympic Games, we go inside Canada Olympic House, one of 30-plus hospitality houses organized by National Ol

Looking Back on the Paris 2024 Olympics and Paralympics, with GMR's Jeff Handler and Dennis Jenders

The Paris 2024 Olympic and Paralympic Games took the world by storm this summer. We spoke with Jeff Handler, vp-Olympic and Paralympic clients, and Dennis Jenders, execut

Beyond the Music Festival Gates, with Pavan Pardasani of TAO Group

The music festival experience today expands well beyond the gates, where VIP parties accommodate a wide array of celebrities and revelers, brands and partners, looking to

Cultivating Longevity in Your Team and Career, with Cyndie Wang of HPE

Building a team from scratch is no easy task, but Cyndie Wang took on the challenge when she started with Hewlett Packard Enterprise (HPE) in 2015. Eight years later, as

Passion Projects—Helping Others Build Event Careers, with Sara Gorlick of Rakuten

The events industry comes with its own unique set of challenges, but it's always changing, and that's what excites this episode's guest, Sara Gorlick, vp-events at Rakute

Taking Pride in Employee Events, with Roger Mahusay of T-Mobile

Roger Mahusay, associate events manager at T-Mobile, was featured as part of this year's Experiential in Color + Pride in Events program, which shines a spotlight on expe

Harnessing the Power of Fan Conventions, with Lauren Collins of AMC Networks

Brands that bring popular IP to life at fan conventions face the highest level of scrutiny from con-goers, who expect interactive, fan-first experiences that provide mome

Launch Stories: Creating an Event for an Industry, with Jessica Blake of Confluent

Creating an event for the industry, as opposed to only your customers, is a power move that requires a nuanced approach. In this episode, we sit down with Jessica Blake,

Standing with the Queer Community in Turbulent Times, with Kate Wolff and Arya Davachi of Do the WeRQ

Alongside Arya Davachi and Kate Wolff of Do the WeRQ, we explore the state of marketing to the queer community in light of recent controversies, why DEI "amateur hour" is

Inside the Sober-curious Movement, with Jim Gunning of Best Day Brewing

In this episode, Jim Gunning, cmo at non-alcoholic beer brand Best Day Brewing, weighs in on why the sober-curious movement has seen such rapid growth and how it's impact

The Best of SXSW and What's Next, with Dan Preiss of Dell Technologies

We revisit the 10-day SXSW Conference & Festivals to pick out the most notable trends and cool experiences having an impact on experiential this year. Dan Preiss, vp-expe

The Experiential Principles of Employee Engagement, with Marrah Thomas of Delta Air Lines

In this episode, Marrah Thomas, senior manager of global internal events and conferences at Delta Air Lines, helps break down what's changing and what's trending in emplo

Superfans, Collaborations, and Talent with Spencer Sherman, vp-live content and events, FaZe Clan

Superfans are willing to follow the brands and properties they love across the country, the world, and now, into exciting and challenging new frontiers for marketers like

What Event Marketers Need to Know about Sustainability in 2023, with Marley Finnegan of Purpose

Our guest Marley Finnegan, founder of sustainability-focused event firms Purpose Sustainability Strategy and Purpose Net Zero, sheds light on events' environmental impact