The Max Revenue Show

Meet Micah’s New AI Secret Weapon, Josh Guth

In this episode, Micah and Trey sit down with AI consultant Josh Guth, the guy who set up Micah's new workflow and is now building him a smarter, AI-powered prospecting a

The Aon and Macy’s $13M Commission Story, Explained

In this episode, Brandon Schuh digs into the Aon and Macy’s story, alleging $13.2 million in commission on roughly $35 million in ancillary benefits premium. He also talk

How To Differentiate, Prospect, and Win with Group Captives with Andrew Gisriel

In this episode, Trey talks with Top Producer Andrew Gisriel about how he went from spraying and praying quotes to leading his agency's captive practice. Andrew explains

Meet the Guy Who Wins BORs Inside Captives with Andrew Gisriel

In this episode, Trey talks with Andrew Gisriel, a Top Producer who specializes in group captives and does something almost nobody else does. He wins broker of record let

How To 2x or 3x Your Book in 3 Simple Steps with Jen E. Miller

In this episode, Trey and Micah reconnect with Jen E. Miller, their former national sales trainer at a previous mega broker. Jen breaks down her 3-step framework for mass

Is This Applied Systems' Epic Fail Moment?

In this episode Brandon Schuh breaks down Applied Systems' new AI Conductor and their CEO's message to a room full of add-on vendors that homegrown AI tools are a dead en

He Left a $1.2M Book & Started Over (Here's The 5 Hardest Lessons He Learned) with Micah Salas

In this episode of the Max Revenue Show, Trey jams with Micah Salas to celebrate his 5-year anniversary of leaving a mega-broker to rebuild his book. Micah reflects on hi

How Smart Producers Turn Chaos Into Opportunity with Geoff Christian

In this episode, Micah and Trey sit down with Geoff Christian, a multi-million dollar EB Producer with Gallagher who has been building EB captives for two decades. Geoff

Is Meta's Muse The Death of Personal Lines Agents? with Brandon Schuh

In this episode Brandon Schuh breaks down the Big I's rosy new agency study, then dives into Meta's new AI assistant, Muse, which can shop insurance on your behalf and se

How To Find, Wedge, and Win Deals with Cyber with Abe Gibson

In this episode, Trey sits down with Abe Gibson of Burns & Wilcox, a finalist for Rising Star in Cyber Insurance, for a deep dive on all things cyber. Abe explains why pr

How To Write $200k a Year With In-Person Summits with Jeramie Holt

In this episode Micah and Trey talk with Jeramie Holt to learn how he ditched cold calling for good by building in-person summits that write almost $200K a year in new bu

The Truth About Single Parent Captives with Brandon Schuh

In this episode, Brandon Schuh breaks down the insurance industry's biggest insurance news including Marsh's big push for single parent captives for data centers and why

Why Principles (Not Price) Are The Key To Winning with Micah Salas

In this episode, Micah breaks down why principles beat price every time, and why complacency, not the other agent, is your biggest competitor. Resources & Links: 💼 Find

The Young Gun Writing $300K+ a Year by Breaking All the Rules | Interview with Matt Sturgeon

In this episode, Trey and Micah chat with Matt Sturgeon who breaks down how he built a $1.7M book doing the opposite of what the experts say. He shares how a scrappy netw

$7.7 Billion and a 10% Chance of Extinction with Brandon Schuh

In this episode, Brandon breaks down the insurance industry's biggest insurance news including reports that Michael Dell's family office is taking the Baldwin Group priva

7 Counterintuitive Secrets to Writing More Business with Micah Salas

In this episode, Micah breaks down "surrender to win," the idea that letting go of pride, ego, and the need to control outcomes actually leads to better results. He talks

How Elite Producers Guide Buyers Through Tough Decisions with Guffy Wright

In this episode, Trey and Micah welcome back two-time guest Guffy Wright to unpack his new book, Attach High, and the idea of attaching to a client's best interest while

Lockton Named in Kawhi Leonard Scandal with Brandon Schuh

In this episode, Brandon Schuh break down insurance's biggest headlines: Aon's $17B acquisition of USI and what it means for producers and competing agencies, the Lockton

What To Look For When You're Looking To Change Agencies | Pat Corrigan with Palladium Point

In this episode, Trey and Micah welcome Pat Corrigan of Palladium Point, Max Revenue Show's new preferred recruiting partner, to talk through what producers should actual

BREAKING: Aon to Buy USI for $17B!!!

Brandon gives you his hot take on all things Aon and USI acquisition.