Own Your Firm artwork

Management · AJ Zepeda & Logan Graf

Own Your Firm

by AJ Zepeda & Logan Graf

A podcast by two firm owners trying to figure it out one step at a time. AJ & Logan have been running their own firms for a few years and have come together to share stories, thoughts and insights on what that means and hopefully help some other firm owners through their journey. 

Latest episodes

Showing 8 · updated from the feed

Own Your Firm Episode 8: Partnership Pros and Cons

Send us Fan Mail Partnership Pros and Cons: Taking Time Off, Decision-Making, and Building the Right Firm Structure In episode eight of the Own Your Firm podcast, Logan

Oct 22
38 min

Own Your Firm Episode 7: Solo vs Team: What we think!

Send us Fan Mail Solo vs Scalable: Hiring, AI Bookkeeping, and Building a Firm That Runs Without You In episode six of the Own Your Firm podcast, hosts AJ and Logan Gra

Oct 15
33 min

Own Your Firm Episode 6: Pricing Questions

Send us Fan Mail Episode 6: Firm Acquisition News and How to Price One-Time Consult Calls In episode six, the hosts note an upgrade to AJ’s microphone and discuss launc

Oct 9
28 min

Own Your Firm Episode 5: When Clients Choose AI Over Your Firm

Send us Fan Mail Logan Graf and AJ Zepeda kick things off with their latest random finds — a camera robot that follows you around and a metal smart business card — befor

Oct 1
34 min

Own Your Firm Episode 4: Our Revenue Goals

Send us Fan Mail How Much Should Your Accounting Firm Make? Hitting $200K–$250K Take-Home Logan and AJ discuss money goals for accounting firm owners on the Own Your Fi

Sep 24
35 min

Own your Firm Episode 3: Who is Logan Graf?

Send us Fan Mail Logan Graff’s Origin Story: From UIL Accounting to Launching a Virtual Tax Firm Logan Graff and AJ Zepeda introduce an episode of the Own Your Firm pod

Sep 17
23 min

Own Your Firm Episode 2: Who is AJ Zepeda?

Send us Fan Mail AJ Zepeda and Logan Graf introduce the new Own Your Firm podcast and begin by sharing AJ’s background. AJ describes himself as a quirky, tattooed accoun

Sep 17
25 min

Own Your Firm Episode 1

Send us Fan Mail Own Your Firm: Why We’re Starting This Podcast and What to Expect AJ and Logan announce their new podcast, “Own Your Firm,” created as scheduled “bro t

Sep 8
21 min

Chart trend

Position in the Management chart (US), last 90 days.

#69
all-time peak
3
days in the top 100 since Sep 2026

Chart positions

Where Own Your Firm ranks today in each Apple Podcasts chart (US, Oct 23, 2026).

#142 ▲ 58 Management US

More podcasts like Own Your Firm

Popular shows in Management, for your next listen.

Browse charts by category

Daily updated Apple Podcasts rankings for the United States.

About Own Your Firm on Reason.fm

Here you find the Apple Podcasts chart positions of Own Your Firm, its latest episodes to listen to directly, and reviews from listeners. Rankings are updated daily for the United States.

Contact

Questions or issues? Reach us at hello@reason.fm

0:000:00