Female Startup Club

Female Startup Club

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  December 2, 2021

  How she sold 100,000 units in her first year of business, with AVEC's Denetrias Charlemagne

  Today we are learning from Dee Charlemagne who is the co-founder of AVEC Drinks. Made with real fruit juice, low or no sugar, and natural botanicals, Avec’s drinks are the better-tasting — and better for you — mixers you deserve.Now before we get into it - there are so many pieces of gold in this episode, we chat through the money stuff, selling through 100,000 units in the first year in business and landing the NY Times on launch day. Grab a pen and paper, you’ll need it. LINKS WE MENTION: Avec's Female Startup Club's Private Facebook GroupSay hello to Doone: [email protected]

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  November 30, 2021

  She sued the New York Subway to make a stand for women’s pleasure & now she’s here to tell us what really went down (and how much the legal fees cost!) with Dame Founder Alexandra Fine

  Today on the show we have Alexandra Fine. One of the women behind Dame. Dame is leading a sexual wellness revolution as a women-powered resource for game-changing products for pleasure and supportive content. Through in-depth research, smart design, community input, and plenty of empathy, the Dame team has designed a line of exceptional tools to enhance sexual wellness for vulva-havers and their partners everywhere. Dame is not only revolutionizing toys for sex, but changing the way we experience, understand, and explore sexuality as part of holistic wellbeing. Since 2014, the team has opened doors that have long been closed to the sexuality industry, becoming a key player in the movement to bring pleasure to the forefront of wellness. We talk through her approach to building this business, crowdfunding, marketing and how she uses the businesses challenges as her opportunity. You might have heard that Dame sued the MTA and has had some pretty exciting stuff in the works these past few weeks.LINKS WE MENTION:Alexandra's Dame's Female Startup Club's Private Facebook GroupSay hello to Doone: [email protected]

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  November 27, 2021

  Pitch practice opportunity; Hype Club learnings; & 5 minutes

  In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups & downs of building a CPG brand.Links we mention: If you have something you want me to cover, reach out on or Female Startup Club's Female Startup Club's Private Facebook GroupSay hello to Doone: [email protected]

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  November 25, 2021

  Dancer turned entrepreneur, Nude Barre Founder Erin Carpenter started her company with $3,000 of her savings. Now Serena Williams is an investor.

  Today on the show we’re learning from Erin Carpenter - the dancer turned entrepreneur behind Nude Barre. She bootstrapped this business for a good 10 years before things really started get veryyy interesting. We talk about that 10 year grind to overnight success. The investment she got from Serena Williams and 1 thing to remember about affiliates. Nude Barre is a high-performing bodywear brand redefining the concept of nude. Nude Barre carries the widest shade range on the market, leading the conversation around inclusivity and authentic representation in fashion today and was born from the firsthand frustrations and colorism that Erin experienced. Growing up as a Black woman and dancer, she experienced years of hardships finding hosiery that matched her skin tone, often spending hours dyeing her tights and “pancakeing” her shoes to meet the industry’s requirement of “nude” undergarments.LINKS WE MENTION:Nude Barre's Female Startup Club's Private Facebook GroupSay hello to Doone: [email protected]: Podcast:

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  November 23, 2021

  South Asian Beverage Brand One Stripe Chai was crushing it… And then the pandemic hit. Farah Jesani shares her lessons

  Today we’re chatting with Farah Jesani, founder of One Stripe Chai, we’re chatting through the B2B side of the biz and what happened when she need to pivot last march, and her advice to entrepreneurs in the beverage space coming into 2022. One Stripe Chai is a woman-owned South Asian beverage brand that offers authentic, small batch masala chai concentrates and blends, crafted to be enjoyed from the comfort of your home or at your favorite coffee shop. Using tea sourced directly from a small organic and biodynamic family-owned farm in Assam, India, One Stripe Chai is brewed in Portland with a focus on taste and simplicity.LINKS WE MENTION:One Strip Chai's Female Startup Club's Private Facebook GroupSay hello to Doone: [email protected]:

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  November 20, 2021

  1 resource, a cheeky non-alc update and a HUGE favour to ask you (let's get to know eachother)

  In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups &amp; downs of building a CPG brand.If you have something you want me to cover, reach out on or Female Startup Club&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected]: Smart Copy - <a href='

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  November 18, 2021

  Girlboss CEO Lulu Liang shares her learnings from 0-1 vs 1 and above at Luxy Hair (she took the biz through a massive exit!)

  Today on the show we have Lulu Liang. Girlboss CEO, Entrepreneur and all round legend. We cover so many good things in this episode, like how she joined a business at 23 and became the ultimate operator within it, taking the brand through an exit to become CEO. Her thoughts on taking a brand from 0-1 vs 1 and up and her new gig as CEO of Girlboss. Cool stuff.LINKS WE MENTION:Girlboss Female Startup Club&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected]:

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  November 16, 2021

  The problems women (still) face when raising VC funding, with Oova Founder Dr Amy Divaraniya

  Today on the show we’re learning from Dr. Amy Divaraniya, the founder of Oova, a women’s health company. She has more than 10 years of experience as a data scientist and has both led and published original research in the areas of personal genomics and biomarker discovery. Her solid understanding of biology and being able to apply complex analyses have led to innovative projects in the healthcare space. After facing her own struggles with conceiving her son, she decided to build a solution to help women having difficulty getting pregnant. Today, she and her team have built the first at-home test, OOVA, that measures multiple hormones through urine samples and provides personalized results and insights on a woman’s fertility. We talk through her journey as a female founder in the VC world and question why things don’t seem to have changed, we talk about the development of something that doesn’t exist in the world and how to find your beta group! LINKS WE MENTION: OOVA Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected]

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  November 13, 2021

  4 (useful) things in 4 minutes: featuring money, legal & productivity

  In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups &amp; downs of building a CPG brand.If you have something you want me to cover, reach out on or Female Startup Club&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected]: Website: Website: <a href='

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  November 11, 2021

  The subscription eyecare company that generated 50,000 subscribers in 2 years, with WALDO Founder Ashleigh Hinde (featuring hacks we’ve never heard before)

  Today on the show we’re learning from Ashleigh Hinde, the Founder of a company called WALDO. Now let me just tell you, this episode is so. damn. good. We get into some nifty tips on how to look at market research and validate your idea, a super hack for outdoor advertising and things to think about if you’re going down the track of subscriptions. If you haven’t heard of WALDO yet, they are an innovative and accessible DTC eyecare company that believes in the power of positive vision. WALDO sells high quality daily contact lenses and other eyecare products through a bespoke subscription service that is more affordable than the big brands. Spearheading industry change and innovation, WALDO is committed to making eye care an essential part of everyday life through accessible, high quality products, trustworthy expert service, and a platform to elevate the vision of their customers.LINKS WE MENTION:WALDO Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected]

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  November 9, 2021

  Who should be your first hire? What’s your funding plan? Dr Lisa Creaven shares her top advice from building Spotlight Oral

  Today we are learning from Lisa Creaven, one of the Co-founders of Spotlight, which she’s built alongside her sister Vanessa Creaven. Spotlight is a dentist-created oral care brand made with the highest efficacy ingredients to put a smile on peoples&apos; faces for joy, confidence, and positivity.Now something I didn’t know is that the mouth is 50x more absorbent than the skin so what you put in your mouth is extremely important! Spotlight puts a huge focus in educating people around this message and has been disrupting the industry ever since they launched! This episode was super insightful - I learned a thing or two that I really didn’t know. We chat about her funding plan in the beginning and the approach she took with macro influencers and retail strategy. And another piece of gold is around their first hire and important advice for other entrepreneurs tuning in!LINKS WE MENTION: Lisa&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club Newsletter:

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  November 6, 2021

  7 (useful) things in 7 Minutes: What I learned this week that will help you too

  In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups &amp; downs of building a CPG brand.Watch Gloria&apos;s free masterclass or Female Startup Club&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club Podcast: Louise Hay:

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  November 4, 2021

  Alc vs non alc legalities with Master Distiller Morgan McLachlan, co-founder of botanics brand AMASS

  Today we’re learning from Morgan McLachlan, a master distiller and co-founder of AMASS. This was an insightful episode for those of us venturing into the alc and non alc space. We cover learnings around the legalities when it comes to spirits vs non alc. We talk through the key hire you need in this space and why you don’t need an MBA to build a successful brand. Save your dollars and use it as startup capital. Headquartered in Los Angeles, AMASS makes clean, premium botanics for modern life. From alcoholic and non-alcoholic spirits to personal care products including hand sanitizer, hand soap, and lotions, AMASS uses natural botanicals to transform social and self-care rituals. Their products are proudly stocked in all 27 global locations of Soho House, as well as in 5 Michelin starred restaurants and 4 of the world’s Top 10 bars.LINKS WE MENTION:Amass&apos; Female Startup Club&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club Book:

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  November 2, 2021

  Dopple Founder Chao Wang gives us the breakdown of her guerilla marketing strategies that lead to a 10k waitlist on $0 spend

  Today we’re learning from Chao Wang, the founder of the kids subscription clothing company Dopple. We chat about her journey in scaling this business by doing things that aren’t scalable - like building a 10k person waitlist with $0 spend, along with some other really cool gems of info behind the scenes of building this company.If you haven’t heard of Dopple it was founded in 2017 by Chao and Janel Hertz as a membership service reimagining how parents shop for their kids. Dopple was created to make parents’ lives easier and a lot more fun by delivering quarterly “Dopple Drops” of custom-curated children’s outfits to subscribers. The company, which recently raised $9.8 million in seed funding, uses a machine learning styling algorithm to achieve some of the industry’s highest keep rates for try-on-at-home models. LINKS WE MENTION: Chao&apos;s Dopple&apos;sFemale Startup Club&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club

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  October 30, 2021

  I'm about to drop $42k, an update on the non alc

  In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups &amp; downs of building a CPG brand.If you have something you want me to cover, reach out on or Female Startup Club&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club

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  October 28, 2021

  7-figure entrepreneur Hannah Diop talks about working with Target and adding Issa Rae as a co-owner of Sienna Naturals

  In today’s episode we are learning from Hannah Diop, the Founder of Sienna Naturals. What I love about this episode is the perseverance that Hannah has undertaken into creating the brand that we see today. Starting in 2012 it took multiple pivots and years of iterating and tweaking her approach before things really caught steam in 2020. As they say, Rome wasn’t built in a day and overnight success takes 10 years. Literally.  Owned by Hannah &amp; Issa Rae, Sienna Naturals is setting a new standard for clean, plant-based performance in the textured hair care industry, one that is focused on hair and scalp health. Just like a skincare regimen, Sienna Naturals products create Wash Day Rituals that keep textured hair and scalp healthy, enabling customers to see immediate improvement and wear their hair in all of the magnificent and diverse ways people with kinks, curls, frizz, waves and texture choose - without compromising on ingredients.LINKS WE MENTION:Hannah&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club Book:

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  October 26, 2021

  UN'SWEET Wine, lucrative real estate deals & her best-seller book, Tracy Tutor explains what you should never do in business

  On the show today I’m chatting with Tracy Tutor. Tracy is a top real estate agent at Douglas Elliman Beverly Hills, consulting with some of the world&apos;s leading architects and developers. She is the first and only female cast member on Bravo&apos;s Million Dollar Listing LA. She is a best selling author, her book is called Fear is just a 4 letter word and now she adds wine brand owner to her resume. We’re talking through her journey so far, the advice she has for female founders and how to have the confidence to own any room.LINKS WE MENTION: Website: Tracy&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club Book:

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  October 23, 2021

  A quick exercise in focus and delegation specifically for entrepreneurs who have brain clutter (like me)

  In this new mini series within the FSC podcast, I’m taking you on the journey while I develop my non alc wine brand and build it in public. Everything from money stuff, to how you divide the company, learnings as we go and the ups &amp; downs of building a CPG brand.If you have something you want me to cover, reach out on or Female Startup Club&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club

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  October 21, 2021

  The all female-founded functional sparkling water brand that’s taking on big players in the bev CPG industry like Recess, with heywell’s Ashley Selman

  Today on the show we’re learning from Ashley Selman, one of the co-founders behind heywell. If you&apos;re in the beverage industry THIS is an episode for you. We talk through how to approach a launch and some real game changing alternative channels to market through.  Ashley and Britt founded heywell on a mission to make wellness more simple and accessible for everyone every day. They found wellness solutions often prioritized function over flavor, and wanted to make something that was good for them, delicious and inclusive. Their line of functional beverages are made with adaptogens, antioxidants, and organic caffeine to help when people want a little energy, immunity, focus or help managing stress. Low in calories and sugar, their functional waters are refreshing, tart and sweet. As part of heywell&apos;s mission, they donate 1% of sales to nonprofits advocating inclusion.LINKS WE MENTION: Heywell Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club

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  October 19, 2021

  How to get a $100,000 order with retailers like Net-A-Porter with Liv Koennecke from Fashion brand Maison Essentiele

  Today on the show we are learning from Olivia (or Liv as I know her!)  Koennecke, Founder of luxury pyjamas brand Maison Essentiele. If you’re in the fashion industry this is such an amazing deep dive on things you should be considering when it comes to capital, how to go about getting a retailer like Net-A-Porter and Bloomingdales, and her thoughts behind gifting high priced products to influencers. Maison Essentiele creates LUXURY HOME ESSENTIALS FOR YOUR DAILY RITUALS OF SLEEP, LOUNGE AND SELF CARE.LINKS WE MENTION:Maison Essentiele&apos;s Female Startup Club&apos;s Private Facebook GroupSay hello to Doone: [email protected] Startup Club

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