Entrepreneurship · Alexa Bigwarfe
Betting on WE: Women Empowering Women
by Alexa Bigwarfe
Business tips for women entrepreneurs over 40, female founders, and midlife business owners who are done waiting for overnight success and ready to bet on themselves and each other. Betting on We digs into what it really takes to build a profitable business after 40: the business failures nobody posts about, the pivots, the resilience, and the power of women supporting women. If you're a female founder, author, speaker, or creative entrepreneur juggling business growth, visibility, and everything else midlife hands you, this women's business podcast was made for you. Alexa Bigwarfe is the founder of Write | Publish | Sell and Women in Publishing, where she has spent more than a decade amplifying women's voices as an author, publisher, speaker, and event host. Alexa has built businesses, shut businesses down, and started again, and she brings that honest, been-there perspective to every conversation about entrepreneurship, visibility, and resilience. Each episode delivers real talk and real strategy: candid stories of failure and reinvention, conversations with women entrepreneurs who outlasted the quitters, and practical advice on growing your business, raising your visibility, and building collaborative community instead of competing alone. Expect solo episodes, guest interviews, and the kind of honest conversations about midlife entrepreneurship you can't find anywhere else. This podcast answers questions like: How do women entrepreneurs over 40 grow a successful business? Why do women entrepreneurs quit before they become successful? How do you recover and rebuild after a business failure? How long does it really take to build a profitable business? What is the sandwich generation and how does it affect women in business? How do women entrepreneurs support each other in business? How do you stay motivated when your business isn't growing? What is radical self-belief and how do you build it? How do midlife women reinvent their careers and businesses? Where can women entrepreneurs find community and collaboration?
