VO Pro: The Business of Voice Over and Voice Acting artwork

Performing Arts · Paul Schmidt

VO Pro: The Business of Voice Over and Voice Acting

by Paul Schmidt

Voiceover Business Strategies That WorkThe VO Pro Podcast is the go-to show for voice actors who want to grow their voiceover business without relying on casting sites or waiting for agents to hand them work. Hosted by voice actor and business coach Paul Schmidt, this podcast delivers no-fluff, tactical advice on how to market your voiceover services, attract high-quality clients, and build a profitable VO business in a world of AI-generated voices and shifting industry standards.You’ll learn practical voiceover marketing tips, how to master direct marketing for voice actors, build a solid client base, and use tools like email outreach, SEO, and strategic positioning to stand out. We cover how to price your work, optimize your VO website, and navigate topics like AI and voiceover with clarity and confidence.Each week, we bring you insights and strategies from Paul, and interviews with working voice actors, coaches, casting directors, and experts who understand the business of voiceover from the inside out.If you're a freelance voice actor looking to take control of your career and actually get booked, this is the podcast for you. Available on Spotify, Apple Podcasts, Pandora, Audible, Amazon Music, iHeart Radio, SoundCloud, Deezer, Podcast Addict, Castbox, and RSS, and wherever you get your podcasts. You’ll also find helpful information including my free Move Touch Inspire newsletter for voice actors at https://VOPro.pro/mti SUBSCRIBE on YouTube: https://www.youtube.com/c/vopro-pro?sub_confirmation=1 The Pro Blog: https://vopro.pro/blog The VO Freedom Master Plan: https://vofreedommasterplan.com Facebook Group: https://www.facebook.com/groups/vofreedom

Latest episodes

Showing 20 · updated from the feed

What Voices.com Really Costs Your Voiceover Business

Voices.com vs direct marketing for voice actors: what does it actually cost to book voiceover work? Between Voices.com fees, unpaid audition time, and dependence on a c

Oct 8
19 min

Why Your Narration Sounds Good But Falls Flat

Documentary narration takes more than a great voice. Veteran voice actor and coach Thom Pinto joins me to explore the voiceover techniques that turn a polished read int

Oct 1
47 min

Does Direct Marketing Still WORK for Voice Actors?

Are you worried AI and low reply rates have killed direct outreach? Think again. In this video, we break down why smart, targeted marketing is still essential for VO pr

Sep 24
20 min

There's No Winning The Blame Game

Are you stuck blaming the industry, AI, or luck for your stalled VO career? It’s time for real change. Discover why blame is secretly draining your power and stopping yo

Sep 3
12 min

Why Voice Actors Quit BEFORE Things Start Working

Most voice actors quit right before real success. Don’t let it happen to you. Here’s how to win. Discover why talented voice actors walk away just before their careers t

Aug 27
20 min

Positioning Problems in Voice Over Marketing

Struggling to explain what you do as a voice actor? Unlock your brand & land more gigs! This video reveals why most voice actors fail at describing their work, how bran

Aug 20
17 min

The Most Ignored Skill in VO Marketing

Are invisible skills holding back your VO career? Discover what really lands voice actors consistent gigs! Unlock the true secrets to steady bookings, not just better v

Aug 13
15 min

What Casting Directors REALLY Want, with Adria Tennor

If you’ve ever wondered what casting directors are really looking for, this conversation is for you. Actor, director, coach, and Casting DNA creator Adria Tennor joins m

Jul 16
27 min

The Hidden Problem With LinkedIn Marketing for Voice Actors

Struggling to get VO gigs on LinkedIn even when you do everything "right” Here’s the truth. Most voice actors flounder on LinkedIn by following surface-level advice. I

Jun 18
12 min

Why Confidence Alone Doesn’t Build a Voice Over Business

Are you stuck waiting for confidence before going pro in VO? Stop! Action, not waiting, builds real careers. Struggling to call yourself a voice actor? This video expose

Jun 4
11 min

Talent vs. Business Skill in Voice Over

Are you a talented voice actor, but your bank account says otherwise? The problem often isn’t your skill set. Discover why so many voice actors stay broke, even with rea

May 21
10 min

The Truth About Audiobook Narration in 2026, with Elise Arsenault

Is audiobook narration still worth pursuing in 2026… or is AI about to wipe it out? In this conversation, I sit down with audiobook narrator, actor, entrepreneur, and fo

May 14
28 min

Why Your Website Sucks: 10 Most EMBARRASSING VO Website Gaffes

Is your voice over website secretly losing you clients? Fix these mistakes before it’s too late! In this video, discover the 10 most embarrassing VO website gaffs that c

May 7
16 min

Afraid of AI? You’re Missing a MUCH Bigger Threat.

Think AI is stealing VO jobs? You’re missing the real threat and a huge career opportunity most overlook. In this video, I reveal why your competition isn’t synthetic v

Apr 30
11 min

BONUS EP: This New VO Conference Is Doing Everything DIFFERENTLY

A brand new VO conference is coming and it’s NOT your typical hotel ballroom event. In this interview, I sit down with Jessica Mathison to break down the Pacific Northwe

Apr 27
14 min

How Your P2P Profile Is CHOKING Your VO Career

Don’t let another dream client slip away. Your VO website is the key to getting hired fast. Discover why relying on casting sites is costing you career opportunities an

Apr 23
11 min

Local VO Work vs P2P Online Casting Sites: Which Is BETTER?

Tired of endless P2P auditions and no results? Discover why local clients are your secret VO goldmine. Are you stuck on online casting sites, wondering why the bookings

Apr 16
13 min

Why Your Gmail Address Is KILLING ☠️ Your Credibility

Is your email address secretly sabotaging your voiceover career?  Find out before it's too late! Learn how a generic Gmail or free website could be costing you gig

Apr 9
13 min

AI: Will It STEAL Your Job... or Make You Rich?

Unlock the #1 secret to surviving and thriving as a voice actor in the AI age. Discover how beginner and part-time voice actors, and even established vets, are leveragin

Apr 2
15 min

The #1 Biggest BLUNDER: Why You're Not Booking VO Gigs

Stop letting "bad luck” steal your bookings. Discover the #1 VO blunder and how to fix it now! In this video, we reveal the straight truth most voice actors ignore: boo

Mar 26
13 min

Chart trend

Position in the Performing Arts chart (US), last 90 days.

#51
all-time peak
43
days in the top 100 since Nov 2024

Chart positions

Where VO Pro: The Business of Voice Over and Voice Acting ranks today in each Apple Podcasts chart (US, Oct 8, 2026).

#84 ▲ 80 Performing Arts US

What listeners say

A curated, balanced selection of Apple Podcasts reviews.

Paul is quite possibly the most honest VO podcast host there is! He tells it how it is, without sugar coating it, and offers practical advice on how to TEALLY grow your VO business! Bonus: If you haven’t joined his VO Pro community, you’re truly missing out…

T_S_VO · Apr 2026

I’ve been absorbing Paul’s content over the course of the last year and he truly stands out as an industry expert and content provider in that he offers a very frank and no-coddling POV to the VO community. Very useful and timely knowledge, and plenty of references to external resources as well. Thanks Paul.

mick.park · Oct 2025

This is the podcast to listen to, you are provided excellent information, and insight. there is no fluff here, just straight up what you need to know, presented in a manner that can lead you to success. If you’re in the VO business, don’t miss this podcast.

TPW66 · Nov 2023

Countless self-appointed “thought leaders” regularly offer flawed insights gained from about 2 minutes experience in voice over, and zero experience in business or marketing. Enter Paul Schmidt, who brings a long history of business, sales and marketing, and pro-level voice over experience, all wrapped in a single package. Paul is a refreshing source of accurate, compelling, and detailed commentary on real time issues affecting the voice over industry, while also providing useful training in direct marketing and managing your voice over business.

JonathonGrant · Nov 2023

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About VO Pro: The Business of Voice Over and Voice Acting on Reason.fm

Here you find the Apple Podcasts chart positions of VO Pro: The Business of Voice Over and Voice Acting, its latest episodes to listen to directly, and reviews from listeners. Rankings are updated daily for the United States.

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