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Home & Garden · Liz Fiedler

Rooted Agritourism

by Liz Fiedler

Rooted Agritourism is the go-to podcast for rural entrepreneurs building diversified, sustainable, and story-driven farm businesses. Hosted by Dr. Liz Fiedler Mergen—flower farmer, educator, and founder of Sunny Mary Meadow cut flower farm—this show goes beyond blooms to explore the full spectrum of agritourism and value-added agriculture. Whether you're launching a U-pick field, hosting farm events, bottling your own products, or dreaming up the next big rural business idea, you'll find honest insights, real-world strategies, and a whole lot of encouragement here. Each episode blends personal experience, practical tools, and conversations with innovative ag-based business owners who are redefining what it means to grow on your own terms. From marketing perishable products to navigating burnout, building memberships, and scaling farm income streams—Rooted Agritourism is your weekly companion for building a life and business deeply rooted in purpose, place, and profitability. Podcast Website: https://www.sunnymarymeadowcoaching.com/rootedagritourism Podcast Instagram: https://www.instagram.com/rootedagritourism/ Business Coaching: https://www.sunnymarymeadowcoaching.com/ Farm Website: www.sunnymarymeadow.com FarmerstoFlorists: https://www.farmerstoflorists.com/ Farm Instagram: https://www.instagram.com/sunnymarymeadow/ Podcast Facebook group: https://www.facebook.com/groups/888196709178852

Chart trend

Position in the Home & Garden chart (US), last 90 days.

#31
all-time peak
23
days in the top 50 since Nov 2024

Latest episodes

Showing 20 · updated from the feed

Thermostat or Thermometer: What a County Permitting Battle Taught Me About Leadership

Takeaways You cannot argue people into changing their minds. You can only outlast their fear with evidence, patience, and showing up consistently.Leaders set the tempera

Jun 23
21 min

Heated High Tunnel Lessons: What I Learned My First Year Growing Flowers in Zone 4B

Takeaways Heated high tunnels create more control, but they also create new management challengesCrop planning and data tracking made recovering from crop losses much ea

Jun 1
13 min

How I Run Multiple Businesses With Zero Employees and Still Grow

Takeaways Traditional hiring is not the only path to business growth and scalability.Systems, freelancers, and strategic outsourcing can create more flexibility and sust

May 22
24 min

What Is Value-Added Agriculture? How Farmers Create More Income Without More Land

Takeaways Value-added agriculture is about increasing the value of what you already produce rather than expanding acreage or inputs.Agritourism creates stronger customer

May 13
8 min

Commodity vs Community Farming: The Shift Transforming Agritourism

Takeaways Commodity farming offers scale but limits control and profitabilityCommunity-based agriculture creates higher value through relationships and experiencesFarmer

May 4
10 min

How Liz Fiedler Mergen Built a Value-Added Farm Business from Grief and Grit

Takeaways Value-added agriculture can help small farms create stronger margins and deeper customer relationships.Direct-to-consumer farming opens new opportunities for a

Apr 15
4 min

Podfest Publishing Panel: Real Talk on Writing "Flowers Bloom Anyway"

In this inspiring episode of Rooted Agritourism, host Dr. Liz Fiedler Mergen shares the mic with publishing veterans and fellow authors during the Future Proof Author pan

Feb 2
39 min

Crop Planning for a Flower Farm that Actually Works

Dr. Liz Fiedler Mergen, owner of Sunny Mary Meadow, delves into the core principles of crop planning for flower farms. Emphasizing alignment rather than control, she disc

Jan 27
14 min

Flowers Bloom Anyway: Building Better Relationships in Life with Mark Hicks

In this episode of the Rooted Agritourism podcast, host Dr. Liz Fiedler Mergen sits down with Dr. Mark Hicks of The Learning Love Foundation to discuss personal growth, h

Jan 19
11 min

The Power of Community: Insights from the Flower Farmer Forum with Ali Anderberry

In this episode of the Rooted Agritourism Podcast, Dr. Liz Fiedler Mergen, owner of Sunny Mary Meadow, discusses the upcoming Flower Farmer Forum Conference and shares a

Jan 12
24 min

What 2025 Taught Me About Business, Burnout & Bravery

Pre-Order Flowers Bloom Anyway: https://www.barnesandnoble.com/w/flowers-bloom-anyway-a-memoir-liz-fiedler-mergen/1148638651?ean=9781636989273 In this episode of Rooted

Jan 5
12 min

Revolutionizing the Floral Industry with 'Farmers to Florists'

Sign up for the webinar: https://www.sunnymarymeadowcoaching.com/registration-page-222a1dfe-fee7-469e-8156-8379cc388865 In this episode of the Rooted Agritourism Podcast

Dec 17 2025
15 min

Flowers Bloom Anyway: The Pre-Order of the Book is Available Now

Pre-Order Flowers Bloom Anyway: https://www.barnesandnoble.com/w/flowers-bloom-anyway-a-memoir-liz-fiedler-mergen/1148638651?ean=9781636989273 In this episode of Rooted

Dec 9 2025
10 min

What to Expect at Flower Farmer Forum 2026

In this episode of the Rooted Agritourism Podcast, host Dr. Liz Fiedler Mergen from Sunny Mary Meadow announces the upcoming 2026 Flower Farmer Forum Conference. Schedule

Dec 1 2025
8 min

The Bloom Room Blueprint: Turning a Flower Farm into a Community Hub

Save $25 on your CoolBot: https://storeitcold.referralrock.com/lv1/6R543BWF/ Dr. Liz Fiedler Mergen, owner of Sunny Mary Meadow in Central Minnesota, shares the journey

Nov 24 2025
23 min

Crafting Cider and Experiences: The Milk and Honey Cider Agritourism Story

Flower Farmer Forum Conference: https://www.youtube.com/watch?v=rHVg-R6xh_0 Flowers Bloom Anyway Waitlist: https://www.lizfiedlermergen.com/author In this episode of 'R

Oct 27 2025
30 min

Flowers Bloom Anyway: Making the Fertilizer Framework Work for your Farm

Flower Farmer Forum Conference: https://www.youtube.com/watch?v=rHVg-R6xh_0 Flowers Bloom Anyway Waitlist: https://www.lizfiedlermergen.com/author Dr. Liz Fiedler Merge

Oct 20 2025
13 min

Heidi Montag on Butter Heads, Farming Challenges, and Ag Advocacy

In this episode of 'Rooted Agritourism,' Dr. Liz Fiedler Mergen interviews Heidi Montag, a finalist in the Princess Kay of the Milky Way program in Minnesota. They discus

Oct 6 2025
31 min

Crafting Cider from the Ground Up: Milk and Honey Cider’s Agritourism Journey

In this episode of 'Rooted Agritourism,' Dr. Liz Fiedler Mergen from Sunny Mary Meadow interviews Peter Gillitzer, co-owner of Milk and Honey Cider in St. Joseph, Minneso

Sep 29 2025
39 min

Farming with Purpose: Liz Fiedler Mergen’s Vision for Rural Business Growth

In this insightful episode of 'Rooted Agritourism,' Dr. Liz Fiedler Mergen, the owner of Sunny Mary Meadow flower farm in Central Minnesota, shares her unique journey fro

Sep 22 2025
37 min

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#85 NEW Home & Garden US

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