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How To · Andrea Gribble

Mastering Social Media for Schools

by Andrea Gribble

Do you manage social media for a K12 school? Then this podcast is for you! Struggling to find time for social media? Wondering why people won’t engage on your Facebook page? Can’t get content from your staff? Trying to get students to follow your Instagram Stories? These are just some of the big struggles that #SocialSchool4EDU CEO and social media storyteller, Andrea Gribble, digs into on the Mastering Social Media for Schools podcast. In addition to exclusive interviews and step-by-step strategies, each episode is designed to inspire and empower you on your journey to master school social media! This podcast is meant for anyone in K12 education - public schools, private schools, charter schools, online schools, tech/career centers - we serve them all! Grab insight into what’s working in hundreds of schools based on the experience of Andrea and her team. They directly manage more than 90 school districts, and coach/mentor more than 200 other schools. But Andrea didn’t always know what worked. When she started her business in 2014, she wished she had someone helping her answer questions like: What platform should I start with? How important is my school hashtag? Should every school in my district have its own Facebook page? What kind of videos do best? How do I represent everything that is going on in my school when I’m only one person? You’ll discover why thousands of educators follow Andrea’s advice on social media and even have fun while listening. Hit “subscribe” and get ready to master social media for your school!

Latest episodes

Showing 20 · updated from the feed

Boosting Staff Retention with Fulton School Champions with Alex Richmond and Marc Copani

Alex Richmond and Marc Copani from Fulton City School District share how their Fulton School Champions program has grown into a beloved tradition that celebrates staff, b

Aug 31
51 min

How a 360° Communications Program Can Transform Your District with Greg Viebranz

Greg Viebranz shares lessons from 35 years in school communications and explains how his 360° approach can help districts strengthen trust, transparency, and community su

Aug 24
48 min

From Local Schools to Global Impact: Giving Back with Allison Martinson

Today is a very special interview with Allison Martinson, our graphic designer here at #SocialSchool4EDU. You’ll get to know Allison beyond the incredible designs she cre

Aug 17
48 min

Practical AI Strategies for School Communications with Frank Devereaux

Frank Devereaux shares how school communicators can move beyond viewing AI as a threat or shortcut and start using it as a thought partner to strengthen ideas, streamline

Aug 10
42 min

Why Communication is a Superintendent’s Most Important Skill with Deron Stender

Deron Stender has spent 24 years leading school districts, and one lesson stands above the rest: communication builds trust. Hear how early setbacks helped shape his beli

Aug 3
40 min

On the Rise: How PenSPRA is Elevating School Communication Leaders in PA with Christa Fazio

Growing membership doesn’t happen by accident. Christa explains how PenSPRA built relationships with superintendents, tracked new communications roles, and reached out wh

Jul 27
50 min

AI Flyers and the Trust Problem for Schools

Today’s solo episode shares a timely reminder that AI can absolutely support school communication - but it should never replace the real, authentic stories that build tru

Jul 20
29 min

What a 23-Year-Old School Communicator Can Teach Us About Social Media with Piper Adamson

Piper Adamson shares how her first year in school PR has transformed her perspective on storytelling, student engagement, and why working in schools is unlike any other c

Jul 13
41 min

Building Community Through a Growth Group with Meredith Oman

Meredith Oman shares how one simple invitation turned into a life-changing growth group for Andrea. What started as a short book study became a weekly source of encourage

Jul 6
39 min

Overcoming Imposter Syndrome in School PR with Cala Elliott

Cala Elliott shares how she stepped into school communications without a traditional PR degree - and how she continues to push through imposter syndrome by focusing on th

Jun 29
46 min

AI, Deepfakes, and Student Photos: What Schools Need to Know with Jake Sturgis

Jake Sturgis from Captivate Media joins Andrea to unpack the growing concern around AI, deepfakes, and student photos - and why school communicators need thoughtful guard

Jun 22
42 min

Authentic Strategy for the One-Person MarCom Office with Samantha Fleming

Samantha Fleming brings nearly 20 years of independent school experience to this conversation, and her practical advice will help school communicators find more balance,

Jun 15
40 min

5 Lies Keeping Your School Social Media Stuck with Andrea Gribble

Andrea gets refreshingly honest about the five lies she still has to fight in her own school social media work. From “I’m not good enough” to “I have to do everything,” y

Jun 8
36 min

Finding Your People in School PR with Emily DeBaker

Meet Emily DeBaker. She has a unique role as chief of staff at Racine Unified, where she supports district leaders, advises the superintendent, and brings a communication

Jun 1
37 min

From Students to Storytellers: Building a Student Influencer Program That Works with Jeanise Dimitri

Meet Jeanise Dimitri. She has spent 18 years at Middle Bucks Institute of Technology, and today she’s sharing how a student influencer initiative became one of the most e

May 25
42 min

Curated Spontaneity: Better School Photos That Feel Real with Andrea Joseph

Andrea Joseph shares why some of the best school photos happen when you slow down, stay quiet, and let the moment come to you. Her idea of “curated spontaneity” is someth

May 18
30 min

School Fundraising Playbook: Gala Tips That Actually Work with Jennifer Bode

Jennifer Bode breaks down the exact fundraising formulas her small school uses to consistently run a high-impact gala.There’s a simple way to structure your auction (hint

May 11
41 min

Walking Through Anxiety and Depression Together with Andrea & Bill Gribble

In this deeply personal episode, Andrea is joined by her husband, Bill Gribble, to share both sides of her journey through anxiety and depression - and his perspective is

May 4
42 min

NESPRA, Accessibility, and Stronger School PR with Dan O'Brien

Dan O’Brien shares how NESPRA supports school communicators through professional development, networking, and practical training for today’s school PR challenges.Learn ho

Apr 27
41 min

How to Toot Your Own Horn at Work with Rebecca Malotke-Meslin

Today’s guest brings such a practical perspective for women in school leadership, especially when it comes to speaking up about your strengths, advocating for your work,

Apr 20
45 min

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