Foam-It-Right

Addressing the SPF Roofing Training Gap with Mentorship, Apprenticeship, and Certification

Spray polyurethane foam roofing delivers seamless durability and unmatched R-value, yet systems like TPO and EPDM continue to hold market share on commercial roof decks.

Bridging the Language Gap and Empowering Spanish-Speaking Applicators

In this episode of Foam-It-Right®, Eddie Canales sits down for a real-world chat about the massive impact Spanish-speaking professionals have on the spray foam industry.

SPFA Leadership Roundtable: Turning SPF Jobsite Challenges into Business Triumphs

Grab a cold drink and leave the formalities at the door. In this episode of Foam-It-Right®, host Frank Mortl III sits down with SPFA board leaders Corey Poepping, Brandon

Navigating the Future of SPFA: Leadership Transition and A-Value Initiative Updates

In this episode of Foam-It-Right, hosts Frank Mortl III and Eddie Canales sit down with the past, present, and future leaders of the Spray Polyurethane Foam Alliance (SPF

Unlocking Business Growth with SPFA's Professional Certification Program

In this episode, hosts Eddie Canales and Frank Mortl III dive into SPFA's Professional Certification Program (PCP), the industry’s gold standard. This certification shows

How to Outsell Chuck-in-a-Truck Without Dropping Your Price

In this episode of Foam-It-Right, Frank Mortl III is joined by Candace Lord, The Green Cocoon, and Brandon Yocum, The Goley Companies, to discuss the toughest competitor

Truth About HFOs vs. PFAS and Navigating Florida Roofing Legislation

Legislative rules dictate exactly how you spray, what you pay, and how you protect your business. In this episode of Foam-It-Right®, host Frank Mortl III dives into two o

Tariffs, Taxes, and Maximizing Tax Breaks for SPF Contractors

In this episode of Foam-It-Right®, hosts Eddie Canales and Frank Mortl III sit down with Craig Brightup, CEO of The Brightup Group LLC, a government relations consulting

If It's Not Documented, It Didn't Happen: Mastering SPF Jobsite Documentation

Is your paperwork a chore or your best insurance policy? In this episode of Foam-It-Right®, hosts Frank Mortl III and Eddie Canales dive into the high-stakes world of job

What’s New, What’s Next: A Look Ahead at the SprayFoam 2026 Convention & Expo

In the inaugural episode of Foam-It-Right®, hosts Frank Mortl III, CAE, and Eddie Canales of the Spray Polyurethane Foam Alliance kick things off with a preview of the Sp

Foam-It-Right Trailer

Foam-It-Right with SPFA is the new podcast from the Spray Polyurethane Foam Alliance, created for spray foam contractors, suppliers, distributors, consultants, and applic