Dan Kennedy's Magnetic Marketing Podcast

How to Go Broke with Direct Mail

You are probably mailing to the wrong people. Dan Kennedy says the quickest way to go broke with direct mail is to mail your entire list. In this podcast, he sits down wi

The Schizophrenic Entrepreneur

You think you have a business. Dan Kennedy says you have a personality dependent job. In this episode Dan Kennedy sits down with Mike Crow, who built a million-dollar hom

Balancing Brand and Direct Response Advertising

If you sell to other businesses, this call will change how you think about your marketing. Dan Kennedy sits down with Robin Robbins, who built a multi-million-dollar busi

How One of America's Rogues Marketed 'The Goat Testicles Solution' And Made Millions

Dan Kennedy and Bill Glazer break down the marketing behind Dr. John Brinkley, a 1920s doctor who sold goat gland transplants to hundreds of men and became the wealthiest

How to Make Yourself Fascinating So People Seek You Out

Your customers have the attention span of a goldfish. Nine seconds. That is how long you have before your marketing gets ignored. Dan Kennedy and Sally Hogshead spend thi

How to Thrive in a Changing Economy

In this episode Dan Kennedy and Bill Glazer explain how the old economy is gone and what entrepreneurs must do to win in the emerging landscape. They argue that decades o

How to Transfer Yourself into a POWERFUL Money-Magnet Practically at Will

Dan Kennedy and Bill Glazer examine what separates entrepreneurs who create opportunity from those who surrender to scarcity thinking. Dan challenges the familiar doom-an

How to ACHIEVE MORE in Less Time Than You Ever Imagined Possible

Dan Kennedy & Bill Glazer discuss how entrepreneurs can achieve far more in far less time by creating autonomy and protecting their most valuable resource. They define au

How to Become Uncopyable: Build an Unfair Advantage

Dan Kennedy and Steve Miller explain why businesses that compete by being slightly better are easy to copy and easy to replace. They explore the difference between a temp

Entrepreneurs' Self-Sabotage And Breakthroughs

Dan Kennedy and Chris Cardell discuss the internal patterns that keep entrepreneurs from turning knowledge into results. They examine unconscious ceilings, lack of intent

Transforming An Ordinary Business Into An Extraordinary Wealth Producing Asset

In this episode Dan Kennedy and Bill Glazer discuss Renegade Millionaire strategies for transforming ordinary businesses into extraordinary wealth-producing assets. They

Helping Clients Zero In On The Big Idea For a Product/Service

Join Dan Kennedy and Bond Halbert as they explore the art of uncovering the big idea that drives successful marketing campaigns. Bond, son of the legendary Gary Halbert,

The Power of Mentors and Copywriting Mastery

Dan Kennedy hosts a deep conversation with Brian Kurtz and Dwight Woods about the power of mentors and the fundamentals of copy and direct response. Brian shares decades

Growing Pains and Solutions For Them

In this episode Dan Kennedy presents a conversation with Adam Witty, founder and CEO who grew his publishing and marketing businesses from a card table startup in 2005 to

How to Build Wealth Outside of Wall Street

In Episode 239, Adam Witty sits down with Dr. David Phelps to explore how entrepreneurs can build lasting wealth outside of Wall Street. David shares his journey from run

How to Escape Your Local Market and Scale Any Business

Many entrepreneurs believe their business is permanently limited to their local market, leaving enormous national and global revenue on the table. In this episode, Dan Ke

Year's Best Success Strategies with GKIC Marketing

Struggling to find marketing strategies that truly deliver results? This episode unveils the year's best success tactics from top Magnetic Marketing Diamond members, cove

How Outrageous Advertising and Direct Response Drive Massive Customer Growth

In this episode, Bill Glazer reveals how he turned a Baltimore menswear store into a direct response marketing powerhouse and went on to co-found the Glazer-Kennedy Insid

How to Build Wealth Outside of Wallstreet

In this episode, Adam Witty and Dr. David Phelps discuss how entrepreneurs can build wealth outside of Wall Street. The conversation is designed for business owners who w

How to Prosper as an Entrepreneur and Still Get Home in Time for Dinner

In this episode, Darin Spindler and Ben Glass discuss how entrepreneurs can build a prosperous business without letting the business consume the life it is supposed to su