Association Transformation

A Better Strategic Planning RFP: What Nearly 200 RFPs Teach Us

Send us Fan Mail Mike Burns, Co-Founder and CEO of StratSimple, and I went through almost 200 strategic planning RFPs for a white paper we wrote together. As a fellow st

Building the 'Wow' Event Experience: Planning a 200,000 Attendee Event

Send us Fan Mail Attendees are registering later, booking hotels last minute and still expecting to be wowed. John Bailey, CEM, Director, Shows & Exhibits at the Nationa

The Association Behind Team USA: How USA Fencing Grew by Listening to Its Members

Send us Fan Mail Did you know Olympic sports are run by associations? When you watch Olympic fencing, you're seeing an association at work. National governing bodie

'Tis the Enrollment Season: Insurance Options for Associations of All Sizes

Send us Fan Mail Renewal letters are landing, and the numbers aren't pretty. Brian Haney, CAE, SVP and Association & Non-Profit Specialist at Relation Insurance Ser

Your board says "we should go global." Now what?

Send us Fan Mail In Episode 178 of Association Transformation, Elisa sits down with Brian Weiss (SVP of Society Programs at the American Chemical Society, with PMI, RMA,

Cybersecurity is a Leadership Issue: what association leaders need to know

Send us Fan Mail Cybersecurity isn’t just an IT problem. It’s a leadership, governance, and organizational resilience issue! In Episode 178 of Association Transformation

Your Insider's Guide to ASAE Annual 2026

Send us Fan Mail The Association Transformation summer hiatus is over early, and for good reason. Three-time guest Jay S. Daughtry, M.Ed., joins Andrew and Elisa for a t

Project Management Paralysis

Send us Fan Mail Most associations are not short on ideas. The real struggle is moving from plan to progress. In episode 175 of Association Transformation, we dig into

The Small Charity Bunfight!

Send us Fan Mail This week on Association Transformation, we’re unpacking another UK controversy: members can ask hard questions about outcomes and value, but they don’t

Dissecting & Defining Engagement

Send us Fan Mail Inspired by recent industry research, including member experience and membership marketing benchmark reports, this episode explores what “engagement” re

Recovery is Not Success: The Case for Anti-Fragile Associations

Send us Fan Mail What if the goal isn’t to bounce back… but to move forward stronger? In this latest episode of Association Transformation, co-hosts Elisa Pratt (Brewer

🎙️ Navigating the Ethics Minefield

Send us Fan Mail March is National Ethics Awareness Month, which makes it the perfect time to talk about something every association faces, but few discuss honestly: eth

Let's explore the new MXC!!

Send us Fan Mail 🚨 Breaking news in the membership world. A new professional certification for membership leaders has just launched and we got the inside scoop first.

🎙️ The Upside Down of Dues: Pricing vs. Perception

Send us Fan Mail Membership dues feel maxed out. But the financial pressure on associations keeps rising. In the latest episode of Association Transformation, co-hosts

Is the juice worth the squeeze? 🍊

Send us Fan Mail In the latest episode of the Association Transformation Podcast, Elisa Pratt of Brewer Pratt Solutions and Andrew Chamberlain of Elevated tackle a tough

Fighting for Members but Undervaluing Association Staff

Send us Fan Mail What happens when associations aggressively advocate for their members, while quietly shortchanging the professionals who make that advocacy possible?

Rethinking Association Events

Send us Fan Mail Tired of expensive conferences with ten competing tracks, swag bags that collect dust, and exhibitors standing awkwardly behind tables? So is Gordon Gle

The Year of Courageous Associations: Letting Go, Leaning In, and Leading Forward

Send us Fan Mail As associations head into 2026, the pressure to prove relevance, sharpen focus, and deliver measurable member value has never been greater. In Episode 1

400 Resumes Later: Real Talk on Landing Your Next Association Role

Send us Fan Mail In this special holiday episode of Association Transformation, host Elisa Pratt is joined by Brewer Pratt Solutions' Client Solutions Coordinator J

The Real Challenges Facing Trade Association CEOs

Send us Fan Mail Susan Avery, CAE, CEO of the Performance Plastics Association, joins us to expose why trade associations have become the "forgotten format" in associati