We Are For Good Podcast - The Podcast for Nonprofits artwork

Non-Profit · We Are For Good

We Are For Good Podcast - The Podcast for Nonprofits

by We Are For Good

The We Are For Good Podcast brings nonprofit professionals + everyday changemakers into conversations with the most innovative, heartwired leaders in social impact. Hosted by Jon McCoy + Becky Endicott, each episode unpacks fresh mindsets, practical skills + inspiring stories designed to help you work smarter, build healthier cultures + accelerate our collective impact. Join our value-aligned community—it’s free—at weareforgoodcommunity.com. About We Are For Good We Are For Good is a storytelling, learning + activating community built for nonprofit professionals + everyday changemakers. Through our podcasts + media, purpose-driven activations + global gatherings, we equip for-good leaders with the connection, skills + inspiration to grow their impact. Because we believe community is everything—and together, we can create an Impact Uprising. Learn more at weareforgood.com.

Latest episodes

Showing 20 · updated from the feed

743. Unlock the Full Potential of Your Peer-to-Peer Program - Victoria Vighetto, ZERO Prostate Cancer

#16 trending · Non-Profit

When ZERO Prostate Cancer's peer-to-peer program started slipping, Victoria Vighetto didn't tell her field staff to make more calls. She walked the constituent

Sep 23
18 min

742. Money Is Medicine: Decolonizing Wealth and the Future of Philanthropy - Edgar Villanueva

An elder told Edgar Villanueva that the medicine that had chosen him was money. One sentence — and it turned an angry, burned-out program officer into the person rewritin

Sep 21
42 min

741. Fundraising Problem or Distance Problem? The Reframe That Raised $1M - Connie Lewin

Connie Lewin found the funders. She wrote the emails. She sent the proposals. The response was silence. With a $1 million goal for a small nonprofit in Rwanda and no est

Sep 16
30 min

740. Start Before You're Ready: How Creative Futures Collective Grew from 10 to 3,500 Without a Roadmap - Jai Al-Attas

Jai Al-Attas started a record label at 16, sold it to Virgin Records at 24, and never went to college. So when he moved to LA and tried to get people from a reentry progr

Sep 14
30 min

739. The Simple Gratitude System That Doubled Donor Retention (From 33% to 66%) - April Thompson

April Thompson took a grassroots foster care nonprofit from 33% donor retention to 66% — and grew the donor file from about 100 to over 400 along the way. The system beh

Sep 9
20 min

738. The Storytelling Strategy That Turns Donors into Believers (And How to Build It) - Annie Wood and Max Kringen

The film ended and the room went silent. Then it roared. Over the next three years, hundreds of donors gave more than $300,000 to build one young woman a home of her own.

Sep 7
35 min

737. How to Find and Activate the Right Influencers for Your Mission - Trevor Boffone

The right influencer for your mission probably isn't the biggest account in your city. It's more likely someone already following you, already talking about you

Sep 2
20 min

736. Meet the Nonprofit Building a Brand + Movement Around Unity - Adam Mizel, Us United

"There's so many brands for division in this country. Where's the brand for unity?" That question is why Us United exists. Adam Mizel spent more than 30 years

Aug 31
22 min

735. Case Study: How a Grant Rejection Turned Into a $223,000 Yes - Katie Hannah, Momentum Leaders

Katie Hannah printed out the rejection email and brought it to the interview. "After careful consideration, our board of reviewers has determined that your application do

Aug 26
24 min

734. The Planned Giving Multiplier: Why Your Most Loyal Donors Are Your Biggest Opportunity - Tony Martignetti

$1,500 in lifetime giving. A million-dollar gift in the will. Tony Martignetti calls it the planned giving multiplier — the gap between what a donor gives you while they

Aug 24
23 min

733. The Creator Partnership Playbook Every Nonprofit Leader Needs - Patricia McLoughlin, The Anthem Awards

One in five adults now get their news from TikTok. Over 40% of adults under 30 do. That same feed is where younger donors are finding the causes they'll give to. Tru

Aug 19
35 min

732. Measuring What Matters: The 3-Step System for Measuring Your Impact - Ginneh Baugh, Big Brothers Big Sisters of America

Big Brothers Big Sisters has been collecting data for 120 years. When an economist finally studied it, the case for support changed completely: young people who were ment

Aug 17
32 min

731. What the World's Most Effective Nonprofits Have in Common (And You Already Have It Too) - Scott Curran

Scott Curran has helped former presidents, Fortune 500 companies, and street-corner nonprofits turn good intentions into real impact. After a decade as general counsel of

Aug 10
34 min

730. Capacity Is the Strategy: How to Make Your Org More Sustainable - Brooke Richie-Babbage, Chidi Asoluka, and Casey Lardner

Most nonprofit leaders treat capacity like a fuel tank — something you deplete and refill. Brooke Richie-Babbage makes the case that capacity is something you design, and

Aug 5
26 min

729. The 4-Step Formula to Get Your Mission Seen by Media, Partners, and Donors - Jenn DeBarge Goonan

Jenn DeBarge Goonan has sent thousands of pitch emails to editors, producers, and partners. She's distilled what works into four steps — and they work whether you&ap

Aug 3
25 min

728. How to Tell Stories That Fill the Hope Gap: 3 Lessons from 8 World-Changing Leaders - Jon and Becky

The gap between hope and despair has grown from 4% in 2010 to 27% today. That's the "hope gap" — and it's the reason Jon and Becky spent 10 episodes sitting wit

Jul 29
24 min

727. Working Session: The Automation Playbook That Added $200K at Year End - Rachel Bearbower

One client reclaimed 15% of their lapsing donors and added $200,000 by year-end. No new campaigns. No bigger team. Just a stewardship system running quietly in the backgr

Jul 27
21 min

726. Stories to Fill the Hope Gap: Turning County-Level Wins Into National Change - Hannah Fried, All Voting Is Local

Most of us picture democracy being decided on Election Day. Hannah Fried spends her life on the part nobody watches — the quiet, local decisions made months and years bef

Jul 22
20 min

725. How to Fund, Storytell, and Scale What Feels Unsolvable - Sam Teicher, Coral Vita

Half the world's coral reefs have died since the 1970s. That's the kind of number that makes a person feel too small to matter. Sam Teicher has built his whole

Jul 20
29 min

724. Stories to Fill the Hope Gap: The Fight to Hold Big Tech Accountable - Imran Ahmed, Center for Countering Digital Hate

A 52-year-old man who'd spent too long online reading conspiracy theories walked up to Imran Ahmed's colleague — a member of parliament and mother of two — and

Jul 15
29 min

Chart trend

Position in the Non-Profit chart (US), last 90 days.

#4
all-time peak
126
days in the top 10 since Nov 2024

Chart positions

Where We Are For Good Podcast - The Podcast for Nonprofits ranks today in each Apple Podcasts chart (US, Sep 24, 2026).

#14 ▲ 5 Non-Profit US

What listeners say

A curated, balanced selection of Apple Podcasts reviews.

As soon as I listened to my first episode I moved on to several more. Jon and Becky have built something genuinely useful here, the kind of show that makes you think differently about how nonprofits connect with the people they serve. Highly recommend for anyone working in or alongside the social impact space.

rowbean42 · Jun 2026

This was such an insightful episode to listen to, especially the breakdown of Amanda Green’s five-step framework for creating consistent and purposeful storytelling. The conversation did a great job showing how strong stories can build deeper community connection and long-term momentum for nonprofits.

Mary Burruss · May 2026

Consistently one of the most valuable podcasts I listen to. The insights are practical and actionable - things I can implement right away. 👀 What I continue to be surprised by is how frequently I press pause to jot down HOW something is said. The way guests are interviewed, and how guests respond, has genuinely helped me become a better communicator about my own work. HIGHLY recommend! 💯

Regina Thiel · May 2026

As a fledgling nonprofit I have learned so much from this podcast. It’s a must listen for new and existing nonprofits. Thank you We Are For Good for doing what you all do. Keep it up!!

justinwhedon · Apr 2026

We strive to present a balanced view by showing a diverse range of reviews from Apple Podcasts.

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About We Are For Good Podcast - The Podcast for Nonprofits on Reason.fm

Here you find the Apple Podcasts chart positions of We Are For Good Podcast - The Podcast for Nonprofits, its latest episodes to listen to directly, and reviews from listeners. Rankings are updated daily for the United States.

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