DecaMillionaire Decoded artwork

Entrepreneurship · Justin Goodbread

DecaMillionaire Decoded

by Justin Goodbread

No fluff. No theory. Just real conversations with real business owners doing real numbers. Hosted by entrepreneur and exit strategist Justin Goodbread, DecaMillionaire Decoded helps service-based business owners scale past $10 million in enterprise value. Each episode delivers hard-earned strategies, honest insights, and tactical advice from those who have built, scaled, and exited companies at a high level — and from experts who coach them. Through direct interviews and expert breakdowns, Justin walks listeners through the Relentless Framework: Foundation, Examination, Execution, Exit, and Freedom. Whether you're already generating 6- to 7-figures or building toward your own 8-figure breakthrough, DecaMillionaire Decoded will help you turn chaos into clarity—and frustration into freedom. New episodes drop every Monday and Thursday. Subscribe now and start scaling with clarity and confidence. While all the insights shared are for educational purposes, remember to seek advice from a professional regarding your unique circumstances. DecaMillionaire Decoded is a Financially Simple production.

Latest episodes

Showing 20 · updated from the feed

Hard Work, Guesswork, or Framework: How to Take Your Practice from $1M to $3M

In this episode of Decamillionaire Decoded, Justin addresses why so many financial advisors who break through the $1M revenue mark get stuck and struggle to reach $3M . M

Oct 19
15 min

Building an Entity with an Identity: Bridging the Execution Gap, with Renee Russo

In this episode of Decamillionaire Decoded, Justin sits down with award-winning exit planner Renee Russo to discuss how to build a business with its own unique identity .

Oct 15
41 min

How I Make My Clients Rich Against Their Will

In this episode of Decamillionaire Decoded, Justin exposes why the vast majority of financial advisors never cross $1M in revenue and explains how he helps his coaching c

Oct 12
23 min

3 Financial Advisor Business Models

In this episode of Decamillionaire Decoded, Justin challenges the industry myth that financial advisors must choose between high income, calendar freedom, or enterprise v

Oct 5
31 min

Fortune Favors the Bold: From a $500 Launch to a Multi-Million Dollar Exit, with Mitch Skyar

In this episode of Decamillionaire Decoded, host Justin Goodbread sits down with Mitch Skyer, a seasoned entrepreneur and Certified Exit Planning Advisor (CEPA). Mitch sh

Oct 1
44 min

Enemies of the DecaMillionaire

In this episode of Decamillionaire Decoded, Justin explores the mental and operational traps that prevent financial advisors from scaling their practice past $10 million

Sep 28
27 min

How Financial Advisors Can Run a Discovery Meeting That Closes Itself

In this episode Justin reveals how financial advisors can stop endlessly chasing prospects and engineer a "discovery meeting" process that converts up to 80% of leads wit

Sep 21
27 min

Secrets of the Top 1% of Financial Advisors

In this episode of Decamillionaire Decoded, host Justin Goodbread reveals how the top 1% of financial advisors and business leaders break away from the remaining 99% by o

Sep 14
48 min

How to Build a Personal Brand as a Financial Advisor

In this episode of Decamillionaire Decoded, Justin addresses the critical missing link holding financial advisors back from reaching $10M+ enterprise value: personal bran

Sep 7
28 min

The Top 1% of Financial Advisors

In this episode of the Decamillionaire Decoded Podcast, host Justin reveals the "dirty little secret" behind the top 1% performers and decamillionaires: a willingness to

Aug 31
28 min

The Midas Touch Part 8: Guarding Your Thoughts for Maximum Impact

In this episode Justin reveals why most business owners struggle to prosper: a lack of disciplined thinking. Drawing on foundational scriptures, Justin explains how your

Aug 24
30 min

The Ultimate Attraction Tool For Financial Advisors

Most financial advisors rely on easy LinkedIn posts or family Facebook comments, missing out on YouTube - the ultimate client attraction tool. In this episode Justin expl

Aug 17
36 min

$10,000,000 happens when you "Go Pro"

In this episode Justin addresses why 80% of financial advisors remain stuck in mediocrity - never breaking $1 million in revenue - and reveals the single decision require

Aug 10
44 min

How to Get Clients From YouTube Without Going Viral

Many financial advisors view YouTube as stressful and time-consuming, but with just a few hours a week, it can unlock millions in revenue and enterprise value. In this ep

Aug 3
28 min

YOU DON'T NEED TO GO VIRAL: How Financial Advisors Build Eight-Figure Practices With the Right Audience, Not the Biggest One

Stop chasing viral trends and algorithm hacks. In this episode Justin reveals why standard YouTube advice fails financial advisors and explains how to build a high-conver

Jul 27
32 min

The Leverage Grid: Escaping the Back Office to Scale Your Practice

Are you drowning in your back office ? Most financial advisors stall not from a lack of marketing, but because they spend 70% of their week trapped in non-revenue-generat

Jul 20
23 min

Profiling Your Way To Freedom

In this episode of the Decamillionaire Decoded Podcast, Justin tackles the scaling bottleneck plaguing financial advisors making under $3 million in revenue . To break ou

Jul 13
29 min

Scaling from Scratch to a Multi-Million Dollar Machine, with Kyle Kuyat and Jacob Gardner

In this episode of The Decamillionaire Decoded Podcast, host Justin Goodbread sits down with Kyle Kuyat and Jacob Gardner to discuss breaking through the "advisory doldru

Jul 9
55 min

Momentum Over Accountability

Most financial advisors are trained to believe they need accountability partners, deadlines, and standard check-ins to hit their goals . In this episode Justin argues tha

Jul 6
18 min

The Midas Touch Part 7: The 3 Habit Traps That Will Destroy Your Business

While most business advice focuses heavily on what you should do, true success also hinges on what you must refuse . In this episdoe, Justin states a harsh biblical reali

Jul 2
24 min

Chart trend

Position in the Entrepreneurship chart (US), last 90 days.

#9
all-time peak
2
days in the top 10 since Nov 2024

Chart positions

Where DecaMillionaire Decoded ranks today in each Apple Podcasts chart (US, Oct 22, 2026).

#154 ▲ 16 Business US
#54 ▲ 26 Entrepreneurship US

What listeners say

A curated, balanced selection of Apple Podcasts reviews.

This podcast is a treasure trove of information for business owners and entrepreneurs. Justin covers a wide array of topics and you’ll find a great takeaway or piece of advice in every episode. Highly recommend!

PaigeBPodcasting · Dec 2022

It’s obvious Justin puts extraordinary effort into every single episode of Financially Simple. But what makes this show a true standout is the quality of the guests, their stories, and the strategies shared. Justin finds guests that truly care about being empowering business owners, and shares insights that only an owner can unearth. Don't miss it!

oliviabaker13 · Apr 2022

If you are a small business owner juggling everything it takes to keep things going and that still hasn’t dampened your passion to build value into your business - whether that value will translate into a sale of your business anytime soon or not - this podcast really hits home. Its got small business owners like this right in the cross hairs and will add enormous insight on a wide range of issues - almost as many as you have on your plate! I came across this podcast by chance and I’m glad I did - I think you will be too.

Bring It Daily · Mar 2022

Justin goes above and beyond to break down complicated issues in growing, managing, and selling small businesses in a way that feels as if you are talking over coffee with a friend. This podcast deviates away from overused, textbook strategies and proves that there is so much more to making your business successful. I would reccommend this podcast to any small business owners or anyone who manages a team.

Lala@! · Mar 2021

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About DecaMillionaire Decoded on Reason.fm

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