DataHawk: The eCommerce Podcast

EP16: Berlin Brands Group talk about becoming the largest eCommerce company in Europe!

Berlin Brands Group - one of Europe's youngest unicorns - are on their way to realizing their goal of becoming the largest eCommerce company in Europe! Malte Karstan, He

EP15: John Hefter, a Thrasio Founder on the Complexities of Scaling & the Future of FBA Aggregation

John Hefter, a Thrasio Founder and Shawn Parry, Asso. Director, Product Launch, on why they're going back to the basics after having acquired 200 brands and over $3 billi

EP14: Understanding Amazon DSP

The new big thing that allows brands to reach shoppers beyond Amazon, and get super granular with their targeting. Who is it for, when is the right time for it, what camp

EP13: What is Amazon Live?

What is Amazon Live? a conversation with Raphaël Menesclou, head of marketing at DataHawk and Prateek Haralalka, head of customer success also at DataHawk. Hosted on Acas

EP12: What is Amazon Attribution with Tom Benattar, CEO of PixelMe

50% of shoppers already begin their shopping journey on Amazon. The rest, via other channels, such as Facebook, Instagram, Youtube, Google Ads. Have you ever wondered whe

EP11: Boosted Commerce's Adam Epstein on the Future of Acquiring Amazon Businesses

In this episode, Adam Epstein, VP Mergers and Acquisitions @ Boosted Commerce talk about building a Top E-Commerce Brand House by Buying Brands Globally, from the US to C

EP10: Rick Neuman CTO@Flipp, former EVP eCommerce Walmart

How Flipp.com is quietly leading a retail revolution with its 50 million app downloads and saving families thousands of dollars a year. Hosted on Acast. See acast.com/pri

EP09: eCommerce Brand Houses - The P&Gs of Tomorrow

Investors are pouring billions towards building eCommerce Brand Houses - the P&Gs of tomorrow. So what is the opportunity these FBA Aggregators are looking to tap? And wh

EP08: 3PL Underpinning eCommerce Growth

Covid has shown us that what is Amazon's greatest competitive edge - FBA - is also their Achilles' heel. From limiting inventory to just essential items, to delivery del

EP07: How to Win the Amazon Buy Box

The holy grail of Amazon selling - The Buy Box! A staggering 80% of all Amazon sales go to Buy Box holders! In a hyper-competitive marketplace with over 2 million sellers

EP06: Demystifying Amazon's A10 Algorithm

The fate of your Amazon business is determined by algorithms. More specifically, by Amazon's A9 Algorithm. However, they recently made significant changes to this algorit

EP05: The Art & Science of Amazon PDP Optimization

In today's episode a completely new topic, where we're going to discuss Amazon Sponsored Ads - If you're not familiar with terms such as PPC, ACoS or Amazon Sponsored Dis

EP04: The Art & Science of Amazon PDP Optimization

Brands have the most gorgeous product images on their Amazon listings, and have even hired wordsmiths to write their PDP copy. Yet, both traffic & conversion remain low.

EP03: Why Keyword Rank Tracking Is Crucial To Your Amazon Success

In episode 3 of the eCommerce Podcast by DataHawk, we explain why you should care about Keyword Rank Tracking on Amazon, the benefits you can reap from tracking the ranks

EP02: A data-driven approach to generate profitable Keywords ideas for your Amazon products listings

In this second episode, Othmane and Raphaël dive deeper on the Amazon SEO topic by discussing how to generate profitable keywords ideas to improve your Amazon listing, ge

EP01: The Importance of Search Engine Optimization to Succeed on Amazon

Welcome to the very first episode of DataHawk eCommerce Podcast, a learning and knowledge sharing hub for growing and established brands & retailers selling in and out of