Brand Retro with Cyberdogz

Instagram Knew It Was Harming People and Kept the Algorithm Running

Instagram's own internal research showed its algorithm was damaging teenage girls, and Meta kept it running because the engagement was worth the ad revenue. In this Brand

WHY APOLOGIZING MADE IT WORSE: THE BUD LIGHT VS. ABERCROMBIE LESSON NOBODY IS TEACHING

Two of America's most recognized brands got publicly hated within months of each other in 2023. Bud Light apologized, pulled back, and lost its 22-year run as the top-sel

The Nostalgia Economy:What's Happening in Your Brain and Why Brands are Exploiting it

Mike Brevik goes solo to unpack why songs like Dreams, Careless Whisper, and Bye Bye Bye keep hijacking the internet decades after release. He walks through the neuroscie

Meta Used Your Face Without Permission. A Brand With 600 Euros Did the Opposite

In July 2026, Meta launched an AI tool that let anyone generate images using your face and photos without asking, and the backlash canceled it in three days. Mike Brevik

The Influencer With 300K Followers Who Doesn't Exist (And What That Means For Your Brand)

Mike opens with three influencers who feel completely real: a fitness creator, a wellness monk, and a grieving pet owner. None of them exist. From there, this episode dig

Christopher Nolan and the End of Perfect Marketing

Christopher Nolan built real wooden ships and sailed 65-pound IMAX cameras into open water for The Odyssey instead of rendering the ocean in CGI. Mike Brevik breaks down

You're Cheating on Your Regulars (The Loyalty Lie)

What does a brand new customer get from you that your best customer doesn't? Usually a welcome offer or a promo. Now flip it. What does the person who's been with you for

Pick a Fight: Why the Best Brands Have an Enemy

Why do most brands end up looking like everyone else? They pick a competitor to admire, borrow the look, and call it inspiration. Mike Brevik argues the strongest brands

Borrowed Nostalgia: Why Retro Branding Really Works

A 22-year-old buying a film camera or a vintage Walkman never lived through the era that made those objects iconic, yet the pull is real. In this episode, Mike Brevik exp

The 90/10 Rule: Where AI Stops and Brand Begins

AI has moved past the hype and into everyday execution, which means the old rules of content and brand differentiation no longer apply. Mike Brevik and returning guest Sp

Business Is Good. Now What?

Mike Brevik stopped in for a car detailing quote and walked out with a full episode. The business owner had a beautiful facility, tight branding, a polished team, and a t

Authenticity Blueprint: How to Build Your Brand's Competitive Advantage

In this solo episode, Mike Brevik picks up where "The Death of Average" left off and gets into the real work behind brand differentiation. If every business has access to

The Death Of Average

When AI and tools like Canva make average accessible to everyone, what actually separates great brands from the rest? In this solo episode, Mike Brevik explores how the b

HOMAGE Apparel: Part Two

What makes nostalgia feel real instead of manufactured? In this episode, Mike sits down with Mark Jaworski from HOMAGE Apparel to talk about the emotional engine behind r

HOMAGE Apparel: Part One

What makes a brand sell memories instead of merchandise? Mike Brevik sits down with Mark Jaworski from HOMAGE Apparel to find out. Since 2007, HOMAGE has built a cult fol

The Nostalgia Effect

Nostalgia is picking up momentum across branding, fashion, entertainment, and culture, and Mike Brevik thinks brands that ignore it are missing one of the most powerful t

Back From The Hiatus: The Comeback Is Greater Than The Setback

Episode Summary After an unexpected hiatus, Brand Retro is officially back! In this solo episode, Mike opens up about the realities of running a creative business through

Brand Power

Episode Summary In Part Two of this Brand Retro "Lost Episode," Mike Brevik continues his conversation with Chris Bolton of Murmur Creative, diving deeper into the evolvi

Reality Bites

🧾 Episode Summary In this "Lost Episode" from the Brand Retro vault, Mike Brevik sits down with Chris Bolton of Murmur Creative for a candid conversation about the realit

Underdogz of Sports Media

Episode Title Underdogz of Sports Media Episode Summary In this Brand Retro Vault Series ("Lost Episode"), Mike Brevik sits down with Dave Behar, founder of ION Network