The Shift

#20 - She Called Us Overrated: Here’s What I Did Next

You can have five-star reviews, loyal clients, and a thriving team—and still get slammed in a private Facebook group. In this episode of The Shift, I’m sharing exactly wh

# 19 - If You Feel Like a Fraud: This Episode Is For You

Imposter syndrome doesn’t mean you’re not good enough. It just means you’re growing. In this episode of The Shift, I’m breaking down exactly how I’ve experienced imposter

# 18 - Why I Have So Much Energy: The Truth No One Talks About

Having nonstop energy might seem like a superpower, but it comes with its own challenges. In this episode of The Shift, I’m sharing what it’s really like to have a brain

#17 - Leaving vs. Staying: A Stylist’s Journey & Hard Lessons

Leaving a salon is one thing—coming back is another. In this episode of The Shift, I sit down with my ex-employee who left after five years, only to return nearly two yea

#16 - Think Like a CEO: 5 Habits Every Salon Owner Needs

Thinking like a stylist won’t grow your business, thinking like a CEO will. In this episode of The Shift, I’m breaking down the five key habits that successful salon owne

#15 - Making Numbers Hot: Why You Need to Obsess Over Your Profits

If you say you hate numbers, I don’t believe you. You don’t hate them, you just don’t understand them. And that’s exactly why so many salon owners avoid them. But ignorin

#14 - Train Them or Lose Them: How to Build a Team That Stays

Ever feel like you’re constantly hiring and training, only to have stylists walk out the door? In this episode of The Shift, I’m breaking down exactly how I’ve built a sa

#13 - Your Online Presence Sucks: Why Clients Aren’t Booking

Your online presence can make or break your bookings. In this episode of The Shift, I’m diving into the key places clients check before deciding to book - and why your we

#12 - Toxic Salon Culture: Red Flags and How to Fix It

Toxic salon culture can hurt your team and your business. In this episode of The Shift, I’ll uncover the red flags to watch for, what drives negativity, and how to turn t

#11 - Why Gen Z Isn’t Lazy: Rethinking Salon Leadership

Gen Z isn’t lazy-they’re changing the game. In this episode of The Shift, I share how salon owners can adapt to Gen Z’s priorities, like work-life balance and fast learni

#10 - Say What Needs to Be Said: Handling Hard Talks

Avoiding hard conversations doesn’t solve problems—it makes them worse. In this episode of The Shift, I’m diving into the uncomfortable but essential talks every salon ow

#9 - Big Salon vs Small Salon: The Truth About Both Worlds

In this episode of The Shift, I dive into the world of big salons versus small salons, unpacking the pros and cons of each from both a stylist’s and owner’s perspective.

#8 - It Takes a Village: Financing My First Salon

The story of how I built my first salon isn't just about ambition—its also about community. In this episode, I share the incredible story of how my clients rallied around

#7 - The Hard Truth: My Top 7 Business Fails

Running a business is full of lessons, but some of the most valuable ones come from our biggest mistakes. In this episode, I open up about my top 7 business blunders—mome

#6 - Partnership Done Right (After Doing It Wrong)

In this episode of The Shift, I’m diving into my personal journey of finding the right business partner—where I went wrong, the lessons I learned, and how I finally got i

#5 - Letting Go: Why Stylists Leave and It’s Okay

As salon owners, we’ve all felt the sting of a stylist leaving—but are we handling it the right way? In this episode of The Shift, I challenge the outdated mindset that w

#4 - Target Marketing: How to Stand Out in a Hidden Salon

In this episode of The Shift, I dive into the challenge of marketing a hidden salon and how to attract new clients in a saturated market. Whether your salon is tucked awa

#3 - The New Reality: Unhappy Clients and Online Reviews

In this episode of The Shift, I dive into the reality of dealing with unhappy clients and the emotional toll of online reviews. I’ll share my tips and tricks for handling

#2 - The Freedom Formula: A Salon That Thrives Without You

Ever wondered if it’s really possible to take time away from your salon and have everything run smoothly? In this episode of The Shift, I’m sharing exactly how I’ve set u

#1 - The Secret to Success: Building a Clientele Across Continents

In this first episode of The Shift, I`m sharing my journey from Australia to Switzerland and the challenges of building a fully booked clientele-not once, but three times