**WEBBY AWARD FOR BEST MUSIC PODCAST**
“#1 music industry podcast to help keep you in the loop” -Spotify
“The 10 Best Music Business Podcasts of 2022" – Variety
Ari Herstand is the best-selling author of How To Make It in the New Music Business. Forbes calls him “The poster child of DIY music.” In this show, he deconstructs the brightest minds in the music industry, digging deep to find the tools, tactics, and strategies that listeners can use to run successful careers of their own. Ari offers straight talk with no fluff and doesn’t let his guests off easy. If there is a way, Ari will find it.
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Chart trend
Position in the Music Interviews chart (US), last 90 days.
#1#62#122JunJulAugSep
#15
all-time peak
0
days in the top 3 since Nov 2024
Latest episodes
Showing 20 · updated from the feed
How He Got a Million Monthly Listeners and a Sold Out Tour Independently
This week on the New Music Business podcast, Ari sits down with Nashville-based singer-songwriter Jared Benjamin. Jared broke down how he went from picking up a guitar du
Aug 6 1 h 09 min
Artist Manager on Viral Syncs and the State of Music Marketing
This week on the New Music Business podcast, Ari sits down with Laurie Lee Boutet, artist manager at Wednesday Management and manager of the chart-topping Canadian rock b
Jul 29 1 h 01 min
How To Be a Professional Hit Songwriter
This week on the New Music Business podcast, Ari sits down with Andreas Schuller, hit songwriter, producer, and co-founder of music publishing company Honua Music. Andrea
Jul 22 1 h 14 min
How Major Label A&R Has Evolved and How Hit Songs Are Written
This week on the New Music Business podcast, Ari sits down with legendary A&R executive, publisher, and educator Pete Ganbarg.
With more than three decades in the music
Jul 15 55 min
How a Direct-To-Fan Rollout Secured a Billboard Top 10
This week on the New Music Business podcast, Ari sits down with Dee Diaz, Vice President of Marketing at Reach Records.
At Indie Week 2026, Dee shares the innovative mar
Jul 8 51 min
How Hopeless Records Approaches Influencer and UGC Music Marketing
This week on the New Music Business podcast, Ari sits down with Nicole Abea, Director of Influencer & UGC Promotions at Hopeless Records.
Over the last decade, Nicole ha
Jul 1 58 min
How CD Baby Is Changing With The Times
This week on the New Music Business podcast, Ari sits down with Molly Neuman, President of CD Baby, one of the largest independent music distributors in the world. Molly
Jun 24 1 h 17 min
The Unauthorized AI Remix Became a Global Hit, How This Label Dealt With It
This week on the New Music Business podcast, Ari sits down with Adam Gross, the president of Ineffable Records. Adam founded Ineffable Records in 2019 and later became a
Jun 17 52 min
How This Manager Sold Out Tours Without Venues and Develops Artists, Songwriters and Producers
This week on the New Music Business podcast, Ari sits down with Joseph Pepin, artist manager, producer manager, and founder of a boutique management company that has help
Jun 10 1 h 07 min
Has SoundCloud Cracked Superfandom and AI Music?
This week on the New Music Business podcast, Ari sits down with Eliah Seton, CEO of SoundCloud. Eliah breaks down how SoundCloud is evolving beyond streaming into a creat
Jun 3 1 h 09 min
Breaking Hard Rock and Metal Bands with Sumerian Records
This week on the New Music Business podcast, Ari sits down with Ash Avildsen, founder of Sumerian Records. Ash shares the story of building one of the most influential in
May 27 1 h 04 min
Going Viral In The Right Way Allowed Him To Turn Down Record Deals and Sell Out Venues Around The World
This week on the New Music Business podcast, Ari sits down with Red Leather, the anonymous artist who turned viral TikTok videos into sold-out tours around the world. Kno
May 20 1 h 05 min
He Went from 40K Listeners to 11 Million and a Coachella Slot in Under a Year as an Indie Artist
This week on the New Music Business podcast, Ari sits down with Oskar Med K, a breakout Norwegian EDM producer. Oskar breaks down the "overnight" success that was actuall
May 13 51 min
New Global Booking Agency from ATC and Arrival Artists Now Reps 800 Artists
This week on the New Music Business podcast, Ari sits down with Ethan Berlin and Skully Kaplan of ROAM Artists for an inside look at the realities of booking and touring
May 6 1 h 19 min
How This UK Indie Label Sold 25K Records For 1 Band First Week
This week on the New Music Business podcast, Ari sits down with Mark Orr, the founder of Lab Records, to explore how independent labels are evolving in today’s music indu
Mar 18 1 h 02 min
This Artist-Run Record Label is Competing with the Majors in a Big Way
This week on the New Music Business podcast, Ari sits down with Michael Turner, founder of the disruptive record label Rebellion. Turner shares how he’s building a modern
Mar 11 1 h 08 min
How SXSW Works For Music
This week on the New Music Business podcast, Ari sits down with Brian Hobbs and Dev Sherlock from South by Southwest (SXSW). Brian, VP of Music, has been at SXSW since 20
Mar 4 58 min
Artist Managers on Music Videos, Artist Development, Long-term Strategy and True Fandom
This week on the New Music Business podcast, Ari sits down with Aaron Greene and Neal O’Connor of Slush Management, the artist-first team behind Porter Robinson, Eden, Ja
Feb 25 1 h 05 min
Doja Cat's Managers Have It Down
This week on the New Music Business, Ari sits down with powerhouse managers Gordan Dillard and Josh Kaplan, the team behind global superstar Doja Cat. Together, they brea
Feb 18 1 h 09 min
DIY Band Couch on World Tours, Self Managing, and Fan Building
This week on the New Music Business podcast, Ari sits down with Tema Siegel and Zach Blankstein of the band Couch. Tema is the singer and Zach is the guitarist/manager of
Feb 11 1 h 35 min
Chart positions
Where The New Music Business with Ari Herstand ranks today in each Apple Podcasts chart (US, Sep 3, 2026).
A curated, balanced selection of Apple Podcasts reviews.
I was happily listening to this podcast a couple years ago and one comment from Ari during one episode had had me completely stop listening (until I recently decided to give it another try) Over reaction? Perhaps. But also a testament to how incredibly powerful words can be to sensitive artist types like me working so hard at creating and believing in their Quixotic vision… the comment was something along the lines of telling artist that the one thing they should not do if they want to become successful is have kids.
I had recently gotten news that my partner and I were unexpectedly expecting, and this felt like a real punch in the gut. Even though I know of a lot of artists who had kids while working on the beginning stages of their music careers. I myself am not a successful singer songwriter in that I don’t make a living off of it yet. But today, I can tell you I have never been as productive as well as happy with my music as since the birth of my daughter.
Yet I still feel the need to seek out encouragement, an inspiration from others in the music industry. I’m so sick of this industry acting like having kids is worse than getting the plague and a couple artist friends I know who are on labels even felt the need to hide the fact they were becoming parents for fear of being dropped!
Ari, I would encourage you to think of this along the same line that what you said in a brilliant recent show you hosted with Ni/Co, regarding people using the phrase “failed release.“
In fact! If you read this, I would love to see you do an episode (or a series!) On parenting in music. check out the website Parents In Jazz, for example. Of course, having kids is challenging at a high level, but that’s exactly why artists who our parents sometimes have incredible productivity hacks that could be an inspiration to all. And would be extremely reassuring and supportive for current parents to hear as they’re trying to make it to the next level of their music carriers. Thank you for reading!
Orson Horchler · Apr 2025
Every episode is a learning experience for anyone in the modern music industry. I like to cherry pick episodes based on what I’m working on at the time, and there’s almost always something that helps me out or at least points me in the right direction.
Thank you Ari!
lunarmysteria · Feb 2025
Thanks to the trove of valuable information, I’ve been able to start my own company.
Now XSTSound/HyMettus Woods sells a composition at least once a month and I’m pleased,now, with the amount I can ask and maintain publishing and masters.
Thanks to Ari and the pod, I’m growing as a business and growing as an artist.
Highly recommended.
Tufferdub · May 2024
Ari asks the best questions to really get as much information as transparent as possible and it’s so helpful. I’m learning about the music biz from his interviews. And this biz is confusing!! Thank you Ari 🎼
Jdublove · Apr 2024
It’s extremely annoying when the host does 80% of the talking and we never really get to go deep to hear the ideas of the guest. This host talks and talks and talks, and the guest end up just saying “uh huh” and “yah” when he manages to take a breath.
It should be very obvious for a podcast host to know when to shut up and stay quiet and let the guest talk. But this host has a bad case of “ I love to hear myself talk.”
charleyiskool · Apr 2024
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