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Non-Profit · Joy Duling

The Joy of Membership Podcast

by Joy Duling

Most membership organizations -want- to be using best practices for membership growth and member care... but best practices are often easier said than done.There are practical realities that get in the way… too little time, not enough staff, a board that doesn't "get it", or even chapter leaders that go rogue.There’s no shortage of advice out there on best practices in membership. What WE need to talk about is how to actually make those things possible in the real world… how to be absolutely sure that growth practices are going to stick… how to make those things easier, more consistent, and even done automatically in many cases.So that’s what we talk about here, not just WHAT to do to grow membership, but HOW to actually make it all possible.If that sounds of interest, stick around. I'll be here most Tuesday mornings and welcome you to join me.

Latest episodes

Showing 20 · updated from the feed

A Mid-Year Check-In on Your Progress

How is your year going?  Hitting all your metrics?  Have you even paused for a moment to look? In this episode, I share the 3 major areas that I think warrant a mid-year

Jul 18 2023
8 min

9 Ways to Grow Your Volunteer Program with Technology

In this episode, we're continuing a special series during which we're exploring how to use technology to help you grow things that are NOT membership. In the w

May 16 2023
18 min

8 Ways Technology Can Grow Your Donor Program

If you've been listening to this podcast for any length of time at all, you know that we talk about membership growth a lot, but there are actually LOTS of other thi

May 10 2023
17 min

How Many New Prospects Did You Attract in Q1?

We're solidly into the 4th month of the year, which means there's an entire first quarter of progress in the rearview mirror. Often, the metrics that organizati

Apr 11 2023
9 min

Does Your Membership Organization Embrace Change?

This past week, I had the opportunity to be a guest on an episode of Radio-Free 501c with host Cecilia Sepp as part of her special series focused on the 21st Century Memb

Mar 14 2023
8 min

The 5 Stages of Tech Readiness

Last week, I spent some time consulting with a small membership organization about their tech options. They've been operating primarily on paper but are now explorin

Feb 28 2023
16 min

Uncommon Strategies for Member Engagement

This week is another guest episode. This time, I’m joined by Amanda Lea Kaiser from Kaiser Insights. If Amanda’s name sounds familiar, it’s probably because she’s pretty

Feb 14 2023
17 min

Thinking About Switching Membership Software? Listen to This First

This past week, Wild Apricot clients learned that a 25% price increase was coming to all pricing tiers in April. It's not unusual for companies to have to increase p

Feb 7 2023
18 min

Thinking About More Marketing? Do This First.

Today, I have a special guest with me. It’s been a while since we’ve had a guest episode, so I hope you enjoy this conversation with Aron Murch. Aron is the Co-Owner of 2

Jan 31 2023
16 min

What to Do with Inactive Contacts in Your Member Database

Do you have contacts who have just been sitting in your database for months, maybe even years, without ever becoming a member? Some organizations keep those old contacts

Jan 24 2023
11 min

Why Won't Members Join?

Raise your hand if you’ve ever wondered why the heck people think that what your organization does is brilliant, but they still don’t become a member. Go ahead, raise th

Jan 17 2023
17 min

What Will Be Different in 2023?

For many organizations, this time of year is when things get "real". You can see whether revenue went up or down. You can see whether you have more members or less.  Thi

Dec 20 2022
9 min

Using Live Events to Attract More Members

Recently, my team and I provided event support for a client that was hosting its first "back-to-live" Conference after a pandemic hiatus.  Along the way, I noted a few th

Nov 29 2022
12 min

Membership Growth: Are You a One-Hit 'Wanderer'?

In this week's episode of The Joy of Membership Podcast, we're diving into how you can turn a seemingly dead-end opportunity for new members into a membership g

Nov 1 2022
13 min

Attract New Members with Discovery Magnets

New members: We all want them. But when it comes to attracting new potential members, is your organization falling short? In this week's episode of The Joy of Member

Oct 25 2022
12 min

Your Roadmap to Growth (Part 3 of 3)

This week, I'm wrapping up the 3-part series called "The Roadmap to Membership Growth". This has officially served as the kick-off for Season 3 of the podcast, and t

Oct 11 2022
13 min

Your Roadmap to Growth (Part 2 of 3)

Ready for the next leg of our Membership Growth Itinerary?! Today's podcast is a brief overview of the second grouping of growth practices (remember - there are 9!)

Oct 4 2022
12 min

Your Roadmap to Growth (Part 1 of 3)

It's your official welcome to Season 3 of the Joy of Membership Podcast! In Season 1, you heard many interviews with membership leaders, exploring why they’re here,

Sep 27 2022
16 min

Rogue Chapters: Cecilia Sepp

This week, Cecilia Sepp (founder of Rogue Tulips Nonprofit Consulting & Association Management Services) chats with us about how relations between local chapters and nati

Sep 20 2022
31 min

Want Membership Growth? Marketing Is Not the Answer

As Fall approaches (here in the US), it's the time of year that many organizations turn their focus to member recruitment. Whether it's an annual membership dri

Sep 14 2022
9 min

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