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Opening Weekend: Selling Hollywood with Jim Fredrick artwork

Film Interviews · Jim Fredrick

Opening Weekend: Selling Hollywood with Jim Fredrick

by Jim Fredrick

#143 Film Interviews
▼27 today

OPENING WEEKEND: Selling Hollywood with Jim Fredrick takes you inside the campaigns that sold some of Hollywood's biggest movies. Former studio marketing executive, author and professor Jim Fredrick is joined by the filmmakers, executives and advertising colleagues who helped create the trailers, posters and campaigns -- providing a facinating oral history of how Hollywood sells its product.

Latest episodes

Showing 4 · updated from the feed

Harry Potter and the Sorcerer's Stone

In this episode, it's just me, talking about the origins of the first Harry Potter film, "Harry Potter and the Sorcerer's Stone" at Warner Bros.  How did this insanely po

Sep 8
17 min

Movie Trailers

Everything you always wanted to know about movie trailers, featuring legendary trailer editor and agency founder Barbara Glazer.  You always get the truth from Barbara, a

Aug 28
47 min

The Mogul

As the President of Castle Rock, Warner Bros and Disney, Alan Horn is arguably the most successful studio boss in film history. Hear about Alan's career; get sage advice

Aug 28
41 min

The Shawshank Redemption

The most popular film of all-time on the IMDB website, was a marketing failure to start. Join me and the film's producer Liz Glotzer, as we discuss the making and marketi

Aug 28
32 min

Chart positions

Where Opening Weekend: Selling Hollywood with Jim Fredrick ranks today in each Apple Podcasts chart (US, Sep 21, 2026).

#143 ▼ 27 Film Interviews US

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About Opening Weekend: Selling Hollywood with Jim Fredrick on Reason.fm

Here you find the Apple Podcasts chart positions of Opening Weekend: Selling Hollywood with Jim Fredrick, its latest episodes to listen to directly, and reviews from listeners. Rankings are updated daily for the United States.

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