Coaching Culture with Ben Herring artwork

Rugby · Ben Herring

Coaching Culture with Ben Herring

by Ben Herring

Coaching Culture with Ben Herring is your weekly deep-dive into the often-overlooked “softer skills” of coaching—cultural innovation, communication, empathy, leadership, dealing with stress, and motivation. Each episode features candid conversations with the world’s top international rugby coaches, who share the personal stories and intangible insights behind their winning cultures, and too their biggest failures and learnings from them. This is where X’s and O’s meet heart and soul, empowering coaches at every level to foster authentic connections, inspire their teams, and elevate their own coaching craft. If you believe that the real gold in rugby lies beyond the scoreboard, Coaching Culture is the podcast for you.

Latest episodes

Showing 20 · updated from the feed

Building A British And Irish Expat Rugby Team

#41 trending · Rugby

A lot of people talk about “culture” like it’s a slogan. Dan Elsom lives it, by building a brand-new representative rugby team for the British and Irish expat community i

Sep 15
42 min

Inside Canada’s Rugby Factory | Shawnigan Lake School

#42 trending · Rugby

Watching pro rugby on TV can make school rugby look intimidating, but the truth is far more hopeful and far more practical. We’re joined by Tim Murdy, Director of Sport a

Sep 13
1 h 04 min

Campese Ma’afu’s Incredible Road Back to Professional Coaching

A lot of people talk about “culture” like it’s a slogan on a wall. We wanted something more real, so I sat down with Campese Maafu, a three-time Rugby World Cup prop and

Sep 8
1 h 03 min

Merchiston Castle School | Inside One of Scotland’s Great Rugby Schools

Winning is loud. Development is quiet. And in school rugby, the noise can crush the very kids we are trying to help. I sit down with Roddy Dean, one of Scotland’s leading

Sep 6
1 h 04 min

They Said It Couldn’t Be Done, So He Built the Asia Pacific Lions

A packed stadium, free entry, a brand-new team built across borders, and a cold email that ends with Northampton Saints landing in Colombo. We talk with Saabir Cader, the

Sep 2
51 min

The New Rugby Team That Could Change Asian Rugby | Jamie Henry

A captain’s job gets real when the message is hard and the stakes are higher than one person’s pride. Jamie Henry joins us to talk about the uncomfortable side of profess

Sep 1
44 min

The Culture Behind 54 All Blacks | Auckland Grammar School

What if the strongest teams aren’t built by hype, slogans, or “high performance” talk, but by a few clear rituals everyone can count on? I sit down with Dave Askew, deput

Aug 29
57 min

Paarl Boys High School | Inside the Program with Sean Eramus

Rugby can fill a stadium. Culture can shape a life. We sit down with Sean Erasmus, head coach at Paul Boys High School, to unpack what it takes to build a values-led rugb

Aug 23
1 h 09 min

How Ryan Martin led Northland’s Historic Ranfurly Shield Win

The Ranfurly Shield isn’t just a trophy. It’s a pressure cooker that turns every home match into a final, pulls entire towns into the story, and asks players to carry som

Aug 22
53 min

Why Winning Teams Still Have Culture Problems | Ross Neal

If someone had to “explain” your culture to a new hire, would it fall apart the moment pressure hits? Ross Neal joins us to get brutally practical about what culture actu

Aug 19
1 h 07 min

Newington College GPS Champions | Inside the Program

A championship season can tempt coaches to talk only about tactics, but the real story sits in the spaces between school, sport, and growing up. We sit down with Tim Rapp

Aug 16
1 h 02 min

Why So Many Good Coaches Are Struggling | The Invisible load

You can spot a coach on the sideline in seconds. What’s harder to see is everything they carry home afterward: the player who’s struggling, the conversation they should h

Aug 11
47 min

Ex-Wallaby Reveals How Culture Is Really Made | Ben Darwin

“Culture” is the most overused word in sport, and we’ve both heard it used as a lazy explanation for everything from blowout losses to surprise championships. So we put t

Aug 9
1 h 04 min

Ex-All Blacks Analyst Reveals the Danger of Statistics | Al Rodgers

You can know the “right” answer as a coach and still miss the point if your environment pushes people in the wrong direction. That’s the thread we pull on with Al Rogers,

Aug 2
1 h 04 min

Why Good Coaches Don't Always Pick the Good Players

The hottest debate in any team sport is selection, and we get why it drives people crazy. From the stands, it looks like a simple list of the most talented players. From

Jul 29
11 min

Pressure Made Me Forget Who I Was | Joey Mongalo

Pressure doesn’t usually change a coach with one big blow. It changes you slowly, one compromise at a time, until the season ends and you realize you’ve been walking arou

Jul 26
1 h 06 min

How to Break Through as a Coach (Without a Playing Career)

A Champions Cup-winning rugby attack coach who never played professional rugby should not make sense and that’s exactly why Noel McNamara’s story matters. We sit with the

Jul 21
13 min

How a maths teacher became a world class coach | Noel McNamara

Winning a major trophy is supposed to be the moment, but Noel McNamara doesn’t romanticize it. He explains why a title can feel like relief for ten minutes, and why the h

Jul 19
1 h 08 min

What 23 Years at Leicester Taught Me About Leadership | Geordan Murphy

Some teams win because they have better players. Leicester Tigers, at their best, won because they had a culture that could survive anything, including brutal training, r

Jul 12
1 h 03 min

THE NEW MASCULINITY OF COACHING Craig White

Most teams don’t lose because they lack information. They lose because pressure hijacks attention, connection, and decision making. Craig White joins us to unpack a simpl

Jul 5
1 h 04 min

Chart trend

Position in the Rugby chart (US), last 90 days.

#2
all-time peak
7
days in the top 3 since Jan 2025

Chart positions

Where Coaching Culture with Ben Herring ranks today in each Apple Podcasts chart (US, Sep 19, 2026).

#51 ▲ 18 Rugby US

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