Advance Copy

Sono, It's Not A Quick Thing

Stephanie Oberg and Simon Homes are the life and work partners behind Sono: an independent luxury brand, established in 2004. Having worked at The Row and Lemaire, the co

P1. Natasha Mead on How Good Brands Only Reflect What’s True

A two-part conversation with Natasha Mead, a New Zealand-based Art Director and Founder of 1of1 Studio. She is the mastermind behind some of today’s most referenced visua

Radical Refinement, how to define a brand philosophy in a turbulent market reality

Preview of Radical Refinement: a paid workshop on how to define a brand philosophy to see you through a turbulent market reality and beyond. Purchase the full workshop he

Preview: Jess Hannah on Growth, Degrowth and "Honest Capitalism"

A preview of an uncut workshop with the Los Angeles-based designer, Jess Hannah. Recorded in London in May 2024 and joined online by 10 diverse business owners, we discus

Lee Mathews on Navigating an Independent Fashion Brand

To mark 2024 Melbourne Design Week and the release of Advance Copy’s book, Growing Independent Fashion Brands, the iconic Australian fashion designer Lee Mathews and publ

Carmen Amsterdam a Fresh Perspective on Being Small

Carmen de Baets reflects on how she met her husband and business partner Joris ter Meulen Swijtink, establishing their guest house, shop and kitchen Carmen Amsterdam and

Casa Shop on Thoughtful Growth

Casa Shop's Emi Moore and Jacqueline Davis, reflect on how their paths crossed, the company's trajectory since its establishment in 2016 and the origin of their distinct

Muse on Personal Connections

Family-run womenswear brand Muse demonstrates how ambition, conscious values and a personal touch can draw unexpected paths to building a fashion company. Founder, Christ

Baserange on Growing a Healthy Company

Baserange founders Marie-Louise Mogensen and Blandine Legait set out to provide women with underwear which didn’t dictate or restrict their bodies. Since 2012, this inten

De-hierarchising Fashion Education With the Help of Mycelium Networks

ArtEZ University teachers, Hanka van der Voet and Chet Bugter, discuss their recent open source paper: A Fruiting Body Of Collective Labour: Working Towards A De-Hierarch

Palo Studios: A Community Haven

Palo Studios is a multi-division company comprising of a wholesale agency, a brand, and a creative production agency all under one ethically minded umbrella of its founde

St Rose on the Art of Conscious Fragrance

St Rose founder, Belinda Smith, saw a space in the fragrance market for a conscious, luxurious and long-wearing fragrance brand rooted in the art of nature, and set out t

In Delhi, NorBlack NorWhite Explore Heritage Crafts and Identity

Amrit Kumar and Mriga Kapadiya, co-founders of Delhi-based NorBlack NorWhite, discuss how India's rich textile heritage instantly caught their attention, why the trade sh

Core Principles of a Holistic E-commerce Presence With Thalia Tserevegou

Strategic brand management consultant Thalia Tserevegou established TT CoLLECTIVE to share her holistic vision with a multitude of value-aligned fashion brands. She takes

babaà on Honest Measures of Success

Babaà is a family-owned knitwear brand. From organic cotton farmers in the south of Spain, the shepherds and yarn spinners in the north, and the multi-generational factor

Desert Vintage on Intuitive Community-Building

Desert Vintage stands out with its graceful nomadic style and a contemporary point of view. Co-owners Salima Boufelfel and Roberto Cowan discuss their introduction to the

Advene on Direct to Consumer, Organic Awareness and Creating Value

With precisely engineered handbags made using state-of-the-art Italian craftsmanship, Advene has grown steadily since launch thanks to close relationships with its custom

ORRIS on Trusting Traditions Over Trends

Artisanal soap brand ORRIS is rooted in holistic plant-based practices and artistic collaborations. Questioning their careers in fashion the founders, Lani Le Berre and K

Lukhanyo Mdingi’s Spirit of Abundance

South Africa native Lukhanyo Mdingi started his namesake fashion label in 2015, growing a creative universe dedicated to human relationships ever since. We discuss the im

ROWSE on Defying Industry Standards

Boutique skincare brand ROWSE deconstructs complicated lotions and unrealistic advertising to bring customers natural ingredients in their purest form. Speaking from Spai