The Ecommerce Roadmap

342: How To Get ChatGPT to Recommend Your Products

Your customers are already asking ChatGPT which products to buy. Right now, either you're the answer or your competitor is. Today, Inner Circle coach and AEO expert Mat

341: The One Product SEO Strategy That Actually Works

Think SEO doesn't matter if nobody's searching for your product? I used to think that too. Then I sat down with Matt Demers, SEO expert and our very first male coach in t

340: Shae grew her Sales 40% Without Ads - you can do it too

If you only had two hours a day to work on your business…what would you do with them? Shae Miller runs Nobly, a handmade timber decor brand for kids' rooms, around home

339: From Business Launch to Sold Out - How Lisa did it

Lisa Simone went from 20 years in PR to selling out her very first inventory order of the Female Founders Journal. She funded it with a Kickstarter, grew it through commu

338: How Jessica grew her new customer acquisition by 59% - without ads

Jessica Stark of Stark Skincare almost walked away from her 15-year-old business after burnout and an injury sent her sales into a 20% decline. In this episode we break d

337: Ads Stopped Working - Here's What Got Her Sales Growing Again

There's no better feeling than hitting your stride with Meta ads. Until one day they stop working, and you're left wondering why. That's what happened to Sam Gilhooly.

336: This Store Owner Grew Her List by More Than 1,600 Names - and You Can Too

Stop, collaborate, and listen….Today I'm talking to someone with a small store who grew her email list by more than 1,600 names (and landed 34 brand new customers) using

335: How Kristin Doubled Her Art Print Sales In One Year

A year ago, Kristin didn't think she could ever replace her dentist's income with her art. Now she can see exactly how to get there. In this episode you'll hear about t

334: How Jen got 320 new Customers

What if 80 out of every 100 customers come back and buy again. Sounds like a dream come true, right? But not so fast. Today I'm following up with Jen O'Rourke, owner

333: How To Start Investing For Retirement When You're Self-Employed

If you're like most people, nobody ever taught you how to money. And if you're a store owner, it's even  worse — no 401k, no automatic deductions, no HR department settin

332: Your Ads Manager ROAS is the Wrong Metric

Ever look at your Meta ads dashboard and think, "My ROAS is great…so why is my Shopify data telling a different story?" Here's the problem: Meta wants you to believe ev

331: How to Finally Get Sales on Your Website (Not Just Etsy)

"It's only the first quarter, and I have already sold as much as last year."  One of our Inner Circle members left this comment recently and when I read it, I knew that

330: From frustration to 475 Orders a Month: How Laura finally Got Traction

If you've ever found yourself having thoughts like "I'm wasting my time" or worse…"I'm draining money from my family", this episode is for you. Laura Kleber spent years j

329: 3 Things You Must Know Before You Take a Business Loan

You hit six figures. The orders are coming in. And yet, somehow you still can't pay yourself. If that sounds familiar, this episode is for you. I'm sitting down with Ch

328: How a Handmade Business Owner planned for her best sales ever

If you've ever felt like you're working yourself into the ground and still going backwards, this episode is going to hit home. Andrea York runs Catch the Fire Worship Fla

327: How a Maker Scaled Her Sales and Replaced Her Teaching Salary in 4 Months

What if the key to earning a paycheck from your online store isn't working more hours, but selling smarter? Amanda Whisman did exactly that, growing her sales month over

326: Want a better Conversion Rate? Start here.

If you've ever had a sneaky suspicion that your conversion rate could be better—you're probably right. In this episode, we're sharing two things you can do today to start

325: 3 powerful website fixes to turn more Browsers into Buyers

You could be sending the right people to your store and still losing them in the first 10 seconds…and not even know it.  In this episode, our Conversion Coach Kate Tilb

324: How to Sell Your Art Online: What One Botanical Artist Did to Grow 521%

What if you woke up one morning, checked your stats, and realized your sales were up 521%...without running a single ad?  That's exactly what happened to Wendy Mitchell

323: Why you're not getting Sales - it's NOT your Conversion Rate

"What's wrong with my website?" If we had a nickel for every time we heard this question… And it's heartbreaking, because even without seeing your website I can tell yo