The 12 Hub Podcast

Nike Out the S&P 100, Demna Gucci Shoes & Big Boi Chang (F/ Matt Frates Creates)

Send us Fan Mail Featuring special guest:  ⁨@firefootwearsneakers⁩ Matt Frates to about how Nike fell out of the S&P 100, hype is dead, and StockX mystery boxes are a tr

Supreme Mailbox, Jordan 41, New Sneaker Releases

Send us Fan Mail Is sneaker reselling dead, and did Complex ruin their Air Jordan ranking? We break down Jordan 1–41, retooled 4s, and Nike drops. The golden era of fli

Every Sneaker Influencer Is Selling Their Collection In 2026 🧐

Send us Fan Mail The sneaker market is crashing. Here is why prices are tanking, boutiques are closing, and collectors are liquidating. The secondary footwear market is

Supreme Fall/Winter 2026 Lookbook Review & StockX Stealing Sneakers?

Send us Fan Mail Supreme Fall lookbook exposed, StockX authentication issues, and why top sneaker creators are selling their collections. The secondary sneaker market i

Nobody Cares About Sneaker Drops Anymore

Send us Fan Mail Nike retros are rotting on shelves, Sneaker Con is filled with content creators instead of rare grails, and early access hype has completely lost its le

The White on White $300 Pharrell X Adidas Jellyfish Sneaker Flops

Send us Fan Mail Are modern sneaker collaborations dying? We break down why hype is tanking, why $300 retail prices are failing, and the brutal reality of collecting tod

Yeezy X JD Sports, Cool Kicks Indictment, Why Do White People Want To Say The N-Word So Badly?

Send us Fan Mail Federal indictments hit Cool Kicks while Yeezy lands at JD Sports. The sneaker resale landscape just changed forever. The sneaker resale market is unde

Travis Scott Air Force 1 High Collab Coming, Spider Man Jordan Coming, A Lot of Shoes Coming....

Send us Fan Mail Is sneaker culture dying? The crew breaks down market crashes, Louis Vuitton’s new record label, and resale traps. Sneaker resale predictions are faili

Is the StockX Mystery Box a Scam?

Send us Fan Mail The sneaker resale market is shifting. Discover which platform—eBay, GOAT, or StockX—offers the lowest fees and best protection. The sneaker secondary

Lil B Supreme, $255 Jordan 11's, Nike Losing Market Share to Adidas

Send us Fan Mail Are Jordans dead? Discover why Adidas is gaining market share and how the Supreme resale market is shifting in 2026. Watch now! In this unfiltered epis

LeBron Leaves the Lakers 👑, The Sneaker Resale Market Still Sucks, Labubus and Pokemon Madness

Send us Fan Mail Is the sneaker resale market officially dead? Discover how the game changed and how to flip your collection for profit. The golden age of sneaker colle

Chrome Hearts Is Sueing, Pharrell X LV Versus Vans, H is Selling His Shoe Collection, OVO Sell Off

Send us Fan Mail The sneaker resale market is changing fast. We break down liquidating massive shoe collections and Nike's anti-bot rules. In this unfiltered look

Shai Gilgeous-Alexander Goes To Nike, Nike SB Dunks Suck In 2026 & Jay-Z Selling Out To Target?

Send us Fan Mail Are Nike SB Dunks falling off? Master the sneaker market and expose reseller scams in this deep-dive strategy guide. Watch now! In Episode 56 of the Tw

The Sneaker Content Creator Critique Featuring Sneaker Fetish, Qias Omar & Seth Fowler

Send us Fan Mail Is sneaker reselling dead? Discover why top creators are liquidating collections and how to survive the 2026 market shift. The digital landscape for fo

Got Sole Is a Psyop 😳

Send us Fan Mail In Episode 54, the crew breaks down the erratic landscape of the 2026 sneaker resale market, digital culture, and personal financial cautionary tales. W

Travis Scott Jordan 1 Low Pinks Have Landed

Send us Fan Mail Is the Jeff Staple Pigeon Dunk iconic or just a genius marketing scam? We break down the true cost of hype in streetwear. In this raw episode of The 12

Drake Stories & Iceman, VA Hip Hop & The State Of The Music Industry (Featuring Shomi Patwary)

Send us Fan Mail We welcome Shomi Patwary and share unheard stories about the early years of Drake, raw marketing secrets and UMG blueprint tricks. In this deep-dive po

From Casio to Rolex to Audemars Piguet: Watch Talk (Featuring Shomi Patwary)

Send us Fan Mail Is the Audemars Piguet AP Swatch collab a brilliant luxury entry point or a plastic scam? Here is the brutal truth... In this raw, unfiltered episode,

Complex's Best SB Dunk of All-Time Debate, Kobe 4 Blind Box Release & H Really Hates Jeff Staples

Send us Fan Mail Ranked: Best SB Dunk collabs of all time! We debate Travis Scott, Jeff Staple & drop exclusive Drake stories on Ep. 50. To celebrate our milestone 50th

The Audemars Piguet x Swatch Royal Pop Collab Madness

Send us Fan Mail Is the AP x Swatch collab a genius move or a weird flex? We dive into Nike's "Social Experiment" and the pink Travis Scott J1. The Twelve Hub Snea