Signal & Noise

AI That People Actually Use: Zoher Karu on Personalization, Trust, and Building AI at Scale

Everyone is talking about AI. Far fewer people have spent decades actually building AI and data systems inside some of the world’s largest organizations. In this episode

AI Isn’t the Strategy: Fern Potter on Intelligent Assistance, Human Judgment, and the Future of Work

Artificial intelligence may be the most transformative technology of our generation—but according to Fern Potter, AI alone is not a strategy.In this episode of Signal & N

The Homepage Is No Longer the Front Door: Leah Nurik on AI Visibility, GEO, and the Future of Brand Discovery

For more than two decades, digital marketing revolved around a familiar goal: get people to your website. Rank higher. Earn the click. Drive the traffic. Convert the vis

The Trust Economy: Nirav Tolia on Communitas, AI, and Rebuilding the Internet Around Human Connection

What becomes valuable when artificial intelligence makes information—and misinformation—nearly limitless? According to Nextdoor CEO and Co-Founder Nirav Tolia, the answer

Austin Leonard: Awakening America’s Secret Retail Media Giant in an AI World

Dollar General might be one of the most underestimated media businesses in America. With more than 21,000 stores, over two billion transactions annually, and 75% of Amer

When Publishers Get AI Agents: Andrew Mole on Agentic Trading and the Future of Media

Programmatic advertising automated the transaction. AI may automate the negotiation. In this episode of Signal & Noise, Brett House and Rio Longacre sit down with Andrew

Commerce Without Checkouts: Bryan House on AI, Composable Commerce, and Why Digital Commerce Is Becoming Intelligent

Digital commerce spent the last two decades perfecting the storefront. AI may be about to make the storefront far less important. In this episode of Signal & Noise, Bret

Signal & Noise Live at AI Con: Lucas Longacre Talks with Ken Johnston, Founder of AI GovOps Foundation

What happens when companies move so fast to adopt AI that they forget everything they already learned about building technology safely? In this special edition of Signal

Who Owns Intelligence? Eddie Drake on AI, Intellectual Property, Data Clouds, and Why Trust Will Decide Enterprise AI

For the past two years, the AI conversation has centered on one question: Which model is best? But what if we’ve been focused on the wrong competitive advantage? In th

The Install Is Just the Beginning: Mick Rigby on Retention, AI Discovery, and the Next Era of App Growth

For years, app marketing revolved around one metric: installs. But what if installs are actually the least important measure of success? In this episode of Signal & Noi

Marketing Without Walls: Ana Mourão on AI, First-Party Data, and Why MarTech & Advertising Are Finally Converging

Marketing has spent decades building walls. Brand versus performance. Advertising versus MarTech. Agencies versus in-house teams. IT versus marketing. Customer experienc

Beyond Attribution: Joanna Drews on Measurement Truth and the Future of Advertising Effectiveness

Advertising has never had more data—or less certainty. Marketers today have access to billions of signals, AI-powered dashboards, clean rooms, attribution models, market

From AppLovin to CRAFTSMAN+: Alex Merutka on Building the Future of Mobile Advertising

Mobile advertising has quietly become the largest laboratory for innovation in digital marketing. From privacy changes and AI-powered creative to playable ads and perform

Marketing Without Marketers? Julius Körfgen on Autonomous AI, Growth, and the End of the Marketing Stack

What happens when AI stops assisting marketers—and starts becoming the marketing team? In this episode of Signal & Noise, Brett House and Rio Longacre sit down with Juli

Dan Pratl: A World Where Your Expertise & Judgement is an Asset You Control

Artificial intelligence is changing how work gets done. But what if the real disruption isn’t AI itself? What if the most valuable asset in the future economy isn’t code

Machines of Loving Grace? Kyle Csik on AI, Human Judgment, and the Future of Work

What happens when artificial intelligence stops being just another productivity tool—and starts changing how we think about work, creativity, organizations, and even what

Life Beyond Gaming: Phylicia Koh on How Play Became the Operating System for Consumer Apps

Gaming has grown far beyond entertainment. It is now one of the world’s largest industries—and one of technology’s most influential laboratories for understanding engagem

Alanna Laforet: Developing a Hacker Mentality to Take Control of Your Career Journey

What if the best way to future-proof your career isn't learning another AI tool—but learning to think like a hacker? In this episode of Signal & Noise, Executive Voice K

Building the Al-Powered City: Suma Nallapati on Public Service, Smart Cities, and the Future of Government

Artificial intelligence is transforming every industry—but what happens when it transforms an entire city? In this episode of Signal & Noise, hosts Rio Longacre and Bret

Beyond the Pixel: Jer Tippets on AI, Customer Data, Privacy, and the Future of Digital Measurement

Every AI breakthrough begins with something far less glamorous: clean, trustworthy data. In this episode of Signal & Noise, Brett House and Rio Longacre sit down with Je