Once Upon a Project artwork

Design · SANDOW Design Group and SURROUND

Once Upon a Project

by SANDOW Design Group and SURROUND

As interior designers, we’re accustomed to celebrating the end of a project. But what about the people and process behind those designs? Once Upon a Project delves into the stories of creating the spaces that we inhabit with the designers who dreamed them up. Join AJ Paron, EVP and Design Futurist of SANDOW Design Group, in unraveling what it takes to bring interior design projects to fruition—from the designer’s inspiration to the setbacks, surprises, and serendipitous events along the way. Once Upon a Project is part of the SURROUND Podcast Network by SANDOW Design Group—the home of design brands you know and love like Interior Design magazine, Metropolis magazine, Luxe Interiors + Design, Thinklab and more. See our show notes, and discover more design podcasts at surroundpodcasts.com

Latest episodes

Showing 20 · updated from the feed

Designing Beyond the View

What do you design when the view is already the spectacle? AJ Paron speaks with Olivia Reid and Lionel Ohayon of Journey about reimagining the experience at Edge in Hudso

Nov 11
44 min

Designing for Preservation and Progress

How do you modernize a historic institution without losing the traditions that give it meaning? AJ Paron speaks with designer Dan Mazzarini of Mazzarini & Co. about rethi

Nov 4
35 min

Designing History at TSX Broadway

What happens when you don’t just design a building, but rethink how people experience an entire place? AJ Paron speaks with Bill Mandara of Mancini Duffy about TSX Broadw

Oct 28
32 min

Designing Discovery at The Gunter Hotel

How do you bring a historic hotel back to life without losing the character that made it special in the first place? AJ Paron speaks with Valentina Castellon of DLR Group

Oct 21
41 min

Designing Through Disruption

How do you design a workplace that's ready for constant change? AJ Paron speaks with Karen Marie Stonely, founding principal of SPAN Architecture, about how her firm has

Aug 19
31 min

Designing the Office as a Destination

What makes an office worth coming back to? This episode explores Roivant's first purpose-built New York headquarters at Penn One, designed to foster connection, collabora

Aug 12
29 min

Redesigning the Physician Office Experience

What does it mean to design a workplace that cares for caregivers? This episode explores Northwestern Medicine’s Faculty Office Center in Chicago, a restorative environme

Aug 5
34 min

Designing an Equitable Workplace for Hybrid Work

What does equity look like in the hybrid workplace? In this episode, AJ Paron speaks with Alivia Stalnaker and Alexis Kim of SmithGroup about reimagining AlixPartners’ Ch

Jul 29
26 min

Designing for Belonging

What if the workplace felt more like a hotel, a community hub, or even home? In this episode, we unpack the design strategy behind Sanofi’s headquarters; an environment b

Jul 22
32 min

Design for All (Live at NeoCon 2026)

When design begins with the full spectrum of human experience, it has the power to create spaces where everyone can thrive. Recorded live at NeoCon, AJ welcomes Shannon C

Jul 15
42 min

Design Blueprint for Liquid Architecture

Michael Ford, “The Hip Hop Architect,” explores his collaboration with Momentum, blending influences from music, architecture, and community into expressive textile and w

Jun 15
39 min

Building Hope in Motion

When a space is designed to heal both body and spirit, it becomes more than a building, it becomes a catalyst for change. In the season four finale, AJ welcomes Lily Dieg

Nov 26 2025
32 min

Biohacking Healthier Workplaces

When a loved one’s health challenge sparks a professional mission, design takes on new meaning. In this episode, AJ welcomes Erin McDannald, CEO of Elevated, to explore h

Nov 12 2025
34 min

Design Blueprint for Healthy Living in Asia

Is it possible to design cities that actively promote human wellness? Yes, and to find out how, host AJ Paron speaks with Stefano Tronci, Asia Pacific sustainability lead

Oct 29 2025
34 min

Design Groundwork for Healing Spaces

How can design fuel healing and transform lives before a single brick is laid? Host AJ Paron explores a groundbreaking wellbeing initiative aimed at curing congestive hea

Oct 15 2025
36 min

Building a Non-Toxic Hospital

What if hospitals could heal without exposing patients to harmful toxins? In this episode of Once Upon a Project, host AJ Paron sits down with sustainability provocateur

Oct 1 2025
42 min

Unlocking Creative Wellness: The Ongoing Project

How can designers protect their creativity while thriving in a fast-paced, high-pressure industry? Recorded live at NeoCon 2025, host AJ Paron sits down with a panel of e

Sep 17 2025
39 min

Building Glass Houses on a Mountainside

Take a journey to the mountains with architect Michael Upwall and builder Gary Hill. Together, they explore their collaborative process in designing the stunning Pinnacle

Sep 3 2025
33 min

How to Get Students in the Classroom Through Design

Recorded live at the NeoCon Podcast Lounge, AJ is joined by Bryan Ballegeer, Vice President of Education for KI, and Jason Lazarz, KI's A&D Market Lead. Together the grou

Jun 25 2025
42 min

The Power of Multisensory Design

Sensory design expert Russell Jones sits with AJ to explore the fascinating world of multisensory design in the built environment. Learn how Russell and his team transfor

Jun 13 2025
39 min

Chart trend

Position in the Design chart (US), last 90 days.

#38
all-time peak
6
days in the top 50 since Nov 2024

Chart positions

Where Once Upon a Project ranks today in each Apple Podcasts chart (US, Nov 12, 2026).

#162 ▲ 28 Design US

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