Software is adopted, not sold

32m ·

Software is adopted, not sold

Ian and Corey met at Microsoft, where they built Microsoft Office Business Scorecard Manager 2005 (which boasted its own CD-ROM).

They went on to found Mattermost in 2016 to give developers one platform for collaborating across tools and teams.

Ian, who previously founded the game company SpinPunch, calls Mattermost “yet another of those video game companies turned B2B software companies,” like Slack and Discord. Says Ian: “Games are all the risk of a movie plus all the complexity of a B2B SaaS product.”

Today’s Lifeboat badge goes to user Diogo for their answer to How can I call functions from one .cpp file in another .cpp file?.

Connect with Ian on LinkedIn.

Connect with Corey on LinkedIn.

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  • Many startups figure out this strategy now and sell directly to employees!

    5 days ago·

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