March 17, 2020
#123 – An Entrepreneur Goes from Kidnap Victim (Twice) to Successful Amazon Seller and Coach
Sometimes we think of eCommerce as a rough and
tumble environment. Between hyper-competitive, occasionally unethical sellers
and the expenses of trying to get your products noticed, for entrepreneurs, it
can feel like a hostile place. Today, Helium 10’s Director of Training and
Customer Success, Bradley Sutton speaks with an Amazon seller
that was born and raised in Iraq and before his 16th
birthday, was twice kidnapped at gunpoint. Now, he's a very
successful seller and coach with a 7-figure business.
An immigrant to the US, Bashar J. Katou went from working 120-hour weeks trying to make a restaurant business work to doing a quick tour of many of the different ways to make money selling on Amazon. Finally, after settling on Amazon private label, he’s now helping others with their own journey as a coach.
Listen in and see how he made his transition to
In episode 123 of the Serious Sellers Podcast, Bradley and Bashar discuss:
01:15 - “We Can’t Live Here Anymore, We Have to Go” 03:05 - Kidnapped Twice Before the Age of Sixteen07:00 - Always Wanting to be an Entrepreneur Like His Father 10:10 - Starting from Zero, His Family Buys a Pizza Parlor 11:47 - A Difference of Objectives Leads Bashar to Start His Own Business12:45 - “The Bucking DeLorean” 14:30 - A 200K Family Investment to HelpHelp Get Him Started 17:15 - A Fire, a Failed Restaurant and Repossessed Cars 19:20 - Working 120 Hours a Week and Seeing 20-Year-Old Kids with Lamborghinis 21:00 - Washing Dishes to Pay Off Employees and Researching eCommerce 23:00 - “I Just Can’t Spend My Time Driving Around” 25:45 - Building Brands and Flipping Amazon Businesses 29:15 - Coaching eCommerce Becomes an Interest 31:30 - Building Amazon Brands Together with His Students 36:00 - He’s Thankful to Jeff Bezos 41:15 - Bashar’s 30 Second Tip42:20 - How to Reach Out to Bashar
Enjoy this episode? Be sure to check out our previous episodes
for even more content to propel you to Amazon FBA Seller success! And don’t
forget to “Like” our Facebook
page and subscribe to the podcast on iTunes, Google Play or wherever you
listen to our podcast.
Want to absolutely start crushing it on
Amazon? Here are few carefully curated resources to get you started:
Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business.Ultimate Resource Guide: Discover the best tools and services to help you dominate on Amazon.Helium 10: 20+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon business easier with better data and insights. See what our customers have to say.Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation. SellerTradmarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.