155: Making humans Indistractable - Nir Eyal, author ‘Hooked’ and ‘Indistractable’

42m · February 2, 2021

155: Making humans Indistractable - Nir Eyal, author ‘Hooked’ and ‘Indistractable’

Nir Eyal The author of bestselling book Hooked: How to Build Habit Forming Products and more recently Indistractable: How to Control Your Attention and Choose Your Life. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Anchor.fm (acquired by Spotify) Product Hunt, Pantry, Kahoot!, Refresh.io (acquired by LinkedIn), Happy Bits, Presence Learning, 7 Cups of Tea, and Pana. Connect with Nir on LinkedIn Nir’s Website Hooked Indistractable Subscribe! If you enjoyed the podcast please subscribe and rate it. And of course, share with your friends!Special Guest: Nir Eyal.Sponsored By:LigthStream: It’s easy with a Credit Card Consolidation Loan from LightStream. Rates start at just 5.95% APR with Autopay and excellent credit. The ONLY way to get this discount is to go to lightstream.com/growthmindset Subject to credit approval. Rates range from 5.95% APR to 19.99% APR and include 0.50% AutoPay discount. Lowest rate requires excellent credit. Terms and conditions apply and offers are subject to change without notice. Apply now to get a special interest rate discount and save even more Promo Code: href=" rel="payment">Support Growth Mindset Podcast

  • 29:40 Spot on point @Sam: I find myself in the same trap fo consuming new content rather than pondering and revisiting the quality self help material I’ve already read. There’s definitely something to revisiting and just focusing on a few key lessons vs distracting ourselves in search of something new and shiney.

    2 months ago·2 likes·
    Sam

    @David - Yes it's so hard. Easy to acknowledge the issue but very hard to fight against. This is why @Nicolas and I started the Wiser pod as at least it forces you to spend more time with the content digging deeper. I think holding yourself accountable to making book notes like you do is also a great tool that helps reduce the endless flow of forgotten information a little 😂

    2 months ago·1 like·
    David

    @Sam there’s a strong bias towards collection over reflection. I’m good at taking notes but still a novice at going back to revisit those notes and spend quality time further digesting, expanding, and even acting upon them (I need to schedule time for traction if this is important to me!). I agree that community and conversation are a great way to foster reflection and deeper engagement. I’m starting to grasp the underlying principle behind many of your online endeavors. 😊

    2 months ago·
  • 19:40 Internal triggers as key source of distraction. They consist of uncomfortable emotional states that we seek to escape from. Examples include boredom, loneliness, fatigue, stress and anxiety. “Time management requires pain management.”

    2 months ago·1 like·
  • 11:10 imagine how amazing our live would be with the power to follow through (I also like his preceding comment about the power of being fully present).

    2 months ago·1 like·
  • The reminder at 4:30 that we are not powerless and of the importance of our internal locus of control are so simple yet profound. I’ll never tire of hearing reminders about this.

    2 months ago·
  • @Sam what a great guy ! Ordered Hooked (and might as well order undistractable after) and I’m really looking forward reading it ! I was quite shocked by The Social Dilemma and it was such a waist of time for me that I ended up deleting the apps, but as Nir says, maybe this is not the solution, and it actually feels a bit like a defeat. I would recommend this to @Lucile who, just like me, was a bit shocked after watching the social dilemma and would find really interesting this podcast 😊. One more thing, I really like that at the end of your episodes, you encourages the listeners to take a moment to think about what they learn, that is really helpful! Keep on doing that 🔥

    3 months ago·2 likes·
  • @Hugo @Lois @David - Nir is super worth listening to. One of my favourites ❤️

    3 months ago·2 likes·
    David

    Awesome interview @Sam. Your show just keeps getting better and better. This is the kick in the butt I needed this week to regain traction after an extended vacation. FWIW, my book notes for Eyal’s book Indistractable in case they are helpful to anyone https://mentalpivot.com/book-notes-indistractable-nir-eyal/

    2 months ago·1 like·
    Sam

    @David Thanks - this is such lovely feedback! Glad it gave you motivation to kick back into gear. Oh man I can't believe your extended vacation is already over. Sad times, I totally need one of those 😅 Thanks for the book notes I totally need to keep revisiting because I am totally distractable still 👀

    2 months ago·
  • @felixchandler you’d like Nir Eyal for sure and his general approach to hacking back control of yourself

    4 months ago·
  • @sam I really enjoyed listening to this. Very insightful, he picked up on some of the observations we made back in the early days of Virtual-Workspace, ie addiction Vs habit - we wanted kids to get into the habit of learning online without them becoming 'addicted'.

    9 months ago·
  • @Jane what did you think? Nir was such a good guest. He has so much energy I felt he would jump through the screen to help me be more Indistracrable. Certainly a lot of lessons and I am really working on more focus in my work days. (On that spent entire day today writing and now I'm pooped!)

    9 months ago·

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