May 26, 2020
SECRETS 191 Phil Lempert The Supermarket Guru, How The Pandemic Is Changing Retail & How To Remain Relevant To Shoppers
No one knows what the future holds & what retail will look like tomorrow. We still need to eat & food retail plays a critical role in how we feed our families. Brands & retailers need to partner to make the shopper journey convenient, easy, and friendly.
This episode's FREE downloadable guide
New product innovation is the lifeblood of every brand. New products fuel sustainable growth, attracts new shoppers, and increases brand awareness. Know the critical steps to get your product on more retailer’s shelves and into the hands of more shoppers.
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There are a lot of concerns and questions about how are we going to navigate this pandemic? Today, I brought in the expert to help answer some of your most pressing bottlenecks, some of your most pressing questions, the things that you need to be thinking about to get a significant competitive advantage; or more importantly, how you can become a value-added resource to your retail partners; how you can get your product onto more store shelves in the hands of more shoppers. Simple things that we all need to be doing, they begin with selling your brand. How do you do that? What's important? What matters to the retailer? How do you communicate with the customer? These are just a few of the questions that are going to be answered in just a little bit.
Today, I brought on the expert Phillip or the SupermarketGuru. What's great about Phil is he has those insights that you can't get anywhere else. He's got relationships with other people within the industry. He can help you look around corners. Let's face it. We're all pretty focused on what's in front of us right now. Being able to pay attention to trends or identify trends that we can't even see, well, that puts us at a significant competitive disadvantage. Having a resource like Phil, helping us navigate through those trends, and helping us identify the difference between a real trend and a passing fad, that's what's going to help us in the long run. So, you definitely want to stay tuned.
This is a free webinar that I just did just recently, the recording of it, How the Pandemic Is Changing Retail, and How to Remain Relevant to Shoppers. You'll definitely want to stay tuned. As always, thank you for listening. This show is about you and it's for you. In appreciation for your time, there's a free downloadable guide for you at the end of every podcast episode. One that you can use to grow sustainable sales and compete more effectively with. Remember this show is about you and it's for you. The goal here is to get your product onto more store shelves and into the hands of more shoppers. Now, here's Phil.
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